food
In his previous role with Dabur as Digital Marketing Lead, Mehta was leading Health Care, and Foods & Beverages verticals
The recent enforcement drive has resonated strongly with the public, connecting regulation with something deeply personal: the food we put into our bodies
Dr Annurag Batra Sep 3, 2026 12:53 PM
This expanded mandate is alongside his existing role overseeing Corporate Affairs, Communications and Sustainability
The partnership will focus on media relations, brand storytelling and strategic positioning for Café Demis, a venture by Demifoods, as it charts its expansion across India
Prior to this, Faraz Sayed was with Tata Motors as Senior Media Manager
FMCG players reassess product claims and review media mixes amid regulatory scrutiny; industry expects an impact on ad spends in the near term
Kanchan Srivastava Aug 31, 2026 8:40 AM
Guest Column: Gaurav Gopal Verma says people don’t just buy food; they buy how it makes them feel. Once you see that, everything about building a food brand changes
Gaurav Gopal Verma Aug 25, 2026 12:18 PM
The mandate encompasses end-to-end media strategy, planning, buying and activation
e4m Staff Aug 18, 2026 12:16 PM
The shift is visible across categories, with consumers looking beyond brand names, and storytelling now focused on familiar, purposeful ingredients
Sunidhi Vijay Aug 18, 2026 8:54 AM
The company’s FMCG segment contributed nearly 26% of consolidated revenue and 30% of consolidated EBITDA
e4m Staff Aug 17, 2026 2:32 PM
Domino’s India records 6.5% order growth as Jubilant FoodWorks scales Popeyes, upgrades 400 stores and expands AI-led operations
e4m Staff Aug 14, 2026 11:14 AM
A month-long celebration of the city featuring an archival exhibition, moonlight cinema, runs, heritage experiences, food, music, games and various online quizzes and contests
e4m Staff Aug 13, 2026 11:49 AM
Our take on this week’s campaigns and a spotlight on fresh ways to turn familiar cultural cues into brand stories
Aryendra Khan Aug 8, 2026 9:36 AM
Quick commerce has emerged as a key catalyst for growth of the condiment category with new-age food brands broadening their offerings
Sunidhi Vijay Aug 6, 2026 9:35 AM
The FMCG major reported a 23% rise in revenue and 25% growth in profit after tax for Q1 FY27, supported by double-digit India volume growth and continued brand investments
Prior to joining McDonald's, she was with LIV Golf as EVP, Head of Strategy and Performance
With a content-first strategy, KFC partnered with PlayAce to take the product - Double Chicken Dynamite directly into authentic social settings
NATIVE CONTENT Jul 30, 2026 12:35 PM
Revenue from operations rose 10% year-on-year to Rs 17,149 crore, while total income stood at Rs 17,529 crore
e4m Staff Jul 28, 2026 4:11 PM
Prior to this, Narain was with Reliance Consumer Products Limited as National HR – Commercial, Corporate & Strategy | Beverages SBU
The company said its advertising business continued to expand. However, it did not reveal the standalone advertising revenue generated during the year
e4m Staff Jul 24, 2026 5:59 PM
From food deliveries sent through consumer apps to businesses responding directly to protesters, corporate actions became a talking point alongside the agitation itself
Shalinee Mishra Jul 23, 2026 2:11 PM
In a regulatory disclosure, Jubilant FoodWorks stated that Sharma will continue in his role until September 18, 2026
e4m Staff Jul 22, 2026 5:30 PM
MTR is evolving its portfolio, marketing and distribution to meet Gen Z's demand for convenience while building on over a century of trust. Anupam Nair, Chief Marketing and Growth Officer, shares more
Simran Sabherwal Jul 22, 2026 8:57 AM
Since joining iD Fresh Food in 2024, Rajat has played a key role in strengthening the company's India business
e4m Staff Jul 20, 2026 5:44 PM
Raju Omlet was launched in 2013 and was popular for its everyday egg dishes
e4m Desk Jul 20, 2026 12:22 PM
AI is transforming consumer research, enabling brands to generate real-time insights from search, social and retail data, where speed of learning is becoming the new competitive edge
Anuja Jain Jul 16, 2026 8:40 AM
Roli Shrivastava will lead marketing across Hocco Ice Creams, Hocco Restaurants, Hocco Eateries, Hocco Foods, and Huber & Holly Ice Creams
e4m Staff Jul 8, 2026 12:32 PM
Restaurant Brands Asia Limited is the operator of Burger King in India and Burger King and Popeyes in Indonesia
Prior to this, Vaibhav Patel was with Texspin Bearings as Manager - Branding, Communication & PR
Gupta is currently evaluating leadership opportunities in brand marketing, integrated marketing, digital transformation, consumer growth and marketing communications
Whitbread is a creative marketer with experience in brand marketing for leading franchised and corporate businesses in FMCG, QSR and retail industries across Australia and the UK
With rising acquisition costs and hyper-competition, consumer brands are now talking conversion rates, basket size, and repeat purchase frequency, share industry heads
Anuja Jain Jun 22, 2026 8:45 AM
Industry leaders say the role of annual planning is changing and is increasingly becoming a strategic framework within which budgets, channels and investments are continuously tweaked
Shantanu David Jun 19, 2026 9:10 AM
Ailsa Tan is a seasoned expert with over 18 years of experience in the brand and marketing space
Prior to joining McDonald’s India, Shruti Shukla worked at McKinsey & Company for 11 years
e4m Staff Jun 16, 2026 3:19 PM
Prior to this, Rahul Shinde was Chief Executive Officer of Yum! Brands and Whole Time Director at Devyani International Limited
e4m Staff Jun 16, 2026 1:43 PM
Prateek Teotia has been associated with foodpanda for over four years
e4m Staff Jun 15, 2026 9:47 AM
Creators are reshaping food marketing in India as brands shift from traditional ads to influencer-led content focused on trust, culture and consumer engagement
Shalinee Mishra Jun 15, 2026 8:56 AM
Before International Flavors & Fragrances, Apurvaa Pandey was with DuPont Nutrition & Biosciences
e4m Staff Jun 12, 2026 12:05 PM
At the Pitch CMO Summit 2026, PepsiCo India Foods CMO Saakshi Verma Menon unpacked why India's snacking market rewards only those who think local first