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It is after a decade that the brand is changing its logo

exchange4media Staff 1 week ago

FCB Ulka, brand’s creative agency on board crafted the clutter breaking campaign

exchange4media Staff 02-May-2019

Campaign asks people to stop letting future responsibilities become a burden now 

exchange4media Staff 09-February-2019

The new e-commerce policy aims to address issues like predatory pricing and deep discounting

Ruhail Amin 31-December-2018

Terry spoke to exchange4media about all things digital and India’s place in the IPG Mediabrands universe

Venkata Susmita Biswas 27-July-2018

Leigh Terry, CEO APAC, IPG Mediabrands discusses the state of the agency in a fireside chat with BW Businessworld editor, Noor Warsia.

exchange4media Staff 23-July-2018

WBA Welterweight World Boxing Championship will be broadcast live by DSPORT on 15th July 2018, 6:30 am onward

exchange4media Staff 06-July-2018

The CEO & Founder of ID Fresh Food talked about how he along with his cousins built a Rs 1000-crore brand from scratch using common sense

exchange4media Staff 05-July-2018

The Uncharted Side will showcase four movies from around the word and will take audiences on an enchanting voyage discovering new lands whilst enabling them to feel the journey reveal within them

exchange4media Staff 03-July-2018

In 2016, the actress had originally lent her voice for the character of Ms Marvel for a video game

exchange4media Staff 14-May-2018

Ministry of Information and Broadcasting is considering to expand India’s news broadcast further in other countries in order to bring forward India’s viewpoint in countries that matter and reach out to the Indian diasporas.

Nishant Saxena 08-February-2018

An expert committee, under the chairmanship of Justice BN Srikrishna, organised a consultation session, inviting suggestions and objections based on the white paper released by the expert committee.

Nishant Saxena 11-January-2018

A smart business campaign with targeted email marketing leads to better reach, which can lead to an increased customer interactions and ultimately increased ROI

Vaibhav Srivastava 30-November-2017

The New Realities study in India is its sixth year. Over 600 online interviews (per country) were conducted in seven countries, as a part of the study.

Venkata Susmita Biswas 20-November-2017

A meeting between the Association of Indian Magazines and the Union Revenue Secretary could take place later this week

Saif Ahmad Khan 18-July-2017

At the least, Association of Indian Magazines expects the GST rate to be brought down to 5%

Saif Ahmad Khan 14-July-2017

In a chat with exchange4media, the Associate Director & Head – Corporate Strategy & Marketing talks about the company’s growth and marketing strategy, differentiating factors, GST and more

Akshata R Murthy 05-July-2017

Personalized product discovery & search platform powers 120+ US online retailers to capture lost revenue

exchange4media Staff 21-June-2017

The central government recently decided not to increase the FDI cap in print. Besides national security concerns, the inability to properly track and monitor print newspapers could have been another reason behind this move

Saif Ahmad Khan 08-August-2016

Terry will start his new assignment with IPG Mediabrands at the end of 2016, and will partner with Reg Davidson, who was named CFO of Mediabrands Asia Pacific earlier this year. Davidson is formerly CFO of IPG Mediabrands Australia

exchange4media Staff 19-July-2016

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