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The collaboration aims to amplify Flytta Green's narrative around sustainable industrial logistics, heavy-duty electric mobility, and India's clean freight transition
e4m Staff Jul 22, 2026 1:55 PM
For healthcare brands, this shift is translating into communication that prioritises education and evidence over aspirational transformation
Sunidhi Vijay Jul 16, 2026 8:39 AM
India has the manufacturing, talent and consumers to build premium activewear brands. So why does the category's highest pricing power still belong almost exclusively to foreign labels
Sandhi Sarun Jul 14, 2026 8:33 AM
According to the company, the equity shares have been issued at ₹8.50 per share, including a premium of ₹7.50 per share
e4m Staff Jul 1, 2026 11:19 AM
France was adjudged Creative Country of the Year at Cannes Lions 2026
e4m Staff Jun 29, 2026 4:10 PM
In a social media post entrepreneur Arnab Mitra writes that celebrations around Kunal Shah's rise at WhatsApp have overshadowed questions on data ownership, consent and regulatory oversight
e4m Staff Jun 23, 2026 1:26 PM
Tech pundits say the challenge for marketers is likely to become more significant as AI gets embedded deeper into business processes; solution lies in on-premise deployment & banking on customer data
Shantanu David Jun 16, 2026 9:13 AM
The court called the ED proceedings 'an arbitrary attack and abuse of powers'
e4m Staff Jun 11, 2026 8:43 AM
A growing global battle over AI ownership is reshaping debates around copyright, data rights, publisher compensation and national AI sovereignty.
Brij Pahwa Jun 5, 2026 11:27 AM
Each warrant has been priced at ₹8.50 and will be convertible into one equity share of the company, taking the total fundraise to a maximum of approximately ₹119 crore
e4m Staff May 19, 2026 9:48 AM
The CNBC-TV18 report claimed a proposal for a tax or cess on international travel was being discussed at the ‘highest levels’ of government
e4m Staff May 16, 2026 11:21 AM
A report by CNBC-TV18 claimed the government was weighing a new surcharge or tax on foreign travel
e4m Staff May 16, 2026 7:52 AM
She was the Senior Vice President and Business Head for UMG For Brands, India and South Asia
e4m Staff Apr 14, 2026 2:08 PM
India AI Summit 2026 positions Delhi at the center of the global AI power shift, with sovereign models, Big Tech investments, and global policy commitments.
Brij Pahwa Feb 24, 2026 2:47 PM
Priya is currently Chief Advertising, Group Data & New Revenue Officer at Sky
e4m Staff Dec 11, 2025 7:50 AM
DPIIT data reveals cumulative foreign investment in I&B (including Print) sector touched Rs 76,143 crore as of June 2025, but quarterly inflows fell nearly 55% compared to the March quarter
e4m Staff Oct 13, 2025 9:17 AM
The association has written a letter to I&B Minister Ashwani Vaishnaw
e4m Staff Sep 18, 2025 3:17 PM
Rohini Iyer carved her own path, making Raindrop Media one of the most influential reputation management firms in Bollywood
e4m Staff Aug 12, 2025 11:06 AM
From mCaffeine’s Powdered Coffee Body Scrub to Laneige’s Lip Sleeping Mask, brands are seeing user reviews building early momentum and triggering ripple effect of results being shared online
Sunidhi Vijay Jul 7, 2025 9:12 AM
Prakash Nanda was elected as Secretary, and PM Narayanan as Treasurer
e4m Staff May 26, 2025 7:32 PM
Marketing experts share that foreign varsities are tapping hyper-local strategies to build long-term trust and local presence in India
Sunidhi Vijay Apr 19, 2025 9:35 AM
The agency will handle digital strategy and communication, content creation
e4m Staff Apr 9, 2025 11:40 AM
Viacom18’s film takes off from the point where Pakistan is reeling from the after-effects of the loss and now backs India in a bid to see them defeat Bangladesh and avenge them
e4m Staff Sep 20, 2024 5:51 PM
According to the report, 93% Gen Z (online) use YouTube to consume content about the person or thing they’re a fan of at least weekly
e4m Staff Jul 30, 2024 4:34 PM
As per media reports, the funds will be raised from Resonance Opportunities Fund, St. John's Wood Fund Limited and Ebisu Global Opportunities Fund
e4m Staff Jul 18, 2024 10:19 AM
Sara Tendulkar has been named the brand ambassador for the Korean skincare brand in India
e4m Staff May 3, 2024 12:50 PM
Sources have told e4m that Keigan Pinto will be moving out of the agency by May-end
Tanzila Shaikh Feb 5, 2024 7:48 PM
Sally Lee and Mini Sood Banerjee of Laneige talk to e4m about the rise of Korean skincare, challenges in India and 2024 plans
Chehneet Kaur Jan 2, 2024 11:49 AM
As part of the association, Athiya will represent Laneige's line of skincare products
exchange4media Staff May 2, 2023 2:14 PM
For this edition of e4m Chill Out, we have Keigan Pinto, CCO, FCB Ulka, sharing his love for food, his idea of a weekend and more
exchange4media Staff Mar 18, 2023 8:25 AM
Saad Khan will be Chief Strategy Officer and Keigan Pinto will be Chief Creative Officer
exchange4media Staff Jul 12, 2021 10:26 AM
Day 1 of e4m India Brand Conclave saw James Curleigh, President & CEO, Gibson Brands, share insights on how a brand can pivot through these challenging times & make a global impact
exchange4media Staff Dec 3, 2020 8:22 AM
The independent digital news publishers opine that the government's move to cap FDI in digital news to 26% is regressive and detrimental to their future fund-raising plans
Javed Farooqui Nov 20, 2020 8:35 AM
He has cited "preoccupation" as the reason for his resignation from the company's board
exchange4media Staff Jul 22, 2020 4:39 PM






