The launch of dentsu-e4m Digital Advertising Report 2022 saw a panel discussion on ‘the evolution of digital media outputs from pure performance driver to performance + branding’

exchange4media Staff Feb 2, 2022 11:49 AM

dentsu report?blur=25

The report, which was unveiled on Feb 1, predicts that the digital media market size will reach Rs 27,759 crore by 2022-end

exchange4media Staff Feb 2, 2022 10:03 AM


The industry believes that factors like encouraging rural broadband connectivity, setting up an AVGC promotion task force and 5G roll-out augur well for boosting growth in digital media

exchange4media Staff Feb 2, 2022 8:54 AM


In today’s Influencer Series, the young achiever talks about her journey into the world of content creation

Mansi Sharma Jan 18, 2022 9:01 AM


The agency will be handling the brand’s strategic content and design across all social media platforms as well as performance media

exchange4media Staff Jan 5, 2022 5:08 PM

Vikram Sahay?blur=25

MIB Joint Secretary Vikram Sahay said that the ministry has been in consultation with IAMAI for quite long in the area of content regulation

exchange4media Staff Dec 15, 2021 8:46 AM

Rajiv Bansal and Nilanjana Bhaduri Jha?blur=25

The new interface improves speed, user experience and aims to provide better support for its rapidly growing communities of users and content creators

exchange4media Staff Nov 25, 2021 9:07 AM

Anant Goenka, Executive Director, The Indian Express Group?blur=25

At the e4m Digital 40 under 40 Summit, Goenka spoke about the Indian Express Group’s shift from traditional to digital identity and how the group has scripted its own success story

exchange4media Staff Nov 15, 2021 8:38 AM

Abhay Singh Kumpawat?blur=25

A growth specialist for over 7 years, Singh has played a key role in driving early-stage growth and scale for startup brands like Mitron TV and YourQuote

exchange4media Staff Nov 8, 2021 1:27 PM


Roposo’s new offering will enable consumers to shop for products in real time within a live, ‘virtual mall’ environment

exchange4media Staff Oct 14, 2021 6:20 PM

bombay hc?blur=25

The court said that the sub-clauses 1 and 3 of clause 9 of the new rules were 'manifestly unreasonable' that can impinge on the freedom of speech of writers, editors and publishers

exchange4media Staff Aug 16, 2021 11:11 AM

deepak iyer?blur=25

We speak to Iyer, President – India, Mondelēz International, in part six of our interview series with the big winners of IDMA 2021

exchange4media Staff Aug 11, 2021 8:27 AM