digital-media

The third edition of the event is slated to held on January 28 and 29, from 10.30 am
exchange4media Staff Jan 5, 2021 8:40 AM

How a combination of low-cost mobile data, affordable smartphones, fresh content and lockdown induced boredom changed the game for OTT industry in the pandemic year
Javed Farooqui Jan 4, 2021 8:30 AM

The list includes Ethics Committee, Constitutional Review Committee, Media Watch Committee, and Digital Media Committee
exchange4media Staff Dec 14, 2020 2:15 PM

Experts note that the recovery in the digital ecosystem has been V-shaped, setting the stage for big gains in the next financial year
Javed Farooqui Dec 14, 2020 8:08 AM

Rajpurohit, Co-Founder, Beeing Social shares how their digital marketing expertise will help connect Healthspring more with the digitally inclined generation
exchange4media Staff Dec 10, 2020 1:11 PM

Industry experts Anubhav Sonthalia, Gaurav Shitak and Sandesh Gupta shared their insights on the potential of search engine advertising, and the future of voice and vernacular search.
exchange4media Staff Dec 3, 2020 9:05 AM

The Olympic silver medallist’s post got 2K retweets and 14.9K likes in two hours of it going live; on Insta it garnered 92K likes in the same span
Noel Dsouza Nov 3, 2020 8:27 AM

While the pandemic has managed to change the way brands communicate, experts weigh on the importance of maintaining consistency in a brand’s messaging across channels
Nafisa Shaheen Oct 30, 2020 8:48 AM

The association's founding members include OpIndia.com, Goachronicle.com, Republicworld.com, OTV Digital, DeshGujarat.com, Assamlive.com, NewsX.com, Sundayguardianlive.com and InKhabar.com
exchange4media Staff Oct 26, 2020 1:05 PM

These entities will have to align their FDI to the 26% level with the approval of the central government, within one year from the date of issue of this clarification
exchange4media Staff Oct 16, 2020 8:33 PM

Sujit Patil, VP & Head Corporate Brand and Communications, Godrej Industries Limited & Associate Companies talks about making ‘direct communication’ a priority for organisations
Nafisa Shaheen Oct 5, 2020 8:46 AM

Industry players say with the heralding of the festive season, brands will look to create influencer marketing campaigns and PR firms will be key in vetting of influencers
Nafisa Shaheen Sep 28, 2020 8:44 AM
The agency will manage high-velocity e-commerce content operations for the brand
exchange4media Staff Aug 12, 2020 8:14 AM

Friends and colleagues of Bangara, who was Co-Founder and Managing Director of Qyuki Digital Media, say he will be missed for his passion for music, tech, and more so for his warmth and energy
exchange4media Staff Jun 15, 2020 8:20 AM

Guest author Ashesh Dhar, Head – Sales, Marketing and Customer Care, Electric Mobility Business Unit, Tata Motors, shares insights for marketers to craft electrifying communications post pandemic
Ashesh Dhar Jun 4, 2020 8:13 AM

Marketing & advertising leaders discussed ideas and novel concepts on the second day of #MediaNext 2020 which focussed on Digital Advertising & Brand Communication
exchange4media Staff Jun 3, 2020 7:27 PM

The account will be handled out of the agency’s Mumbai office
exchange4media Staff May 27, 2020 10:54 AM

Arijeet Talapatra, CEO, Transsion India, talks about the way forward for the global premium smartphone brand, Tecno
Neeta Nair May 20, 2020 9:25 AM

While the digital release has been met with displeasure from multiplexes, the Producers Guild has supported the decision
exchange4media Staff May 15, 2020 5:23 PM

Sandeep Balani, Head of India at Outbrain, speaks about key takeaways from the impact of the COVID-19 pandemic on the industry
Neeta Nair May 15, 2020 9:11 AM