The campaign underlines the brand’s promise of offering an amazing stay experience with GoStays

exchange4media Staff Sep 30, 2019 2:30 PM

The CMO shares insights on their #YourHappyBalance campaign, marketing strategy and growth plans

Noel Dsouza Sep 20, 2019 8:26 AM

Industry experts say Deepika Padukone’s high brand value is all thanks to her personal and professional choices 

Shreshtha Verma Jul 31, 2019 8:58 AM

Deepika features as herself in Epigamia Greek Yogurt’s #YourHappyBalance

exchange4media Staff Jul 29, 2019 7:16 PM

The commercial for Tanishq’s new Ahalya collection has been conceptualised by Lowe Lintas

exchange4media Staff Jul 8, 2019 12:36 PM

TRA’s Most Trusted Personalities - 2019 report says while Deepika Padukone is the Most Trusted Female Actor, Virat Kohli is the Most Trusted Sports Personality 

exchange4media Staff May 20, 2019 11:12 AM

Celebrities such as Deepika Padukone, Priyanka Chopra, Suniel Shetty are no longer just endorsing products or brands, they’re getting into the business, making angel investments or taking sweat equity

Anjali Thakur May 17, 2019 9:11 AM

Instagrammer of the Year Award winners Bhuvan Bam, Pooja Dhingra & Sejal Kumar along with Saket Jha Saurabh, Head, Entertainment Partnerships, Facebook India, speak about influencer marketing and more

Priyaankaa Mathur May 6, 2019 8:08 AM

Amit Sharma, Director, Producer & Co-Founder, Chrome Pictures talks about the campaign for Lloyd's Grande air conditioners featuring Deepika Padukone and Ranveer Singh

Noel Dsouza Apr 10, 2019 8:49 AM

Swayahm’s communication campaign showcases actor Deepika Padukone reminiscing about her various milestones, while going through her keepsake box

exchange4media Staff Apr 9, 2019 2:04 PM

We look at how brands like Vivo, Star Sports, Hotstar & PhonePe are making the most of their presence in this season of the Indian Premier League

Dolly Mahayan Apr 1, 2019 8:26 AM

This is the first time these two celebrities - now a couple - are coming together to endorse a brand

exchange4media Staff Mar 15, 2019 5:47 PM

Campaign film speaks about Royale Health Shield’s anti-bacterial technology

exchange4media Staff Mar 6, 2019 1:15 PM

At the 44th International Advertising Association (IAA) World Congress in Kochi, Padukone dwelled on brand endorsements, social media and mental health

exchange4media Staff Feb 23, 2019 10:07 AM

Over the past decade, celebrity-led endorsements increased in number from 650 in 2007 to 1,660 in 2017, representing a steady CAGR of 10%

exchange4media Staff Jan 10, 2019 12:56 PM

From Tanishq to Coca-Cola, Oppo and Axis Bank, the Bollywood star has been the face of several big brands

Anjali Thakur Jan 5, 2019 9:03 AM

The star-studded awards saw kids favourites like Varun Dhawan, Deepika Padukone, Alia Bhatt, Kartik Aaryan, Sonakshi Sinha, Huma Qureshi and Ishaan Khattar walk the renowned Orange Carpet

exchange4media Staff Jan 2, 2019 4:24 PM

In 2018, celebrities like Priyanka Chopra, Deepika Padukone, Saina Nehwal, Isha Ambani chose big South Indian brands for their weddings

Neethu Mohan Dec 18, 2018 8:39 AM

CMO, Kotak Mahindra said, brand ambassador responsibility is to espouse the brand’s values, bring them alive and guarantee attention of the prospective consumers

Dolly Mahayan Dec 4, 2018 9:18 AM

The two TVCs- one with Deepika Padukone and her mother, and another of a young, confident girl who loves playing football highlight how a confident smile is a symbol of inner strength

exchange4media Staff Dec 2, 2018 10:08 AM