croma
Prior to joining Croma, he served as Chief Product & Technology Officer at Tata CLiQ
Kothari most recently served as Executive Vice President and Head of Subscriptions (SVOD) and Media at JioHotstar
e4m Desk Mar 23, 2026 12:57 PM
In his new role, Amit will lead the company's marketing function across Private Label and ZipCare businesses
e4m Desk Aug 29, 2025 10:58 AM
Spanning over 120 cities, the campaign targeted both multi-store and single-store markets through an omnichannel approach,
e4m Staff May 12, 2025 12:31 PM
Shibashish Roy has over 20 years of experience in Tata Group companies
Streambox Media Founder and CEO Anuj Gandhi spoke about this innovative concept of transforming the traditional TV experience by focusing on convenience and a content-first approach
Aditi Gupta Nov 27, 2024 9:07 AM
Shibashish Roy will succeed outgoing CEO and MD Avijit Mitra who is set to retire in March 2025
The Croma campaign will be out across various channels, including digital platforms, social media, and retail stores
Launches Festival of Dreams campaign with ad films for TV and digital media
The electronics retailer has come on board as an official electronics partners
exchange4media Staff Mar 24, 2023 2:11 PM
Our pick of the most innovative ads launched between January 16th and 31st
exchange4media Staff Feb 10, 2023 8:54 AM
The film is based on the true event of a Croma customer conceptualized by the Croma in-house creative team
exchange4media Staff Jan 28, 2023 1:00 PM
The one-minute commercial has been conceptualised and executed by SoCheers
exchange4media Staff Oct 8, 2022 6:00 PM
The films highlight the reaction of people to Croma store offering them dandiya tickets to the top pandals aiming to make their dreams come
exchange4media Staff Oct 2, 2022 10:00 AM
The account will be serviced from the agency’s Mumbai office
exchange4media Staff Jun 2, 2022 12:38 PM
At present, WATConsult is managing social media assets for the brand
exchange4media Staff May 30, 2022 5:26 PM
The account will be handled by the agency’s Delhi and Mumbai offices
exchange4media Staff May 6, 2022 2:18 PM
The omni-channel consumer electronics retailer Croma invites creative agencies to submit their elevator pitches by 25th Jan 2022
exchange4media Staff Jan 14, 2022 2:41 PM
Four times faster growth of digital channels than offline channels, Blue toppled Black smartphone colour, and 55” inch TV were observed as some of the key trends
exchange4media Staff Dec 28, 2021 5:08 PM
The mandate includes both traditional and digital media as well as creative and strategy for the brand
exchange4media Staff Mar 30, 2021 1:36 PM
The initiative will shine the spotlight on 72 such heroes who made a difference to the nation
exchange4media Staff Jan 30, 2021 7:29 PM
Industry watchers note that if the brand can compete better on strategy, price and features this time, it could emerge victorious with its comeback
Misbaah Mansuri Nov 5, 2020 8:27 AM
PR Pundit will work closely with the brand’s marketing team to devise an integrated communication programme
exchange4media Staff Aug 25, 2020 1:16 PM