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United Spirits Boosts Craft Spirits Portfolio with Nuvola Stake?blur=25

The company subscribed to 17,350 compulsorily convertible preference shares (CCPS) and 10 equity shares as part of the investment

e4m Staff Jul 29, 2026 1:19 PM

e4m Content 40 Under 40 Awards 2025?blur=25

Gaurav Banerjee, MD & CEO, Sony Pictures Networks India, is the Jury Chair for the fifth edition of the awards

e4m Desk Jul 29, 2026 1:06 PM

Sharad Sinha?blur=25

Prior to joining Evalueserve, Sinha spent six years at Google

e4m Staff Jul 29, 2026 12:57 PM

Remembering Derek Bose: A Mentor Who Shaped Young Talent?blur=25

Lopah Mudra Bhattacharrya, Vice President Corporate Communications, HDFC Life, pays tribute to senior journalist Derek Bose who passed away recently

e4m Staff Jul 29, 2026 12:17 PM

Raymond Partners with AT Kearney for ₹300-Crore Agency Review?blur=25

For agencies, the Raymond review represents one of the largest integrated account opportunities in the Indian market this year

Imran Fazal Jul 29, 2026 11:48 AM

New Court Rulings Redefine AI Copyright Landscape?blur=25

Guest Column: The ANI and Anthropic cases are beginning to define when training language models is lawful and when it crosses into infringement, writes M. Gautham Machaiah

M. Gautham Machaiah Jul 29, 2026 11:40 AM

IPL Business Value Surges 11.4% to $20.6 Billion in 2026?blur=25

This is the second consecutive year of double-digit business value growth for the cricket league, says Houlihan Lokey’s 2026 IPL Brand Valuation Study

e4m Staff Jul 29, 2026 11:21 AM

The New Brand Battle Is to Become ChatGPT’s Answer?blur=25

As AI assistants reshape online shopping, brands are shifting focus from Google rankings to AI recommendations, making trust, structured data and credibility critical for visibility.

Brij Pahwa Jul 29, 2026 10:26 AM

Shashi Sinha: Celebrating a Legacy of Leadership in Media?blur=25

As Shashi Sinha steps away from Omnicom, marketing expert Dr. Kushal Sanghvi bids farewell not just to a towering business leader, but to one of the most humble & influential mentors media has known

Dr Kushal Sanghvi Jul 29, 2026 10:08 AM

Shashi Sinha's Impact on Indian Advertising Recognized by Josy Paul?blur=25

Josy Paul, Chairman, BBDO India, shares his thoughts on Shashi Sinha’s exit from Omnicom Group

e4m Staff Jul 29, 2026 9:59 AM

AIDCF Withdraws Kerala HC Petition on TV Ratings Amid Industry Pressure?blur=25

Senior television industry executives told e4m that the withdrawal was driven by a combination of legal setbacks and increasing industry pressure to restore certainty to the TV measurement ecosystem

Imran Fazal Jul 29, 2026 9:57 AM

infosys?blur=25

Ganapathy Viswanathan, Communication Consultant & Author, writes that Infosys' CEO succession offers a masterclass in leadership planning and board responsibility

Ganapathy Viswanathan Jul 29, 2026 9:15 AM

Qantas Partners with OMD for Expanded Media Strategy in Asia?blur=25

Under the new mandate, OMD will handle media strategy, planning and buying for both Qantas and Jetstar in Singapore, Thailand, Indonesia, the Philippines, Hong Kong, Taiwan and Japan

e4m Staff Jul 29, 2026 9:15 AM

Political Expression Poses Economic Risks for Creators in India?blur=25

For creators, political expression is no longer just a matter of personal belief, it is increasingly becoming a business decision with financial consequences

Shalinee Mishra Jul 29, 2026 9:00 AM

AIDCF Requests Withdrawal of Kerala HC Challenge to TV Rating Policy?blur=25

The federation reserves liberty to file a fresh writ petition on the same or similar cause of action

Tasmayee Laha Roy Jul 29, 2026 8:09 AM

Celebrating Shashi Sinha's Impactful Career at Omnicom?blur=25

Yesudas Pillai, Entrepreneur, Investor, Transformation Consultant writes why Shashi Sinha is different from other industry leaders

Yesudas S Pillai Jul 28, 2026 6:58 PM

Parliament Reviews Big Tech's Role in Social Media Accountability?blur=25

Meta, Google, X and Snapchat have been summoned to appear before the Parliamentary Standing Committee on Aug 3 amid rising concerns over deepfakes, privacy, misinformation and platform responsibility

e4m Staff Jul 28, 2026 5:49 PM

SPAG FINN Partners?blur=25

This strategic expansion reinforces SPAG/FINN’s integrated communications capabilities for GCCs as Hyderabad evolves into one of the world’s fastest-growing innovation and leadership hubs

e4m Staff Jul 28, 2026 4:51 PM

Sandeep Mehrotra Highlights Shashi Sinha's Lasting Impact on Industry?blur=25

Sandeep Mehrotra, COO, Zee Entertainment Enterprises Ltd., says Shashi Sinha's legacy will not just be measured by the businesses he built, but by the countless leaders he shaped

e4m Staff Jul 28, 2026 3:35 PM

Zee Media CEO Raktim Das Advocates for Media Reinvention?blur=25

Raktim Das, CEO, Zee Media Corporation Limited engaged in a fireside chat at e4m TechManch 2026 and spoke on the sector’s challenges and the need for transformation

e4m Staff Jul 28, 2026 3:24 PM

Vaidehi Sharma Promoted to GM of Corporate Communications at Airtel?blur=25

Prior to her elevation, she served as Head – Internal Communications & Employer Branding

e4m Staff Jul 28, 2026 2:17 PM

Anirudh Narain Takes on HR Leadership Role at The Magnum Ice Cream Company?blur=25

Prior to this, Narain was with Reliance Consumer Products Limited as National HR – Commercial, Corporate & Strategy | Beverages SBU

e4m Desk Jul 28, 2026 1:31 PM

Shashi Sinha: Celebrating Humility and Leadership Excellence?blur=25

Rajeev Beotra describes Shashi Sinha beyond his professional achievements—as a leader respected for his humility and the bonds he creates

Rajeev Beotra Jul 28, 2026 1:18 PM

e4m TechManch 2026?blur=25

At e4m TechManch 2026, Coca Cola’s Sumeli Chatterjee and WPP’s Niraj Ruparel explored the future of marketing

e4m Staff Jul 28, 2026 12:34 PM

shashi sinha?blur=25

Ganapathy Viswanathan, Communication Consultant & Author, writes about Shashi Sinha’s legacy in shaping India’s media industry and transforming media into a strategic function

Ganapathy Viswanathan Jul 28, 2026 12:10 PM

Shashi Sinha?blur=25

As Shashi Sinha moves on from Omnicom Group, Rajiv Dubey, Head of Media at Dabur India, terms him as one of the industry's most respected thought leaders

e4m Staff Jul 28, 2026 11:30 AM

Shashi Sinha?blur=25

As Shashi Sinha moves on from Omnicom Group, Shubhranshu Singh describes the veteran’s journey beyond professional milestones

Shubhranshu Singh Jul 28, 2026 11:20 AM

Sneha Ashok?blur=25

She will lead the company's internal communications function, focusing on employee engagement, content strategy and storytelling across the organization

e4m Staff Jul 28, 2026 10:21 AM

Tanvi Swami Joins PepsiCo as New Marketing Director for Iconic Brands?blur=25

Swami joins PepsiCo from Pernod Ricard where she was the Marketing Director

e4m Staff Jul 28, 2026 10:06 AM

Tarun Mehta Takes Charge as Siemens Head of Digital & Sustainability?blur=25

This is Mehta's second stint with Siemens; in his earlier role, he was Senior Management Consultant

e4m Desk Jul 28, 2026 9:36 AM

Shashi Sinha Steps Down from Omnicom Media India Leadership Role?blur=25

A trailblazer in every sense, Sinha’s career spans nearly four decades of redefining how media is planned, bought, and measured in India

Kanchan Srivastava Jul 28, 2026 9:26 AM

Akshay Murthy Takes Leadership Role at Darwinbox as VP and Country Head?blur=25

Prior to this, Akshay Murthy was with Salesforce for nearly 8 years

e4m Desk Jul 28, 2026 9:25 AM

IndiGo Appoints Kiran Thadimarri as New CFO Amid Financial Challenges?blur=25

Thadimarri, who joined IndiGo as Deputy CFO, will succeed Gaurav Negi

e4m Staff Jul 28, 2026 9:16 AM

Why Brands Refresh Their Identity: Beyond Just a New Logo?blur=25

Ganapathy Viswanathan, Communication Consultant & Author, writes on why a meaningful brand refresh is rarely about design alone but about business too

Ganapathy Viswanathan Jul 28, 2026 9:09 AM

Modi Urges Ministers to Boost Instagram Engagement with Youth?blur=25

Marketing agencies say political communication can be creator-led content, with greater focus on short videos, storytelling and community building

Shalinee Mishra Jul 28, 2026 8:57 AM

India's SEO Agencies Adapt to AI-Driven Search Landscape?blur=25

SEO agencies are building capabilities around AI citation tracking, structured content, digital PR, reputation management and monitoring how brands are described across different answer engines

Shantanu David Jul 28, 2026 8:37 AM

Lyndsey Corona Exits as Ogilvy US CEO After Brief Tenure?blur=25

Global CEO Laurent Ezekiel to step in as interim chief as the agency opts against naming a permanent successor for now

e4m Staff Jul 28, 2026 8:24 AM

TDSAT Urges HT Media and MIB to Finalize ₹1.08 Crore Settlement?blur=25

TDSAT has deferred the matter to September 11, directing the parties to conclude settlement efforts

e4m Staff Jul 28, 2026 8:01 AM

Suresh Balakrishna Transitions to Advisory and Board Roles After The Hindu?blur=25

Suresh will be joining VIT Business School of VIT Chennai as a Consultant. He will also be joining The Impact Collective as a Consultant

e4m Staff Jul 27, 2026 5:46 PM

e4m TechManch 2026?blur=25

At e4m TechManch 2026, marketing leaders from Reliance Retail, Sintex, DLF, Cipla Health, Digital Turbine and Truecaller debated how consumer relationships are changing

e4m Staff Jul 27, 2026 5:10 PM

POND'S Revives 'Googly Woogly Wooksh' to Reinforce Timeless Branding?blur=25

The revival of "Googly Woogly Wooksh" also highlights the importance of protecting creative equity

e4m Desk Jul 27, 2026 4:18 PM

Dirk Lewis Appointed as Communications Lead for HP India?blur=25

In his new role, he will lead strategy, thought leadership, corporate and product storytelling, media, content and agency, and the localisation of HP's global narratives for the Indian market

e4m Staff Jul 27, 2026 2:56 PM

Kanika Bedi Takes Charge as Nokia's Regional Communications Manager?blur=25

Bedi has worked across leading organisations including Coca-Cola, Reckitt, Ericsson, and others

e4m Staff Jul 27, 2026 2:55 PM

Dentsu Creative Isobar Takes Charge of Canon India's Digital Strategy?blur=25

The account will be managed from the agency’s Mumbai and Gurgaon offices

e4m Staff Jul 27, 2026 2:17 PM

Rasiq Sultan Promoted to Vice President at Posterscope India?blur=25

Prior to his promotion, Rasiq Sultan served as the Senior Business Director at Posterscope India

e4m Desk Jul 27, 2026 2:14 PM