asin
Court held that even where games involve substantial skill, once participation is conditioned upon staking money on uncertain future outcomes, the transaction acquires the character of betting
Imran Fazal May 27, 2026 3:56 PM
‘My Best Friend’s Wedding’ campaign reflects how weddings are being experienced today
e4m Staff Jan 10, 2026 1:21 PM
Ashish Bhasin, Founder, The Bhasin Consulting Group and former CEO Asia Pacific Dentsu, remembers Usha Bhandarkar as one of the true architects of India’s modern advertising era
e4m Staff Jan 7, 2026 11:21 AM
The agency has reportedly registered an FIR naming the paper’s Executive Editor Anuradha Bhasin
e4m Staff Nov 20, 2025 2:03 PM
K K Venugopal commended the book for its compassion and its ability to offer guidance through life’s challenges
e4m Staff Aug 30, 2025 6:59 PM
Tasneem Calcuttawala has been appointed as VP – Operations & Delivery, and Yatin Bhasin has been named as VP – Sales & Marketing
e4m Staff Jul 21, 2025 11:11 AM
Vasindra Mishra brings over 30 years of media experience, including two decades in television and more than a decade in print
e4m Staff Jun 30, 2025 3:25 PM
As global players exercise caution, India's advertising industry is likely to feel a domino effect, say some industry watchers; others are hopeful of recovery from festive season spending
Kanchan Srivastava Jun 24, 2025 8:28 AM
We asked industry leaders to share their thoughts on Mark Read’s announcement to step down as WPP CEO, on what lies ahead for the agency and the industry as a whole
e4m Staff Jun 18, 2025 9:08 AM
Avinash Kasinathan has recently served as the Head of India Businesses at Innoterra
e4m Staff Jun 16, 2025 11:48 AM
Industry leaders foresee a moderate growth in the current fiscal, following back-to-back setbacks— stock market crash and the RBI’s downgrading of GDP growth forecasts
Kanchan Srivastava Apr 10, 2025 8:52 AM
Ashish Bhasin, Founder of The Bhasin Consulting Group, recalls his association and interactions with Bhaskar Das
Ashish Bhasin Jan 15, 2025 3:36 PM
Michael Komasinski will succeed Megan Clarken who is retiring and will be stepping down from her role as CEO and from the board
e4m Staff Jan 15, 2025 11:08 AM
Vivek Bhargava, Co-founder, Consumr.ai, on his association with Ashish Bhasin and how he became his friend, philosopher, and guide
Vivek Bhargava Dec 18, 2024 10:32 AM
Janak Sarda, Director of BFF Foods India, on his association with Ashish Bhasin as the industry veteran celebrates his 60th birthday
Janak Sarda Dec 17, 2024 6:09 PM
Yesudas S Pillai, Founder Y&A Transformation and Strategic Advisor Channel Factory, on Ashish Bhasin’s leadership, his people skills and philosophy
Yesudas Pliiai Dec 17, 2024 5:29 PM
The star-studded evening was a perfect blend of elegance and revelry, with industry veterans, close friends, and family coming together to raise a toast to Bhasin’s remarkable journey and achievements
e4m Staff Dec 17, 2024 2:02 PM
Ashish Bhasin, Founder-The Bhasin Consulting Group, remembers being struck by Ratan Tata’s gentlemanliness and humility
e4m Staff Oct 10, 2024 2:04 PM
Co-founder and Chairman of RD&X, Ashish Bhasin, speaks to e4m about the loss of veteran adman Bobby Sista
e4m Staff Jul 29, 2024 8:24 AM
These allocation could enhance economic activity and ad industry growth, provided implementation is effective, say experts
e4m Staff Jul 24, 2024 9:01 AM
Adman Brendan Pereira, who passed away on July 21, had a great flair for creativity, aesthetics and photography combined with excellent people skills, remember industry colleagues
e4m Staff Jul 22, 2024 8:59 AM
The advertising and marketing fraternity is hopeful of a growth-oriented budget that puts more money into the pockets of the consumer
Sohini Ganguly Jul 15, 2024 9:10 AM
India’s awards tally at Cannes Lions has shrunk to 18 this year, from 25 in 2023 and 47 a year before. The downward trend has sparked a debate about the state of India's creative prowess
Kanchan Srivastava Jun 24, 2024 8:24 AM
Rohit Bhasin, President - Retail Liabilities Product and CMO, Kotak Mahindra Bank talks about his switch from FMCG to BFSI, the evolving role of the marketer, digital innovation and more
Simran Sabherwal Jun 19, 2024 2:23 PM
In his last role, Abhinay Bhasin headed Product Marketing at ProfitWheel, an ad analytics solutions provider
e4m Desk May 10, 2024 12:15 PM
The development doesn't bode well, say experts, who believe that consolidation is the way forward for the industry
e4m Staff Jan 22, 2024 3:13 PM
While the TV industry relies on large advertisers, SMBs are driving the tech platforms' ad growth, say experts
Kanchan Srivastava Jan 22, 2024 9:04 AM
Bhasin, Category Lead, Kurkure, PepsiCo India speaks to exchange4media as the brand forays into the 'street snack' category with the launch of 'Chaat Fills'
Sohini Ganguly Sep 14, 2023 3:13 PM
In the absence of cookies, behavioural and contextual signals will be used to understand customers better, leading to a paradigm shift for advertisers
Sohini Ganguly Sep 12, 2023 8:49 AM
This is Rasna Bhasin’s second stint with the group; she was earlier Digital Media Head of Harper's Bazaar Bride India
exchange4media Staff Jul 7, 2023 1:22 PM
Bhasin will also acquire a significant minority stake in the agency over a defined period of time
exchange4media Staff Jun 1, 2023 8:32 AM
The company aims to provide mentoring for founders, CEOs and company boards to help turbo charge their business growth
exchange4media Staff May 24, 2023 7:54 AM
Industry watchers discuss the rationale behind roping in an eclectic mix of Bollywood stars and cricketing greats to promote India's biggest sporting event and what it means for the broadcasters
Aditi Gupta Mar 31, 2023 9:00 AM
Bhasin brings over two decades of experience in building consumer brands in India and several Asian markets
exchange4media Staff Mar 1, 2023 6:09 PM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Jun 18, 2022 8:21 AM
Advertising and media veteran Ashish Bhasin says that the demise of his ex-boss Da Cunha has left an eternal void
exchange4media Staff Jan 10, 2022 1:33 PM
e4m’s pick of some major changes at the top in brand, agency, print and OOH domains
exchange4media Staff Dec 31, 2021 2:10 PM
Arvind Sharma was conferred with the 'AAAI Lifetime Achievement Award' for his outstanding contribution to the advertising industry across both the art and science of advertising
exchange4media Staff Dec 22, 2021 6:49 PM
Prior to this, Bharadwaj was associated with Abbott Healthcare Pvt. Ltd
exchange4media Staff Nov 24, 2021 12:42 PM
Previous winners of the honour include Subhas Ghosal, Alyque Padamsee, Mike Khanna, R K Swamy, Piyush Pandey, Sam Balsara, Prem Mehta, Roda Mehta, Ram Sehgal, Madhukar Kamath
exchange4media Staff Nov 15, 2021 1:21 PM
Bhasin has put in his papers as he has obtained admission for the Harvard Advanced Management Program
exchange4media Staff Nov 12, 2021 3:09 PM








