zenith
Tanushree Radhakrishnan?blur=25

Radhakrishnan has over 15 years of experience in the marketing and advertising industry

exchange4media Staff Oct 10, 2019 3:20 PM

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However, Internet ad spend will exceed 50% of all global expenditure by 2021, the study reportedly states

exchange4media Staff Jul 9, 2019 11:16 AM

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Mirroring global patterns, time spent on mobile internet shows remarkable growth in India as well, going up from 9.4 mins daily in 2013 to 54 mins this year. It is expected to reach 79 mins by 2021

exchange4media Staff Jun 10, 2019 11:23 AM

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Last year, Kulshreshtha had announced the second leg of his entrepreneurial journey with The Consilium

Tasmayee Laha Roy May 28, 2019 8:29 AM

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The live billboard, conceptualised by MTV and executed by Zenith, was placed at a thrilling height of 35 feet in Chitrakoot area in Andheri, Mumbai

exchange4media Staff Feb 18, 2019 6:40 PM

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Aiming to transform January 21st- Blue Monday- into a day of positivity, Zenith's offices around the world will conduct various charitable activities to spread happiness in their communities

exchange4media Staff Jan 21, 2019 1:45 PM

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James joins Zenith from Publicis Media where he was CEO for Australia and New Zealand

exchange4media Staff Jan 7, 2019 4:50 PM

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The win sees Zenith retain all its existing markets in EMEA, APAC and Latin America, and take on 11 new ones, including Canada, UK and USA

exchange4media Staff Dec 4, 2018 8:36 AM

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According to Zenith’s Advertising Expenditure Forecasts, global e-commerce advertising could transform the way brands convert customers online & add about US$100bn of new money into the market

exchange4media Staff Dec 3, 2018 9:42 AM

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Zenith has elevated its Managing Partner and Head, West & South, Ajit Gurnani to the role of Chief Client Officer, and Jai Lala has been appointed as Chief Operating Officer

exchange4media Staff Oct 25, 2018 8:52 AM

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Conceptualised in-house and executed by Zenith Outdoors, the billboards bring to life the shows’ content theme and gives the audience a sneak-peek of what to expect when they tune-in

exchange4media Staff Oct 24, 2018 12:15 PM

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The mandate includes media investment and strategic partnership across print, television and radio

exchange4media Staff Sep 24, 2018 4:27 PM

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Zenith was selected following a competitive multi-agency pitch

exchange4media Staff Sep 3, 2018 8:54 AM

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Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff Aug 25, 2018 9:29 AM

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The mandate covers the entire spectrum of traditional media, while the digital duties will continue to be handled by Performics.Resultrix

exchange4media Staff Aug 23, 2018 8:55 AM

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By 2020, China will have the keenest viewers, with the average person spending 105 minutes a day watching online video, followed by Russia (102 minutes) and the UK (101 minutes)

exchange4media Staff Jul 16, 2018 12:15 PM

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By 2020, the figure is expected to reach 28% as the mobile internet takes share from almost all other media.

exchange4media Staff May 30, 2018 1:58 PM

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The report studies eight key areas of focus for marketers over the coming year including: Brand trust, transparency, and blockchain

exchange4media Staff Jan 31, 2018 8:52 AM

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The industry grew by barely 10-11 per cent this year on account of demonetisation and GST

Venkata Susmita Biswas Dec 11, 2017 8:55 AM