web-series
Kuku TV, Story TV and Quick TV have stormed India’s top 5 download charts, but as deep-pocketed incumbents enter, the next phase will test whether early momentum can translate into durable scale
Kanchan Srivastava Mar 31, 2026 8:45 AM
A Jio Studios Presentation & A PJP Films production, Sankalp will stream from 11th March for free on Amazon MX Player
Deep engagement, franchise loyalty and connected TV adoption are turning the South into OTT’s growth anchor, say industry leaders
Pooja Yadav Dec 17, 2025 8:43 AM
Amid mounting cost pressures, and growing allure of micro-dramas, platforms are scaling back the number, duration, and budgets of their web-series
Kanchan Srivastava Nov 17, 2025 9:16 AM
Gulshan Verma, Director, Amazon Ads, discusses Amazon MX’s new show Rise and Fall and how Amazon stays ahead in advertising
Pritha Pahari Sep 5, 2025 4:20 PM
A new commissioning model is forcing producers to secure brand partnerships before shows get greenlit, say industry players
Kanchan Srivastava Aug 1, 2025 9:15 AM
YouTube’s reach, monetisation, and freedom draw creators; and brands are backing them, say experts
Kanchan Srivastava Jul 23, 2025 8:43 AM
‘Vedaant – The Epic Show’ is a pioneering web series created entirely using AI tools by Mumbai-based producers
Kanchan Srivastava Jul 21, 2025 8:19 AM
Netflix dominated the Hindi direct-to-OTT films category while Disney+ Hotstar had the highest number of productions in the most-watched Tamil and Telugu OTT shows lists
e4m Staff Jan 23, 2025 9:31 AM
Productions houses have started working on microdramas and shorter web series to woo consumers with dwindling attention span, industry players told e4m
Kanchan Srivastava Jan 20, 2025 9:07 AM
Disney Star, Viacom 18, ZEEL and Discovery Communications India had bid for it, according to media reports
e4m Staff Nov 12, 2024 9:36 AM
The first two seasons of Aashram have received a total viewership of around 160M unique users
exchange4media Staff Jun 6, 2022 4:07 PM
Last one year has seen regional OTT platforms mushrooming in markets like Maharashtra, Gujarat, Kerala, Karnataka, Andhra Pradesh-Telangana and Tamil Nadu
Javed Farooqui Aug 3, 2021 7:58 AM
Only 40% of the shoots must have resumed in Mumbai amid the new Covid restrictions by the govt, say Film, TV, and web series producers
Sonam Saini Jun 30, 2021 8:53 AM
'Circle of Life' is a series that features real-life stories of people who have been through a transformative journey
exchange4media Staff Jun 15, 2021 10:36 AM
Most of the producers, cast and crew of TV shows have returned to Mumbai, while others are most likely to resume shoots in the city from next week
Sonam Saini Jun 15, 2021 8:57 AM
Highlighting the stories of women from different walks of life, residing in Indonesia, Malaysia, India, Pakistan, and Taiwan, the series will stream from 11th June, 2021, on Voot
exchange4media Staff Jun 11, 2021 4:07 PM
The digital campaign picks up from last season’s story-arc where lead character Srikant tries to find a decent desk job for himself, and it shows him being interviewed by business stalwarts
exchange4media Staff Jun 2, 2021 4:04 PM
The original series will premiere on OTT platform on 14th May 2021
exchange4media Staff May 5, 2021 5:52 PM
Natasha Saraogi, Director – NDMPL, opens up about the idea of curating an insta-web series and the abundance of engagement opportunities it provides
Misbaah Mansuri Apr 20, 2021 8:38 AM
In an emotional approach, the show brings to light the unprecedented situations and its impact on the medical community when the COVID-19 pandemic hit the world
exchange4media Staff Apr 12, 2021 4:01 PM
The court noted that Purohit was granted protection from arrest on 11th February but she failed to cooperate with the investigation
exchange4media Staff Feb 26, 2021 12:29 PM
The non-fiction web series on Sportskeeda Cricket would feature unheard stories, behind-the-scenes trivia, along with game reviews and analysis in a short, daily, snackable format
exchange4media Staff Feb 17, 2021 3:56 PM
The platform will bring out new seasons of Abhay 3, Rangbaaz 3, The Final Call 2, State of Siege: The Film, Jamai 2.0 Season 2 and new shows Sunflower, Qubool Hai 2.0 and film Silence…can you hear it?
exchange4media Staff Feb 16, 2021 11:35 AM
The session titled ‘Content: Rise of On-Demand Models’ had four speakers and was moderated by Karan Taurani, VP, Elara Capital
exchange4media Staff Jan 12, 2021 9:04 AM
Spanning 10 episodes, Amazon Prime Video’s First YA series is now to stream exclusively on the service
exchange4media Staff Dec 21, 2020 8:29 AM
OTT industry experts shared insights on what type of content Indian audience is viewing, trends on OTT and strategies to appeal to consumers
exchange4media Staff Jul 31, 2020 8:33 AM
The show slated to release later in 2020 revolves around the lives of budding musicians, struggling to find their big break in the industry
exchange4media Staff Jul 3, 2020 5:14 PM
Directed by Harkirat S Sandhu and written by Reena Kamath, the series showcases the life of a budding entrepreneur and the challenges he faces within family and society
exchange4media Staff Jun 12, 2020 4:04 PM
The founders of the company S Siva and Jayakrishnan tell us about Mainstream TV's vision to be the go-to app in South India for both content creators and viewers
Simran Sabherwal Apr 15, 2020 8:40 AM
The Telugu OTT platform has also launched two new web series Locked and SIN on Ugadi
exchange4media Staff Mar 30, 2020 2:06 PM
The content marketing strategy built brand affinity with two successful seasons of the bespoke lifestyle web series, You Got Chef’d, and Brochara, a fresh take on male friendships
exchange4media Staff Mar 29, 2020 10:00 PM
The five-part series called Overtime is centred on an apocalyptic theme, where IT employees, stuck in their office, fight for survival
exchange4media Staff Jan 29, 2020 4:22 PM
The series begins 25th January 2020 on Dice Media’s Instagram and YouTube pages
exchange4media Staff Jan 27, 2020 4:02 PM
The show marks the web debut of director Navjot Gulati and ropes in Naveen Kasturia and Harshita Gaur to play the lead roles
exchange4media Staff Jan 14, 2020 7:00 PM