Thrive offers a tailored & strategic approach that is adapted to the increasingly complex landscape of content creators and platforms

exchange4media Staff Dec 12, 2019 8:54 AM

At the exchange4media Conclave - South, industry experts deliberate on the topic- 'How to Market to a Diverse & Connected Consumer'

exchange4media Staff Nov 23, 2019 9:10 AM

There will be two panel discussions; the first on 'Challenges in Creating Experiences & Building Relationship with Consumers' and a second on 'How to Market to a Diverse & Connected Consumer?'

exchange4media Staff Nov 20, 2019 8:51 AM

The campaign film, featuring freestyle champion Justone Du Plessis, has got 1.3 billion views on TikTok and nearly a million views on Instagram

exchange4media Staff Nov 16, 2019 9:06 AM

Stubbs joined iProspect in 2011 and was appointed Global President in 2016

exchange4media Staff Nov 7, 2019 8:45 AM

Wavemaker and GroupM will be handling the AXA account in close to 30 markets across EMEA, Asia and LATAM. Wavemaker will be working on all markets, except France which will be handled by GroupM

exchange4media Staff Nov 6, 2019 8:39 AM

The size of the account is believed to be approximately Rs 40 crore

Neeta Nair Oct 31, 2019 8:43 AM

The web series, featuring Bhumi Pendekar, Mandira Bedi, Supriya Pilgaonkar, Ritesh Deshmukh, Saurabh Shukla and Dino Morea, is part of ‘Real is Rare’ campaign

exchange4media Staff Oct 24, 2019 1:07 PM

Toby Jenner, Global Chief Executive Officer of Wavemaker, spells out his mandate for the agency’s South Asia CEO Kartik Sharma on his maiden visit to India after assuming his new role in September

Srabana Lahiri Oct 23, 2019 8:39 AM

Conceptualised by Wavemaker India, the digital campaign will be highlighted across Facebook, Google, YouTube and other popular digital platforms

exchange4media Staff Oct 7, 2019 3:15 PM

The account is estimated to be worth Rs 3,500 crore (£400mn). WPP's Wavemaker is the incumbent agency

exchange4media Staff Sep 16, 2019 7:36 PM

Myntra Fashion Superstar, an eight-part reality show, will go live on the Myntra app on September 17. Actor Sonakshi Sinha and celebrity stylist Shaleena Nathani will be the judges

exchange4media Staff Sep 16, 2019 6:17 PM

Kinetic has installed life-size billboards for the campaign across major traffic junctions in 16 cities

exchange4media Staff Aug 16, 2019 1:19 PM

Gupte joins from Wavemaker Indonesia where he was Managing Director of the agency

exchange4media Staff Jul 25, 2019 12:27 PM

The pitch is expected to see participation from all leading agencies, including IPG and Dentsu, claimed sources. The incumbent agency is Wavemaker

Naziya Alvi Rahman Jul 23, 2019 2:50 PM

In a chat with exchange4media, Edgar, Global Chief Talent Officer at Wavemaker, speaks about how the agency has been focusing on caring for the clients & how it keeps improving employee experience

Shweta Raaj Singh Jul 22, 2019 8:45 AM

He succeeds Tim Castree who was named GroupM’s North American CEO in December

exchange4media Staff Jul 12, 2019 7:45 AM

Ramsai will head National Sales for the network’s Malayalam cluster

exchange4media Staff Jun 27, 2019 2:56 PM

Umesh Khandelwal, Business Manager, Wavemaker India, takes us through his experience at Cannes Lions 2019

exchange4media Staff Jun 24, 2019 6:51 PM

From 'Shoppable TV' to Aira's AI-powered technology helping the visually challenged, Ayush Doshi, Business Manager, Wavemaker India tells us more about his experience at Cannes Lions 2019

exchange4media Staff Jun 21, 2019 9:18 AM