We bring you a roundup of the news that made headlines this past week

exchange4media Staff 1 day ago


Wavemaker Global CEO Toby Jenner speaks to exchange4media Editor Naziya Alvi Rahman about the agency's five-year journey in India, and more

Naziya Alvi Rahman Nov 21, 2022 8:29 AM


We bring you a roundup of the news that made headlines this past week

exchange4media Staff Nov 11, 2022 4:23 PM

Ajay Gupte?blur=25

As Wavemaker celebrates its fifth anniversary today, CEO-South Asia Ajay Gupte shares the agency’s journey with e4m Editor Naziya Alvi Rahman

Naziya Alvi Rahman Nov 9, 2022 8:21 AM

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The light-hearted Diwali campaign videos feature notable celebrities such as ex Bigg Boss contestants Rubina Dilaik and Karan Kundrra

exchange4media Staff Oct 26, 2022 1:14 PM


This season, the popularity of the tournament grew 300%, putting it ahead of NBA and NFL, according to Wavemaker's earned equity report on IPL 2022

exchange4media Staff Oct 10, 2022 3:28 PM


The e4m Media Ace Award honours these agencies for their contributions to the industry

exchange4media Staff Oct 7, 2022 11:00 AM


The agencies were awarded for their premium works in the content marketing sector

exchange4media Staff Oct 7, 2022 10:44 AM

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The winners have been chosen for driving innovation and path-breaking initiatives in the Indian media landscape

exchange4media Staff Oct 6, 2022 9:25 PM

Nishit Goradia?blur=25

As General Manager, Goradia will oversee offline and digital buying for the consumer goods corporation

exchange4media Staff Sep 28, 2022 12:20 PM


The campaign is an extension of Dhara’s overall proposition - Zara Sa Badlaav

exchange4media Staff Sep 3, 2022 8:15 AM


As an extension to the campaign, the brand has partnered with athletes Anahat Singh, Hima Das and Ashish Kumar Chaudhary

exchange4media Staff Aug 20, 2022 7:59 AM


The campaign won gold for ‘Best Use of AI’ at e4m Real Time Programmatic Advertising Awards 2022

exchange4media Staff Aug 18, 2022 5:51 PM


Experts say the all India TV reach has dropped from a peak of 94% in 2018 to 82% in 2022

Javed Farooqui Jul 18, 2022 8:26 AM


At Wavemaker, Rambhia was last designated as National Director and Head of Sports Business

exchange4media Staff Jul 12, 2022 2:59 PM

Cannes Lions?blur=25

Watch Oliver Saunders, Global Head of Addressability & DCO, Wavemaker, in conversation with Naziya Alvi Rahman

exchange4media Staff Jun 22, 2022 8:39 PM