tata-tea
The #MyTurnToCare campaign puts consumers' photos with their mothers on the tea pack along with a personalised message
exchange4media Staff May 15, 2023 2:32 PM
The ‘Jaago Re’ campaign was aimed at raising awareness about protecting the environment and making the planet a better place for future generations
NATIVE CONTENT Apr 27, 2023 9:03 AM
The ads have been conceptualized by Mullen Lintas and directed by V. K. Prakash
exchange4media Staff Apr 17, 2023 12:36 PM
The brand has launched limited edition packs and a brand-new campaign inspired from famous handloom styles of Odisha
exchange4media Staff Mar 29, 2023 12:56 PM
The campaigns this year dialled up creativity and patriotic fervour
exchange4media Staff Jan 27, 2023 8:53 AM
The remit will include a wide scope of digital and content work, from tech integration to creative ideation and content across all digital platforms
exchange4media Staff Jan 13, 2023 2:15 PM
The microsite for the brand allows consumers to create and share their own hyper-personalised AI-driven music videos by Gill
exchange4media Staff Jan 13, 2023 11:49 AM
At Pitch BrandTalk 2022, Puneet Das, President - Packaged Beverages, (India & S Asia), Tata Consumer Products, spoke about the brand’s ‘Jaago re’ journey
exchange4media Staff Dec 1, 2022 1:23 PM
The brand has partnered with Bejod, the OTT platform of Champaran Talkies, to bring alive the spirit of the festival
exchange4media Staff Oct 29, 2022 8:12 AM
Maitri Advertising awarded Agency of the Year; other significant winners include Flipkart Internet, Zee Entertainment Enterprises and Madison PR
exchange4media Staff Sep 23, 2022 8:49 PM
The campaign film commemorates India’s proud moments post-Independence
exchange4media Staff Aug 15, 2022 10:00 AM
Industry experts opine that marketers are flocking to metaverse largely to keep youth engaged with their products and technology
Kanchan Srivastava Mar 22, 2022 8:34 AM
The brand will host the Holi party in the virtual world on March 18 & 19
exchange4media Staff Mar 19, 2022 2:14 PM
This Republic Day, the initiative pays ode to the amalgamation of diverse elements that makes India truly unique
exchange4media Staff Jan 26, 2022 2:00 PM
Conceptualised by Mullen Lintas, the campaign portrays real-life stories of three players of Indian women’s hockey team
exchange4media Staff Jan 23, 2022 4:00 PM
The analysis by Kantar’s BrandZ India also revealed that perceptions of a brand’s purpose and its ability to ‘make people’s lives better’ are crucial to establishing a brand’s meaningful quotient
exchange4media Staff Nov 25, 2021 6:47 PM
The 'Desh ka Kulhad' collection comprises 26 distinct designs, each representing different regions of India
exchange4media Staff Aug 14, 2021 8:26 AM
