TV First?blur=25

e4m TV First summit saw industry heads share key insights on ‘The Power of Cricket’ and how IPL plays a central role in this intersection of sports and TV

exchange4media Staff Feb 28, 2022 8:44 AM

Sidheshwar Sharma?blur=25

Sharma is a veteran of the advertising industry who has worked with Ogilvy, BBDO India and Publicis Groupe

exchange4media Staff Feb 24, 2022 5:03 PM

Tata Open Maharashtra?blur=25

The partnership with the tennis tournament has been extended for the fourth consecutive year from January 31 to February 6, 2022

exchange4media Staff Jan 27, 2022 12:05 PM

Automobile ad budget?blur=25

The total cumulative advertising spends by these companies were down by 26.38% to Rs 3415 crore in FY21 from Rs 4639 crore in FY20

Javed Farooqui & Kanchan Srivastava Dec 24, 2021 8:52 AM


With consumer sentiment pumping up, the market is also investing heavily in smart marketing tactics and offers to catch the attention of buyers

Simran Sabherwal & Mansi Sharma Nov 5, 2021 9:01 AM

indian design excellence awards?blur=25

The Indian Design Excellence Awards aims to reward the best in design and creative space across various media and advertising channels

exchange4media Staff Oct 21, 2021 9:00 AM


Singh was earlier global head of marketing at Royal Enfield

exchange4media Staff Oct 14, 2021 2:28 PM

Anurag Mehrotra?blur=25

He has joined the commercial vehicle division of Tata Motors as Vice President International Business and Strategy.

exchange4media Staff Oct 1, 2021 9:49 PM


Srivatsa, Head-Marketing, PVBU, Tata Motors, says while their dependence on print has gone down during pandemic, presence on TV and digital has gone up substantially

Sonam Saini Jul 15, 2021 8:53 AM


With 15 sponsors already on board, the network disclosed that it's in the process of closing a few more deals

Sonam Saini Jul 1, 2021 9:41 AM


Tata Motors has organised roadshows, wherein Tata Aces will travel across 10 states in the country

exchange4media Staff Jun 19, 2021 7:00 PM


The creatives showcase the smart use of names auto companies to spread awareness and the importance of getting vaccinated

exchange4media Staff May 25, 2021 5:03 PM

Tata Motors?blur=25

The #NexonEVChargingStories campaign, featuring a series of short videos, presents real-world use cases that demonstrate the ease of using a home and a public charging point

exchange4media Staff May 15, 2021 7:37 AM

tata motors?blur=25

He takes over his new role from Pratap Bose who has chosen to pursue opportunities outside the company

exchange4media Staff Apr 29, 2021 11:00 AM

Tata Motors?blur=25

The company has updated standard operating procedures for the prevailing second wave with the focus on expediting vaccinations, providing support to affected employees and their family members

exchange4media Staff Apr 26, 2021 6:19 PM

Vivek Srivatsa?blur=25

Vivek Srivatsa, Head - Marketing, Tata Motors, shared that their flagship all new Safari has been receiving great traction and IPL would be a perfect platform to further boost its brand awareness

Misbaah Mansuri Apr 23, 2021 8:47 AM