script
Warner Bros. Discovery to Close discovery+ App in India by 2026?blur=25

From September 3, users in India can no longer purchase new discovery+ subscriptions through Warner Bros. Discovery or third-party providers

e4m Staff Sep 4, 2026 10:46 AM

TDSAT Orders Skyline Cable Network to Pay DEN Networks ₹15.92 Lakh?blur=25

The migration of Skyline from DEN Networks to Kerala Communicators Cable Ltd was another central issue in the case

Imran Fazal Aug 20, 2026 7:45 AM

India's Innovative Policy for Accessible Cinema Experience?blur=25

Guest Column: Brij Kothari, Adjunct Professor, IIT-Delhi, School of Public Policy, writes key aspect of films born accessible is that the features are inalienable elements of Digital Content Package

Brij Kothari Aug 19, 2026 12:21 PM

Google Unveils Gemini 3.7 Flash for Enhanced AI Coding Workflows?blur=25

The new model is positioned as a lower-cost option for businesses building autonomous AI systems

e4m Staff Aug 14, 2026 8:57 AM

OTT?blur=25

For India's OTT industry, accessibility is increasingly becoming a competitive advantage rather than simply a regulatory obligation

Imran Fazal Aug 10, 2026 9:11 AM

Majority of Indians Open to Paying for Music, EY-IMI Report Reveals?blur=25

According to a report by EY and the Indian Music Industry, India currently has around 14 million paid music subscriptions and 80% of listeners spending more than an hour a day listening to it

e4m Staff Jul 27, 2026 11:54 AM

Only 14 Million Indians Subscribe to Music Streaming Services?blur=25

The report says that 61% of non-paying respondents said they would consider paying if free alternatives were unavailable and subscription prices were reasonable

e4m Staff Jul 27, 2026 11:08 AM

Delhi Crime Branch cracks down on illegal IPTV network with 5,000 subscribers?blur=25

The accused streamed live television channels, movies, JioStar Originals and other copyrighted content belonging to JioStar and multiple content owners without authorization

Imran Fazal Jul 20, 2026 9:41 AM

Zee Transforms FIFA Rights into Subscription Success, Says Ajit Varghese?blur=25

In a LinkedIn post, Ajit Varghese, Partner and CEO, Madison World, has shared his views on Zee's acquisition of the FIFA World Cup 2026 broadcast rights

e4m Staff Jul 2, 2026 7:20 PM

ZEEL Allocates 15% of Zee5 Football Revenue to Grassroots Development?blur=25

According to ZEEL, the programme will focus on creating pathways for young footballers through grassroots leagues, structured training initiatives and talent development opportunities

e4m Staff Jun 18, 2026 4:38 PM

Short Drama Ad Spend Soars 423% in Indian Subcontinent?blur=25

As per New AppsFlyer, the Indian Subcontinent’s short drama sector has grown by 95% in subscription-paid installs

e4m Staff Jun 17, 2026 4:58 PM

Top FIFA World Cup 2026 Ads: Creativity and Impact Ranked?blur=25

From Nike's genre-defying 'RIP the Script' to Coors' one-trick chant, here's how the biggest FIFA World Cup 2026 campaigns stack up

Aryendra Khan Jun 6, 2026 9:43 AM

Is the Attention Economy Shifting Towards Subscription Models??blur=25

After years of monetising attention, digital platforms are now cashing in on access, convenience, status and functionality by way of subscriptions

Shantanu David Jun 4, 2026 9:06 AM

Broadcasting Industry?blur=25

The ruling, which ends a 13-year legal battle between broadcasters and the regulator, is expected to disproportionately impact news broadcasters and free-to-air (FTA) channels

Imran Fazal May 29, 2026 1:59 PM

Meta Launches Paid Subscription Plans for Instagram, Facebook, WhatsApp?blur=25

The company has introduced Instagram Plus and Facebook Plus at $3.99 a month each, while WhatsApp Plus will be priced at $2.99 a month

e4m Staff May 28, 2026 10:45 AM

Why brands and creators are prioritising credibility over virality?blur=25

Brands are moving away from vanity metrics and increasingly betting on creators with audience trust, niche authority and strong category alignment, say experts

Shalinee Mishra May 27, 2026 9:31 AM

Videos, Events, B2B Services & Bot Paywalls: Publishers rewrite playbook amid traffic loss?blur=25

The collapse of referral certainty is forcing publishers to rethink what digital media businesses should look like in an AI-first internet

Kanchan Srivastava May 25, 2026 9:04 AM

Rajesh Ramaswamy exits The Script Room co-founder role?blur=25

According to a LinkedIn post written by him, he is now open to work in the capacity of an Independent Film Director/ Creative

e4m Staff Apr 29, 2026 7:05 PM

whtsapp?blur=25

The subscription is positioned as an optional add-on focused largely on personalisation

e4m Staff Apr 21, 2026 4:19 PM

TV Channels?blur=25

Channel price hike has become necessary amid the slowing advertising growth, a shrinking pay-TV base, and rising content and sports rights costs

Aditi Gupta Apr 8, 2026 9:52 AM

Netflix?blur=25

The court has ordered the streaming giant to reimburse affected customers

e4m Staff Apr 4, 2026 8:07 AM

OTT Play?blur=25

HMVL disclosed that OTTplay contributed approximately Rs 59.86 crore in revenue in FY25, accounting for nearly 8% of the company’s total revenue

Imran Fazal Mar 26, 2026 3:39 PM

Piush Kothari exits JioHotstar after leading SVOD subscriptions?blur=25

Before joining JioHotstar, Piush Kothari spent over five years at The Walt Disney Company

e4m Staff Mar 12, 2026 12:59 PM

MIB?blur=25

All fresh content released on streaming platforms must, within 36 months of the notification, include at least one accessibility feature each for viewers with hearing and visual impairments

e4m Staff Feb 9, 2026 6:12 PM

TV?blur=25

The quarter reflects a clear trend across television ecosystem: subscription revenues are proving more stable for broadcasters, while advertising remains uneven and closely tied to FMCG demand cycles

Aditi Gupta Feb 9, 2026 8:57 AM

meta?blur=25

According to reports, the paid users will get access to additional features and expanded AI capabilities

e4m Staff Jan 27, 2026 1:06 PM

Are broadcasters entering a phase where subscriptions will be key in revenue stability??blur=25

Industry experts say that while linear TV subscription is shrinking with fewer cable homes and operators reducing payouts, digital subscription is growing but not fast enough

Aditi Gupta Nov 20, 2025 9:13 AM

Shivani Shankar appointed VP & Head Content (Unscripted) at Endemol Shine India?blur=25

She has helmed properties such as India’s Best Dancer, Dance Deewane, Super Dancer, India’s Got Talent

e4m Staff Nov 5, 2025 4:38 PM

subscription model?blur=25

From personalised rewards and tiered benefits to early access and premium experiences, marketers are reimagining loyalty as a long-term relationship rather than a points-based exchange

Sunidhi Vijay Oct 24, 2025 8:47 AM

Jagran?blur=25

This move is part of Jagran’s ongoing mission to enhance reader engagement

e4m Staff Sep 16, 2025 3:34 PM

Puneet Kukreja?blur=25

At Indian Magazine Congress (IMC) 2025, Times Internet Vice President Puneet Kukreja spoke in depth on the growth, challenges and strategies of the subscription-based media business

e4m Staff Aug 8, 2025 7:52 PM

jioStar?blur=25

Superlative performance in subscription revenue across both digital and TV was attributed by the company in its investor update last week to ‘better monetization and tighter cost controls’

e4m Staff Jul 21, 2025 9:20 AM

X?blur=25

With subscription rates reduced by 48%, X is aiming to expand its paying user base and drive engagement

Anuja Jain Jul 15, 2025 12:30 PM

den?blur=25

The company, however, posted a 24% YoY increase in Profit After Tax at Rs 54 crore

e4m Staff Jul 15, 2025 10:19 AM

K. Ramakrishnan?blur=25

Ramakrishnan will participate in the strategic business decisions of The Script Room

e4m Staff Jun 24, 2025 10:39 AM

sakal Plus?blur=25

This international accolade recognizes Sakal+ as the Best in the World in the Digital Subscription/Reader Revenue Project category

NATIVE CONTENT Jun 16, 2025 5:02 PM

ai?blur=25

Faced with rising production costs and growing demand for fresh content, streaming platforms are gradually integrating AI tools into creative workflows, say industry experts

Kanchan Srivastava Jun 13, 2025 9:15 AM

The Script Room, Alisha Sharma?blur=25

Alisha Sharma has over a decade of rich experience in the creative industry

e4m Staff Jun 3, 2025 11:41 AM

Mark Thompson CNN?blur=25

In an interview with Financial Times, CEO Mark Thompson has spoken about being able to generate over $1bn in annual revenue by 2030 on back of the digital subscriptions

e4m Staff Apr 16, 2025 11:28 AM

Netflix?blur=25

Netflix's financial results were equally impressive, with revenue growing 16% year-over-year to over $10 billion in the fourth quarter

e4m Staff Jan 22, 2025 10:30 AM

TV?blur=25

Broadcasters such as ZEEL, Star India, SPNI & Sun TV saw varying degrees of success over past 4 years, reflecting the critical role of content strategies, regulatory changes, and digital adaptation

Aditi Gupta Jan 17, 2025 8:56 AM

dor?blur=25

Partners include OTTs like Prime Video, Jio Cinema, Disney Hotstar

e4m Staff Nov 26, 2024 1:35 PM

Prabhas?blur=25

The Script Craft allows writers to submit a 250-word synopsis of their story ideas. Audiences can then read and rate these submissions, with the highest-rated stories rising to the top

e4m Staff Nov 7, 2024 6:06 PM

amazon prime?blur=25

The current Prime membership fee will remain unchanged for those opting for ads, while pricing details for the ad-free version are yet to be disclosed

e4m Staff Oct 17, 2024 9:34 AM

news?blur=25

The study by Google and Kantar further says that 2 out of 3 Hindi speakers prioritize news in their preferred language

e4m Staff Aug 6, 2024 5:47 PM

ad-free subscription?blur=25

Experts say loss of eyeballs through ad-free tiers is an area that can be a major concern in future, and at that time, premium tier prices will be considerably higher to make up for the loss of ad rev

Shantanu David Jul 19, 2024 8:46 AM

abp live?blur=25

Introductory annual subscription is available at Rs 315, offering a substantial 85% discount from the regular price of Rs 2099

e4m Staff Jun 26, 2024 4:41 PM

JioCinema?blur=25

Family plan is available at Rs 89/month for up to any 4 devices. Sports content including the ongoing IPL will continue to be available for free

e4m Staff Apr 25, 2024 9:22 AM