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Avdhesh Kumar Takes Charge as International Content Lead at Shemaroo?blur=25

Prior to this, Avdhesh Kumar was National Sales Head - CTV and YouTube - Digital revenue monetisation

e4m Desk Jul 18, 2026 8:59 AM

FIFA World Cup 2026: Brands Leverage Fan Excitement for Marketing Success?blur=25

From Louis Vuitton’s FIFA trunk to Heinz’s Penalty Packets, FIFA 2026 is now a $10-billion creative arena

Aryendra Khan Jul 18, 2026 8:49 AM

Gabriella Barber Takes on Director Role in Brand Marketing at Burger King?blur=25

Prior to this, Gabriella Barber held the role of Senior Manager, Brand Marketing & Partnerships, Burger King Brand

e4m Desk Jul 17, 2026 6:31 PM

Mara Zemon Promoted to Managing Director at Accenture Song?blur=25

Before being elevated to Managing Director, Zemon served as Head of Growth Strategy at Accenture Song

e4m Desk Jul 17, 2026 6:26 PM

Puma Welcomes Marcia Dos Santos as New Vice President of BU Core?blur=25

Marcia joins Puma from Nike, where she most recently served as Vice President Merchandising Women’s EMEA

e4m Staff Jul 17, 2026 6:25 PM

Bala Krishnan exits Stellantis after six years?blur=25

Krishnan has more than 20 years of experience spanning broadcast journalism and corporate communications

e4m Staff Jul 17, 2026 1:57 PM

Varun Goyal Joins WPP Media as Director of Strategy?blur=25

Prior to this, Goyal was Director Strategy at Omnicom Media India

e4m Desk Jul 17, 2026 1:27 PM

Fay Denis du Peage, Senior Vice President, Media APAC at Monks?blur=25

Fay Denis du Peage, Senior Vice President, Media APAC at Monks, says retail media and LLMs represent the next major opportunities, with Monks focused on helping brands operate in real time

Simran Sabherwal Jul 17, 2026 1:24 PM

Aaron Raj Promoted to Editorial Director at CRN Asia?blur=25

Aaron Raj was previously Editor of CRN Asia and has been with the network for 2 years

e4m Staff Jul 17, 2026 8:13 AM

Media Mantra Group Wins PR Mandate for Arbour After Competitive Pitch?blur=25

Media Mantra will handle strategic communications, media engagement, and brand positioning for Arbour

e4m Staff Jul 17, 2026 7:58 AM

LinkedIn Sees Over 40% of Long-Form Posts Generated by AI?blur=25

The study found that more than 40% of long-form posts on LinkedIn are entirely AI-generated

e4m Staff Jul 16, 2026 7:07 PM

Why AI Can't Replace the Human Touch in PR?blur=25

On World PR Day 2026, Raima Singh, Founder & CEO of Oak & Ivy Creative, shares her views on the evolving relationship between AI and PR, and what it signals for the industry's future

Raima Singh Jul 16, 2026 6:40 PM

The Enduring Power of Relationships in Public Relations?blur=25

Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026

Bhaskar Tare Jul 16, 2026 6:36 PM

Pooja Chandiramani Promoted to SVP of Global Media Strategy at Coach?blur=25

Pooja Chandiramani will also be leading Brand Analytics and Marketing Operations

e4m Desk Jul 16, 2026 6:20 PM

Raj Nayak's Leadership: A Promising Future for YAAP?blur=25

Dr Annurag Batra answers questions on Raj Nayak’s appointment as the Chairman and MD, and on the future of leadership of YAAP

Annurag Batra Jul 16, 2026 4:18 PM

Publicis groupe?blur=25

The company attributed the improved outlook to sustained business momentum, strong regional performance and continued client demand across its global operations

e4m Staff Jul 16, 2026 1:11 PM

Is Public Relations Entering Its Golden Age of Strategic Impact??blur=25

Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out

Ritika Upmanyu Jul 16, 2026 1:08 PM

Gaurav Pande Takes the Helm as CEO of Creamline Dairy?blur=25

To further elevate Creamline Dairy's presence across South India

e4m Staff Jul 16, 2026 12:21 PM

Teemu Koski Named CEO of NODWIN Gaming MENA to Drive Growth?blur=25

He is the former Chief Business Officer of NODWIN Gaming MENA

e4m Staff Jul 16, 2026 11:49 AM

Enforcement Directorate?blur=25

According to a press release issued by the ED's Raipur Zonal Office on July 10, the attached assets include residential properties, land parcels, equity shares and other securities

e4m Staff Jul 16, 2026 9:58 AM

Transforming Advertising: From Ads to Immersive Experiences?blur=25

As attention fractures across screens, Indian brands are trading campaigns for participation, betting on moments audiences live in, rather than scroll past

Aryendra Khan Jul 16, 2026 8:58 AM

Real-Time Intelligence Revolutionizes Modern Marketing Strategies?blur=25

AI is transforming consumer research, enabling brands to generate real-time insights from search, social and retail data, where speed of learning is becoming the new competitive edge

Anuja Jain Jul 16, 2026 8:40 AM

Kumar Suryavanshii?blur=25

Guest Column: Kumar Suryavanshii, a Creative & Strategic Leader, explores on ageism in Indian advertising — an industry's uncomfortable truth

Kumar Suryavanshii Jul 16, 2026 8:22 AM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how reputation has evolved from a by-product of good business into a strategic driver of business success

Ganapathy Viswanathan Jul 16, 2026 7:55 AM

Nishant Daptardar Beyond Communication Solutions, Sonal Karolia Satav launch, Integrated Marketing Solutions, Brand Strategy Agency, Entertainment Communications, Public Relations Innovation, Creative Ideation Services, Strategic Partnerships in Marketing?blur=25

Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof

e4m Staff Jul 15, 2026 5:02 PM

Ajay Gupte Joins Dentsu India as New COO to Drive Transformation?blur=25

Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model

e4m Staff Jul 15, 2026 4:23 PM

Beyond Communication Solutions?blur=25

Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios

e4m Staff Jul 15, 2026 3:54 PM

Hiren Shah, Founder and MD, Vertoz?blur=25

The fourth patent filing reinforces Vertoz’s focus on building proprietary technology that connects intelligence, automation, media, and execution across the advertising value chain

e4m Staff Jul 15, 2026 3:31 PM

First Partners Celebrates 10 Years with New Leadership Team?blur=25

Atul Ahluwalia to assume role of Non-Executive Chairman; Dilip Yadav named Vice Chairman & CEO and Santanu Gogoi named Managing Director

e4m Staff Jul 15, 2026 3:01 PM

Ruchira Kanwal | Madhurita Sengupta?blur=25

Kanwal most recently served as Business Head at RPSG Media, while Sengupta was Chief Marketing Officer at JioBlackRock Investment Advisers

e4m Staff Jul 15, 2026 2:50 PM

Apoorva Nijhara?blur=25

She will work closely with the leadership team to shape corporate narratives, strengthen stakeholder relationships, enhance visibility across media and industry platforms

e4m Staff Jul 15, 2026 2:49 PM

M. Gautham Machaiah?blur=25

Guest Column: As discretionary spending shifts from long-term asset ownership towards everyday indulgences, brands must rethink their campaigns and budgets, writes M. Gautham Machaiah

M. Gautham Machaiah Jul 15, 2026 2:17 PM

Kiren Srivastav: Visionary Entrepreneur Transforming Ideas into Impact?blur=25

Some people build businesses. Others build ecosystems. Kiren Srivastav, Founder of Fempowerment and CEO of Molecule Communications, has spent her career doing both

e4m Staff Jul 15, 2026 1:55 PM

A.P. Parigi: Shaping India's Radio Landscape and Media Legacy?blur=25

On A P Parigi's birthday, revisiting the legacy of the executive who helped build Radio Mirchi and transform India's FM radio industry

e4m Staff Jul 15, 2026 1:10 PM

Rubbal Datta Joins Mandrake Tech Labs as CEO-Designate?blur=25

Datta has over 26 years of leadership across government relations, media, and sports broadcasting, with senior roles at JioStar, Sahara India, Moser Baer, EuroKids, and Mahindra & Mahindra

e4m Staff Jul 15, 2026 12:49 PM

Ronak R Sheth Joins Neo Group as Chief Marketing & Growth Officer?blur=25

Prior to this, Ronak R Sheth was with 360 ONE as Chief Marketing Officer

e4m Desk Jul 15, 2026 11:55 AM

Nikhil Mehrotra Joins Zscaler as Senior Director of Marketing?blur=25

Prior to this, Nikhil Mehrotra was with Nutanix as Director, Field Marketing - India

e4m Desk Jul 15, 2026 11:35 AM

Clinton Jeff?blur=25

Jeff will continue to lead PR and comms for LEGO House while serving as the central communications lead for the wider LEGO Location-Based Experiences portfolio

e4m Staff Jul 15, 2026 11:27 AM

Baishali Chatterjee?blur=25

She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others

e4m Staff Jul 15, 2026 11:25 AM

How advertisers are planning print campaigns without a common benchmark?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how the IRS was once the common language of print advertising in India, and how its absence has reshaped media planning

Ganapathy Viswanathan Jul 15, 2026 10:58 AM

United Spirits Boosts Ad Spend by 16% to Rs 1,295 Crore in FY26?blur=25

USL has posted a nearly 4% rise in consolidated revenue from operations to Rs 27,816 crore in FY26

e4m Staff Jul 15, 2026 10:02 AM

Why premium pricing remains the biggest branding challenge for homegrown labels?blur=25

Across categories, the conversation has moved beyond manufacturing. It’s now about storytelling, community and earning the right to command a premium

Sandhi Sarun Jul 15, 2026 8:42 AM

Vikas Garg?blur=25

The arrest comes days after the ED provisionally attached assets worth Rs 940.7 crore belonging to Garg, his family and entities allegedly controlled by him under the PMLA

e4m Staff Jul 14, 2026 7:45 PM