pr-agency
Why AI Can't Replace the Human Touch in PR?blur=25

On World PR Day 2026, Raima Singh, Founder & CEO of Oak & Ivy Creative, shares her views on the evolving relationship between AI and PR, and what it signals for the industry's future

Raima Singh Jul 16, 2026 6:40 PM

Shouvik Mukherjee?blur=25

Previously, he was EVP Global Creative Innovation, Chief Creative Officer Asia Pacific at Gloin Ketchum

e4m Staff Jul 6, 2026 11:08 AM

Dr Sarvesh Tiwari?blur=25

Dr. Sarvesh Tiwari, Founder and Managing Director, PR Professionals, discusses how regional markets are shaping comms strategies and why strong local networks are becoming a competitive advantage

Dr. Sarvesh Tiwari Jun 19, 2026 3:16 PM

Ameer Ismail?blur=25

Apostrophe Ventures is a future-ready marketing and communications venture designed for a world shaped by complexity, speed, and intelligent systems

e4m Staff Jun 16, 2026 4:37 PM

EHL Hospitality Business School, Ellerton & Co, PR Agency of Record?blur=25

The agency will focus on building thought leadership that positions EHL as the Business School for the Service Economy

e4m Staff Apr 29, 2026 11:16 AM

Aman Dhall, CommsCredible?blur=25

Founder of Gurugram-headquartered CommsCredible recognised for contributions to nation-building through work across culture, creativity and sports-led grassroots development

e4m Staff Mar 26, 2026 3:54 PM

Zeno Group?blur=25

GEOfluent measures both visibility and reputation in generative engines, translating signals into actionable insights that enhance discoverability, build authority, and safeguard credibility

e4m Staff Feb 18, 2026 11:56 AM

Samir Kapur book?blur=25

Seasoned industry leader Samir Kapur’s newly launched book aims to bridge classroom theory and industry reality while funding EWS scholarships

e4m Staff Feb 9, 2026 10:59 AM

PR Professionals?blur=25

The mandate further deepens PRP’s growing BFSI portfolio, which includes marquee clients such as IDFC First Bank, Bajaj Finserv, Power Finance Corporation (PFC), Axis Bank, E&Y, and others

e4m Staff Jan 21, 2026 3:20 PM

On Purpose | IMHA?blur=25

ON PURPOSE will lead IMHA’s media relations and strategic communications, supporting its vision to reimagine and transform mental health discourse and practice in India

e4m Staff Jan 14, 2026 3:52 PM

Rohit Sharma, PRP?blur=25

Rohit Sharma will lead the Client Relations and Content verticals, further strengthening the agency’s position as a fully integrated communications enabler

e4m Staff Jan 7, 2026 1:46 PM

Gutenberg?blur=25

Gutenberg announces partnership with CambrianEdge.ai to harness broader industry shift toward human-led automation and data-driven creativity

e4m Staff Dec 11, 2025 4:30 PM

Indigenious?blur=25

In today’s ‘e4m IndiGenius PR agency’ feature, we explore Teamwork Communications journey, its mission, challenges, how it stands out, how is it transforming India’s communication landscape, and more

Ritika Upmanyu Oct 6, 2025 6:51 PM

The Mavericks?blur=25

In today’s ‘e4m IndiGenius PR agency’ feature, we explore the journey of the Mavericks and how is it redefining the future of modern communications, creative, and strategic storytelling

Ritika Upmanyu Jul 1, 2025 3:12 PM

BrandsWeLove?blur=25

The appointment follows a competitive pitch, effective from 15 April 2024

e4m Staff May 7, 2024 3:24 PM

emerging pr?blur=25

The winners were judged and evaluated on various parameters by an internal jury

exchange4media Staff Jul 21, 2022 4:41 PM

Kome Vertika?blur=25

The agency has specialized verticals to handle various requirements of clients, from PR, Brand Communication, Experiential Programs, and Reputation Management, to Content Writing and Social Media

exchange4media Staff Jun 10, 2022 2:00 PM

PG Communication?blur=25

The agency has also launched its digital marketing arm 'PG Digital' to celebrate its success in full swing

exchange4media Staff May 13, 2022 12:23 PM

Archana Jain?blur=25

In today’s edition of ‘Women Achievers 2022’ series, Jain, MD & CEO, PR Pundit, speaks about her achievements, contribution to the industry & how she encourages women workforce at the agency

Shrabasti Mallik Mar 1, 2022 8:37 AM

singla?blur=25

Singla, the Founding Managing Partner of Astrum, shared his views on the reopening of PR Firms post Covid-19 pandemic and how employees will cope with the same

exchange4media Staff Oct 26, 2021 11:21 AM

Tarbull?blur=25

The agency's role will be to build a strategic communication framework for Tarbull

exchange4media Staff Sep 14, 2021 6:07 PM

rf?blur=25

The agency will offer its experitise in the areas of reputation management, government affairs, crisis management, digital-social media marketing and brand consulting

exchange4media Staff Aug 25, 2021 1:26 PM

Nikky Gupta?blur=25

In this part of Rising India Series, Nikky Gupta, Co-founder & Director, Teamwork Communications Group, shares that there is a huge scope for implementing AI and big data in the Indian PR landscape

Nafisa Shaheen Jun 16, 2021 8:51 AM

lintas live?blur=25

The agency will be responsible for digital marketing, social media, online reputation management and promotion of the Tourism Spain brand in India

exchange4media Staff Jan 29, 2021 11:25 AM

kaizen?blur=25

The mandate encompasses providing strategic communications support to PSL, covering corporate reputation management, brand visibility and crisis management; across media platforms

exchange4media Staff Nov 11, 2020 7:07 PM

First Partners Honda?blur=25

The mandate includes development and implementation of a strategic communications and media relations programme for HIPP in the region

exchange4media Staff Sep 7, 2020 11:45 AM

Pr and brands?blur=25

According to experts, a stronger brand-PR equation during and post the pandemic, and the need to reinvent PR advisories will be the way forward

Nafisa Shaheen May 14, 2020 1:58 PM

nodwin actimedia?blur=25

The agency will deliver integrated communications and digital strategy solution for the company

exchange4media Staff Apr 15, 2020 11:24 AM