policy
The investment question is becoming more difficult because the television market itself faces structural pressure
Imran Fazal Aug 27, 2026 9:25 AM
The changes at the NBDA come against the backdrop of several major developments in India's television and digital news ecosystem
Imran Fazal Aug 21, 2026 3:59 PM
The meeting, attended by I&B Secretary and senior government officials, discussed at length the outstanding issues surrounding BARC's compliance with the TRP 2026 policy
Imran Fazal Aug 20, 2026 3:28 PM
Win comes after a multi-agency review; mandate covers both Policybazaar and Paisabazaar
Tasmayee Laha Roy Aug 19, 2026 8:10 AM
One of the key arguments underpinning the government's decision is the difference in regulatory treatment between television and digital media
Imran Fazal Aug 14, 2026 9:02 PM
Guest Column: M Gautham Machaiah writes how regulatory reform collides with commercial reality in television’s most lucrative quarter
M. Gautham Machaiah Aug 12, 2026 1:50 PM
The platform said creators will need to demonstrate sustained audience engagement to remain eligible for revenue sharing from Shorts
e4m Staff Aug 12, 2026 1:32 PM
The government also said representations and grievances submitted by casual assignees are examined on merit
Imran Fazal Aug 12, 2026 12:47 PM
As per reports, N Chandrasekaran will complete his term and not seek re-appointment
e4m Desk Aug 12, 2026 11:16 AM
His appointment marks a transition from 20 years of newsroom leadership to a communications mandate
e4m Staff Aug 10, 2026 11:56 AM
Pankaj Doval has nearly three decades of experience in journalism and was most recently National Editor at The Times of India
The 3-day summit, taking place from 12–14 August in Udaipur, will see leaders from higher education, policy and technology explore how institutions can remain globally relevant over the next decade
Sources told e4m that Joshi's exit is driven by increasing professional commitments
Imran Fazal Jul 31, 2026 6:58 PM
The meeting follows Meta’s brief removal of a Facebook video posted by PM Modi on July 23
e4m Staff Jul 31, 2026 4:49 PM
e4m had first reported that the Ministry was inclined to allow BARC to resume ratings while the formal renewal process continued
e4m Staff Jul 31, 2026 1:53 PM
The government is preparing detailed report on industry feedback; calibrated changes may ease revenue pressure while retaining consumer safeguards
Imran Fazal Jul 31, 2026 8:55 AM
Senior television industry executives told e4m that the withdrawal was driven by a combination of legal setbacks and increasing industry pressure to restore certainty to the TV measurement ecosystem
Imran Fazal Jul 29, 2026 9:57 AM
The federation reserves liberty to file a fresh writ petition on the same or similar cause of action
Tasmayee Laha Roy Jul 29, 2026 8:09 AM
The clarification comes amid growing uncertainty in the broadcasting industry following the suspension of television ratings after the rollout of the new policy
Imran Fazal Jul 24, 2026 2:21 PM
Some executives also raised concerns over the reliability of broadcaster disclosures, which form a key part of the compliance framework
Imran Fazal Jul 24, 2026 1:58 PM
The decision removes the interim roadblock that had kept the provision in abeyance since May 22 and marks a significant victory for the Centre and BARC
Imran Fazal Jul 24, 2026 11:35 AM
Rakasree Basu is the founder and producer of Glasgow-based Momentum Films
e4m Staff Jul 22, 2026 2:57 PM
This letter comes at a time when the MIB is fighting a legal battle in Kerala High Court on the interim stay to proviso Clause 5.4.1 of the TV Ratings Policy 2026 pertaining to landing pages
Imran Fazal Jul 22, 2026 12:59 PM
AIDCF stated that removing landing page data effectively removes any commercial incentive to advertise on or through landing page, even though the policy permits it to continue as a marketing tool
Imran Fazal Jul 21, 2026 4:31 PM
Industry experts say suspension of weekly television ratings disrupts commissioning, scheduling and content decisions, forcing broadcasters to depend on experience rather than data
Imran Fazal Jul 21, 2026 9:33 AM
Parliament has also turned its attention to the government's proposed Telecommunications (Television, Radio and Associated Services) Rules, 2026
Imran Fazal Jul 20, 2026 8:38 AM
New order supersedes May directive; adds CRS oversight, restructures leadership with dual MIB representation, corrects policy citation error
Imran Fazal Jul 15, 2026 9:59 PM
The government's ethanol-blending programme has been one of the largest policy-led influencer campaigns seen in India
e4m Staff Jul 15, 2026 5:07 PM
BARC urged the High Court to vacate the interim order, submitting that "there is no reason to have granted interim relief"
Imran Fazal Jul 13, 2026 5:52 PM
Consumers may admire dozens of celebrities, but they genuinely trust only a handful. Amitabh Bachchan belongs to that rare group
e4m Desk Jul 13, 2026 10:57 AM
Despite rapid advances in Generative AI, experts believe agencies cannot treat AI as a legal shield
Imran Fazal Jul 8, 2026 9:30 AM
Industry executives said today's IBDF meeting is expected to focus on preparing a common industry position before engaging with the ministry
Imran Fazal Jul 6, 2026 11:47 AM
The move effectively renders BARC's ratings operations inactive until the ministry completes the renewal process under the new regulatory framework
Imran Fazal Jul 1, 2026 9:42 PM
The latest communication comes after industry executives expected news ratings to return this week following the expiry of the four-week suspension period that ended on June 28
Imran Fazal Jul 1, 2026 8:28 PM
Kumar’s appointment as an Independent Director will take effect from 30 June
e4m Staff Jun 30, 2026 7:44 AM
Tax authorities had sought to levy GST at 28% on the face value of every individual bet placed on gaming platforms
Imran Fazal Jun 26, 2026 9:22 AM
At the 2026 World Cup, FIFA's clean stadium policy erased billions in naming rights overnight. What happened next was a masterclass in brand behaviour
Aryendra Khan Jun 26, 2026 9:14 AM
AIDCF has already filed its counter submissions opposing the Centre's plea seeking vacation of the interim order granted by the court
Imran Fazal Jun 19, 2026 3:00 PM
Harsh will counsel Astrum's clients on matters at the intersection of regulation, and reputation related stakeholder engagement
e4m Staff Jun 18, 2026 2:08 PM
Industry leaders from Air India Express, TCS, JSW, Policybazaar and HDFC Life join the jury as the fourth edition heads to Mumbai on 18 June
e4m Staff Jun 17, 2026 4:30 PM
Kumar is currently serving as Chief General Manager of BSNL’s Maharashtra circle
e4m Staff Jun 12, 2026 5:56 PM
In this role, Mitra managed Adobe’s interaction with Central & State Governments leading Adobe advocacy on policy issues
e4m Desk Jun 12, 2026 12:56 PM
The IT minister has signalled a fresh legal framework for artificial intelligence while balancing innovation, safety and economic growth
e4m Staff Jun 10, 2026 1:12 PM
The development comes amid growing momentum within the government to establish a policy framework for D2M broadcasting
Imran Fazal Jun 10, 2026 8:13 AM
MIB has filed an affidavit in response to a petition by AIDCF and DEN Networks challenging the validity of the provision that excludes landing page-generated viewership from TV rating calculations
Imran Fazal Jun 6, 2026 9:58 AM
A growing global battle over AI ownership is reshaping debates around copyright, data rights, publisher compensation and national AI sovereignty.
Brij Pahwa Jun 5, 2026 11:27 AM
