media-account
Premjeet Sodhi, Global Analytics Lead at WPP Media, writes attention measurement, as it currently exists, has brought new knowledge but is only a promising first draft
Premjeet Sodhi Jun 30, 2026 12:17 PM
The account is valued at an estimated $250 million, according to reports
e4m Staff Jun 12, 2026 8:24 AM
The mandate is currently with Mindshare, which came on board in 2019 when the brand entered India
e4m Staff Jan 15, 2026 8:58 AM
Flipkart’s media business is being currently managed by Essence Mediacom
Tasmayee Laha Roy Jul 29, 2025 8:22 AM
Apart from major brands like Reckitt Benckiser and Maruti Suzuki changing media agencies this year, there were several other key account movements this year. A concise look at the deals and more
Sonam Saini Nov 27, 2023 9:15 AM
After a highly competitive five-month-long pitch, the account moved from dentsu to Mindshare India
Naziya Alvi Rahman Mar 23, 2023 2:45 PM
The tech giant has been Essence's partner for digital and programmatic media buying for more than a decade
exchange4media Staff Nov 17, 2021 9:21 AM
Prachar won the account following a multi-agency pitch in which 26 agencies had participated
exchange4media Staff Apr 14, 2021 2:38 PM
Havas Media Group has been Telefónica’s global media partner since 2014 in Spain, UK, Germany and Hispam
exchange4media Staff Aug 5, 2020 1:29 PM
The account covers 32 markets, including the US, UK and China
exchange4media Staff May 14, 2020 8:16 AM