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Guest Column: As discretionary spending shifts from long-term asset ownership towards everyday indulgences, brands must rethink their campaigns and budgets, writes M. Gautham Machaiah
M. Gautham Machaiah Jul 15, 2026 2:17 PM
The promotion comes over a year after she joined the network as Senior Editor & Anchor
e4m Staff Jul 12, 2026 12:43 PM
Kenny Gold joins Edelman from Deloitte Digital, where he served as Managing Director and Head of Social and Creator
Each issue presents a rich and relevant mix of content aligned with the interests and needs of today’s teenagers
e4m Staff Apr 30, 2026 1:09 PM
From nutraceuticals and targeted serums, to ethnic superfoods, consumers are increasingly seeking products that cater to specific needs, and identities rather than broad, mass-market categories
Pooja Yadav Apr 10, 2026 9:46 AM
The report projects the overall market will surge to $250 billion by the end of the decade, nearly tripling from its current $90 billion size
Nitin Sharma previously served as Director of Product Management at Cox Automotive Inc.
Børge Brende was associated with the World Economic Forum for more than eight years
e4m Staff Feb 27, 2026 7:56 AM
Venkata Peri has worked with global firms including IBM, Deloitte and PwC
e4m Staff Dec 20, 2025 8:21 AM
Employees sharing real workplace moments have become key storytellers, offering lifestyle glimpses of company culture and becoming integral to the brand’s narrative
Soumya Gawri Nov 26, 2025 8:46 AM
The refreshed branding includes a new tagline: Together Makes Progress’
e4m Staff Sep 19, 2025 4:44 PM
Ashwin Ballal, Partner, Deloitte India, on the evolution of the CMO role, the role of AI and data and much more
Chehneet Kaur Aug 28, 2025 1:03 PM
The full-scale relaunch is expected within a month, according to highly placed sources
Kanchan Srivastava May 8, 2025 8:27 AM
According to a Deloitte-MPA report, the combined film, TV, and OCC industry is projected to grow at a CAGR of 6–7% over the next three to four years
Loiwal recently concluded her stint at ABP Network, where she worked for over four years
e4m Staff Apr 11, 2025 3:56 PM
The Simulation CoE aims to accelerate clients’ decision-making processes, mitigate potential risks, and maximise their return on investment
e4m Staff Mar 25, 2025 4:40 PM
The report also projects the creation of up to 10.5 million jobs and $21 billion in indirect tax revenue by 2030
e4m Staff Nov 14, 2024 4:57 PM
This is his second stint with the company after having worked at Deloitte for over 10 years between 2011 and 2021
The report shined the spotlight on the future of fantasy sports in the country
exchange4media Staff Apr 20, 2023 9:12 AM
The football player will work closely with the brand to promote the sport in India
exchange4media Staff Feb 6, 2023 2:41 PM
A recent study by Deloitte & Lions shows that the roles of Chief Revenue Officer & Chief Growth Officer have grown exponentially over the last five years
Kanchan Srivastava Jun 28, 2022 10:55 AM
This will mark the entry of Brightcom Group into the digital audio advertising segment
exchange4media Staff Feb 8, 2022 2:16 PM
Guest Column: Deloitte India Consulting Partner Ashvin Vellody & Director Monika Bagchi emphasized that the ban on the use of third-party cookies is nothing less than a structural transformation
Ashvin Vellody Feb 1, 2022 8:49 AM
The agency will manage the overall planning, strategizing, and execution of digital campaigns and content online
exchange4media Staff Jun 24, 2021 1:16 PM
Both the companies will together bring their strengths and synergize their power creatively to provide technology solutions
exchange4media Staff Apr 19, 2021 2:20 PM
Bezbaroowa moves on from Deloitte where he was Director, Marketing, Brand and Communications, India and South Asia.
exchange4media Staff Apr 5, 2021 2:17 PM
The Group maintained that the publications will continue to have a strong digital presence
exchange4media Staff Dec 5, 2020 4:38 PM
The move aims at integrating Deloitte's advanced data analytics with Spatial Access' knowledge-driven sector expertise
exchange4media Staff Aug 19, 2020 7:47 AM
Guest Column: Ashvin Vellody, Partner, Deloitte India & Jay Bhuva, Director, Deloitte India, say brands need to rewrite the definition of loyalty by putting the customer’s interest first
Ashvin Vellody & Jay Bhuva Jul 9, 2020 9:22 AM
The move will help Indian enterprises digitise and adopt Cloud
exchange4media Staff Jun 10, 2020 6:57 PM
Experts share recommendations for brands to improve customer engagement and navigate the uncertain marketing terrain in the new normal
Noel Dsouza May 29, 2020 8:15 AM
According to industry observers, advertising will resume once the economy starts to recover & digital and broadcasting will be the early gainers
Sonam Saini May 20, 2020 8:43 AM
In e4m’s MarTech Zone webinar, industry leaders spell out how MarTech will change in the new normal post-COVID-19
exchange4media Staff May 13, 2020 8:26 AM
Spatial Access’s advisory unit works with advertisers to increase media and marketing ROI
exchange4media Staff Feb 10, 2020 10:58 AM