While Pepsico, Perfetti Van Melle & ZEEL took home the gold, Avni Kanakia from Mindshare India won in the Young Gun category on the 5th edition of ICMA

exchange4media Staff Oct 29, 2020 7:59 PM

Industry players say with the heralding of the festive season, brands will look to create influencer marketing campaigns and PR firms will be key in vetting of influencers

Nafisa Shaheen Sep 28, 2020 8:44 AM

This is exchange4media’s first annual initiative to select, acknowledge and felicitate PR agencies for their outstanding work in the domain

exchange4media Staff Aug 25, 2020 8:48 AM

Racial justice, community-focused branded entertainment and gender stereotypes formed core themes of discussion on day 3

Misbaah Mansuri Jun 25, 2020 8:40 AM

e4m asked experts for their opinion on the rise of virtual agencies in an industry that relies heavily on human interactions and relationships

Nafisa Shaheen Jun 18, 2020 8:14 AM

CEO Richard Edelman has said in an internal communication that the PR agency will have to go for pay cuts between 5-20%

exchange4media Staff Jun 3, 2020 10:41 AM

According to experts, a stronger brand-PR equation during and post the pandemic, and the need to reinvent PR advisories will be the way forward

Nafisa Shaheen May 14, 2020 1:58 PM

Edelman India to manage the mandate across brand, corporate and digital media

exchange4media Staff Mar 11, 2020 8:21 PM

While in APAC Edelman witnessed a growth of 4.5% in global revenue, in EMEA it has increased by 2.4%

exchange4media Staff Feb 11, 2020 5:09 PM

From February, Edelman India will manage an integrated communications mandate comprising both brand and corporate communications for Airbnb

exchange4media Staff Feb 5, 2020 2:54 PM

Collette moves from Ogilvy Singapore where he was Executive Group Director, Social & Content Studio

exchange4media Staff Dec 3, 2019 1:12 PM

Prior to this she was with Edelman India since 2011

exchange4media Staff Jul 11, 2019 3:31 PM

Prior to joining ByteDance, Shenoy was working as Communications Lead at Uber Eats- India & South Asia.

Ruhail Amin May 28, 2019 8:58 AM

Edelman India will focus on reaffirming Airbus’ position as a leading contributor of the aerospace sector in the country, through multi-layered storytelling and comprehensive stakeholder outreach

exchange4media Staff Jan 7, 2019 1:28 PM

Prior to his new role, Padiyar worked as VP Technology at Weber Shandwick.

exchange4media Staff Oct 15, 2018 7:25 AM

Saxena to lead Edelman India’s brand and consumer marketing business

exchange4media Staff Apr 7, 2017 7:57 AM

Prior to joining Edelman, Jacob was leading the consumer technology business at The PRactice, driving communications programs for brands such as Microsoft, REVA, HP, BIAL, SanDisk and others

exchange4media Staff Mar 24, 2017 12:49 PM

The annual study found that 2016 saw the largest-ever drop in trust across the institutions of government, business, media and NGOs

exchange4media Staff Jan 18, 2017 8:58 AM

Based out of Mumbai, Talwalkar will report to Gavin Coombes, managing director of Edelman Digital APACMEA and Rakesh Thukral, managing director of Edelman India

exchange4media Staff Oct 13, 2016 1:20 PM

Edelman today announced the launch of Edelman Edge, the first global campaigning methodology designed to provide a comprehensive, objective analysis of the communications environment anywhere in the world.

exchange4media Staff Jun 9, 2016 11:58 AM