castrol
Sandeep Sangwan?blur=25

The Managing Director of Castrol India discusses the brand’s new social media campaign and the importance of building rapport with creative & media agencies during trying times

Neeta Nair May 18, 2020 8:47 AM

Castrol Hang Up Your Keys Campaign?blur=25

Castrol India has also started an appreciation campaign for the trucker community through the #SaluteTruckers campaign

exchange4media Staff Apr 25, 2020 10:12 AM

OPPO MTV Roadies Revolution?blur=25

OPPO MTV Roadies Revolution co-powered by Castrol Power 1, Alo Frut Juice and Manforce starts 15th February, every Saturday at 7 PM only on MTV

exchange4media Staff Feb 11, 2020 7:19 PM

Effies 2020?blur=25

Piyush Pandey, Worldwide Chief Creative Officer and Executive Chairman, Ogilvy & Mather, says it is the width of the work done by the agency across categories that has helped O&M ace at the awards

Misbaah Mansuri Jan 23, 2020 9:19 AM

KedraApte?blur=25

‘Mobilizing the consumer ecosystem’ was the topic of choice for Apte, VP Marketing-India, Castrol

Shikha Paliwal Oct 12, 2019 8:21 AM

kedar apte?blur=25

Kedar Apte, Vice President, Marketing, Castrol India Limited, spoke about the brand's communication strategy and says they are focused on purpose-driven marketing

Dolly Mahayan May 9, 2019 8:41 AM

Castrol campaign?blur=25

The campaign encourages young audiences to ‘Give a Ride, Help Cast a Vote’ in the upcoming general elections

exchange4media Staff Feb 25, 2019 7:26 PM

Kedar Apte?blur=25

Apte, the VP- Marketing at Castrol India speaks on ‘ABC of TV advertising in the ever evolving digital world’ at exchange4media TV First Conference

exchange4media Staff Feb 1, 2019 8:30 AM

TV First conference?blur=25

Industry stalwarts from P&G, IPG Mediabrands, Castrol India, Kellogg India, Big Bazaar, Syska Group among others to attend the TV First conference on January 31 in Mumbai

exchange4media Staff Jan 29, 2019 9:00 AM

TV First?blur=25

The fifth edition of Prime Time Awards is scheduled to take place on January 31 at the ITC Maratha in Mumbai

exchange4media Staff Jan 22, 2019 9:12 AM

kedar apte?blur=25

Guest Column: Kedar Apte, Vice President of Marketing, Castrol India, talks about brands with a purpose and the need to focus on quality rather than quantity

Kedar Apte Jan 22, 2019 8:33 AM

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The report delves into the lifestyle of truck drivers to understand driver well-being and personal attitudes towards health

exchange4media Staff Jun 21, 2018 4:01 PM

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The new campaign conveys the brand's technology with a human touch and builds on the promise of continuous protection

exchange4media Staff Feb 19, 2018 1:13 PM

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Through its aesthetic first-person narration, the content creators aim to partner with leading brands for their upcoming series and features

exchange4media Staff Aug 19, 2017 8:31 AM

Netcore roundtable: Partner with FB and Google for best results in digital marketing say experts?blur=25

Industry leaders from across industry verticals came together to deliberate on Data Driven Marketing - Challenges and Opportunities at a roundtable organised by Netcore and exchange4media

exchange4media Staff Mar 22, 2017 2:53 PM

Kedar Apte takes over as Vice President Marketing at Castrol India?blur=25

In his new role as Vice President Marketing, Kedar will lead the marketing function which includes Brand Communication and Content, Sponsorships, digital marketing and consumer and customer engagement programmes

exchange4media Staff Sep 2, 2016 4:37 PM

Bindass' maiden fiction web series all set for Facebook premiere?blur=25

Shot in a 15 minute format, this 13-episode weekly series is a coming-of-age story of small-town girl who is pursuing her career in the fashion industry in Mumbai. The primary sponsors of the series include brands like Castrol (title sponsor) and eBay India

Madhuwanti Saha Apr 21, 2016 8:04 AM

6 Digital brand campaigns that stood out on Twitter this Women’s Day?blur=25

On Women’s Day, we saw many age old brands like Reebok, Horlicks, Amul, Kohinoor and Titan Raga rolling out campaigns to celebrate the spirit of womanhood. All throughout the day on Twitter, numerous hashtags were trending and a lot of conversation happened around it.

exchange4media Staff Mar 9, 2016 8:04 AM

Percept One CEO Shiv Sethuraman quits within 6 months of joining?blur=25

Prior to joining Percept, Sethuraman was associated with TBWA\India in the role of Chief Executive Officer

exchange4media Staff Dec 24, 2014 10:21 AM