brand-endorsement

Alia, who turns 26 today, has some of the most lucrative endorsement deals in her kitty including Uber Eats, Nokia, Sunfeast Dark Fantasy, Capresse, Mango Frooti, Lux and Make My Trip

Anjali Thakur 1 week ago

While some industry experts say Pepsi’s latest ad campaign #harghoonthmeinswag will affect Shroff's other endorsements, others opine that just a brand sign-up won't take away his fitness tag

Noel Dsouza 27-February-2019

With this endorsement, Agarwal joins the list of illustrious brand ambassadors, including Rohit Sharma, Ajinkya Rahane, Ishan Kishan, Shubman Gill and Harmanpreet Kaur

exchange4media Staff 12-February-2019

Indian athletes whose achievements in major tournaments like Asian Games and Commonweath Games got them brand endorsements

exchange4media Staff 28-December-2018

On Shah Rukh Khan’s 53 birthday, we take a look at his brand association journey over the years

Dolly Mahayan 02-November-2018

The brand is proud of Shaw’s achievement, as he became the youngest Indian to score a hundred in his test debut match against West Indies

exchange4media Staff 05-October-2018

From products to political candidates, there are umpteen endorsements that our celebrities do. We take a look at the brand endorsements done by South Indian movie stars.

Neethu Mohan 03-July-2018

After a wait of almost 14 years, cricketer Dinesh Karthik finally got his moment of glory on Sunday, which is now waiting to be leveraged by brands

Madhuwanti Saha 21-March-2018

The government is considering a Parliamentary Committee's recommendation of penalties against endorsers of misleading ads

exchange4media Staff 02-August-2017

Why did the top two Bollywood celebs known for massive brand endorsements not make it to the TAM AdEx Celebrity Endorsement List (Jan to Sept 2014)? Are brands going for younger celebrities?

Collin Furtado 17-December-2014