Total expenses jumped to Rs 950.72 crore compared to Rs 733.55 crore in FY19

exchange4media Staff Feb 9, 2021 12:56 PM

The platform uses over two decades of BookMyShow’s rich user understanding and data insights to focus on personalised content discovery

exchange4media Staff Feb 5, 2021 12:03 PM

Though it’s a forward-looking Budget with a thrust on economic recovery, it has failed to address the relief measures demanded by the sector, say some of the prominent digital players

exchange4media Staff Feb 2, 2021 8:44 AM

As part of ‘Moments Made By Marketing’ Powered by Salesforce, Marzdi Kalianiwala, Head - Marketing & Business Intelligence, BookMyShow talks about giving a personalised experience to audiences

exchange4media Staff Dec 29, 2020 8:54 AM

Ashish Saksena, COO – Cinemas, BookMyShow, takes us through the brand’s ‘My Safety First’ initiative aimed at driving awareness about safety measures employed in theatres across the country

Christina Moniz Nov 4, 2020 8:43 AM

The brand has teamed up with Bookmyshow, India’s largest entertainment ticketing website and the only destination with movie and non-movie options like events, sports and plays

exchange4media Staff Aug 3, 2020 4:44 PM

Under this partnership, key artists on GoNuts will be featured on BookMyShow, allowing users to engage with celebrities through both platforms

exchange4media Staff Jul 21, 2020 1:27 PM

Inks strategic partnership with BookMyShow to cater to entertainment lovers

exchange4media Staff Jul 15, 2020 3:35 PM

The collaboration will allow users of the celebrity-to-fan connect platform to win free shout-outs from their favourite celebs

exchange4media Staff Jun 26, 2020 1:19 PM

The survey found that 98% of Indians expect cinemas to implement strict safety and hygiene measures to ensure a safe movie-watching experience

exchange4media Staff Jun 15, 2020 1:00 PM

A special series, curated and produced by Big Bad Wolf Entertainment, will be available live for audiences from March 25 to April 1

exchange4media Staff Mar 26, 2020 12:00 AM

The campaign traces the company’s two-decade-long journey, mapping its evolution from an online ticketing giant to full-stack management of entertainment experiences

exchange4media Staff Jan 4, 2020 9:14 AM

When compared to other campaigns of this scale, the Good Newwz campaign became one of the most successful strategies for the movie's promotion on the platform

exchange4media Staff Dec 29, 2019 10:00 AM

100 chartered air-conditioned buses will ply non-stop between the venue and the pick-up points, ferrying concert-goers

exchange4media Staff Dec 13, 2019 5:25 PM

The show saw a slew of celebrities and influencers like Mira Rajput Kapoor, Maniesh Paul & Isha Koppikar

exchange4media Staff Nov 18, 2019 12:47 PM

Indian brands like Durex, TVF, RSVP Movies, Pulse Candy, Bookmyshow, UberEats, Star Movies & Jio Cinema picked up on the trend, while global brands like Hotstar USA & Hotstar Canada also participated

exchange4media Staff Oct 4, 2019 4:55 PM

The live stage show to be presented by ICICI Bank Debit and Credit Cards will tour 8 cities from November

exchange4media Staff Sep 25, 2019 1:24 PM

From an ingenious push notification strategy to funky merchandising and humorous videos, team 'Dream Girl' employed interesting ways of marketing the film

Shreshtha Verma Sep 13, 2019 12:15 PM

Vicks, KFC, Bookmyshow, Manforce, Sony, Café Coffee Day set the social media on fire by expressing their pride and happiness for the country through quirky creatives

Nafisa Shaheen Jul 24, 2019 8:32 AM

Awards were given to top 5 brands in 10 categories, including Bottom of the Pyramid, Challengers, Digital Masters, Evergreens, Globetrotters, Impactful Debuts, Millennials & Social Contributors

exchange4media Staff Jul 19, 2019 8:22 PM