IPL News 2021

Usha - MI

As part of the association, the Usha logo will be seen on the leading side caps and helmets of MI players and on the mat during specified match toss

exchange4media Staff Apr 5, 2021 4:11 PM

myntra

Will co-create 150 videos giving a sneak peek into the fashion choices of RCB players

exchange4media Staff Apr 5, 2021 4:09 PM

TCL - SRH

The brand has become the official sponsor of SRH with this long-standing collaboration

exchange4media Staff Apr 5, 2021 2:09 PM

Nippon Paints - Royal Challengers

This agreement will see Nippon Paint’s logo appear on the back of the player’s helmets

exchange4media Staff Apr 5, 2021 1:48 PM

Star Sports

The 18 sponsors on-board for 2021 edition include Dream11, Byju’s, Phone Pe, Just Dial, Upstox, Bingo, Kamla Pasand, AMF, Frooti, Asian Paints, Thums Up, and more

exchange4media Staff Apr 5, 2021 1:33 PM

IPL

With the teams in bio-bubbles and the event being closed-door, the board is confident that there won't be any change in venue unless the situation goes 'out of hand'

exchange4media Staff Apr 5, 2021 9:30 AM

delhi capitals

Optimum Nutrition will be the official nutrition partner for the Delhi Capitals

exchange4media Staff Apr 2, 2021 4:14 PM

gamign24

Kanungo, Director-Brand & Marketing Strategy, Games24x7, says the company will run ads on TV, Disney + Hotstar, digital platforms and traditional performance marketing channels during live IPL matches

Misbaah Mansuri Apr 2, 2021 8:34 AM

coin

Becomes Associate Sponsor with the streaming service for the upcoming season

exchange4media Staff Apr 1, 2021 3:28 PM

SRH

As part of the association, Nerolac’s logo will feature on the lead side of the team’s helmet and cap

exchange4media Staff Mar 31, 2021 1:08 PM

polycab

According to Malani, Executive VP & Chief Marketing Officer, Polycab, post IPL, awareness for the brand saw 49% higher scores in the exposed group

Dipali Banka Mar 31, 2021 8:54 AM

puma

As per the terms of the deal, Puma will be the official kit partner for the team

exchange4media Staff Mar 30, 2021 10:10 AM

PhonePe campaign

The brand's ‘Karte Ja Bhadte Ja’ series of adverts that ran during the IPL on TV, featuring brand ambassadors Aamir Khan and Alia Bhatt, received a tremendously positive response

Dipali Banka Mar 30, 2021 8:21 AM

IPL

The Cornitos logo will be worn by the team on its official playing and training jersey

exchange4media Staff Mar 26, 2021 3:39 PM

#VivoV20 Campaign

Conceptualised by Dentsu Impact, Vivo's #DelightEveryMoment campaign was heavily advertised on TV during IPL 2020. Lowe Lintas too worked on other aspects of the campaign

Raushni Bhagia Mar 26, 2021 8:26 AM

CSK-Equitas

CSK team will sport the Equitas SFB logo on the back of the helmet and the cap as part of the team jersey

exchange4media Staff Mar 25, 2021 3:46 PM

Housing.com

After clocking excellent results in IPL 2020, Housing.com is all set to partner with the upcoming edition of the tournament with the launch of a new campaign featuring Manoj Bajpai and Rajkumar Rao

Raushni Bhagia Mar 25, 2021 8:43 AM

cricket

Advertisement for women-centric categories increased by 57% in IPL 13 (38 matches) compared to IPL 12

Sonam Saini Mar 25, 2021 8:38 AM