Jofra Archer, Ben Stokes, Jos Buttler, Trent Boult, Lockie Ferguson, James Neesham and Kane Williamson are on top of the preference list for IPL franchises

Tasmayee Laha Roy Jul 16, 2019 8:29 AM

Using the @spotifyindia handle on Twitter, playlists were posted for each delivery of the IPL match

exchange4media Staff May 16, 2019 4:40 PM

Mumbai Indians won the title for the fourth time, but Chennai Super Kings owned Twitter by being the most Tweeted about team during #IPL2019

exchange4media Staff May 14, 2019 5:29 PM

Due to the ongoing Indian Premier League, online travel brands saw 20% growth in sales this year whereas hotel bookings saw an approximate 15% rise in their bookings during match days

Shweta Raaj Singh May 9, 2019 9:01 AM

The League has 6 notable social media influencers participating; the winners of League will get couple passes to watch the IPL Finals

exchange4media Staff May 6, 2019 7:26 PM

The figure is close to the total tournament reach of last year

exchange4media Staff Apr 26, 2019 11:34 AM

Vaidyanath B, Underwriting Manager, Liability Lines, SBI General Insurance, decodes insurance policies for IPL and other tournaments in terms of factors, policies and compensation 

Moumita Bhattacharjee Apr 25, 2019 9:10 AM

MILO has launched a campaign, MILOvoduWHISTLEpodu. As a part of the campaign, MILO has also launched limited edition pack with CSK players’ imagery

exchange4media Staff Apr 24, 2019 1:31 PM

Of the four films under the campaign, two are being launched during IPL 2019 on various digital and television platforms, and the remaining two will be go on air ahead of the ICC World Cup 2019

exchange4media Staff Apr 23, 2019 3:07 PM

With films such as Kesari, Kalank, Romeo Akbar Walter released during the IPL season, Bollywood is taking on IPL and earning big moolah despite IPL's huge viewership

Ruhail Amin Apr 23, 2019 8:43 AM

Blue Star Ltd is looking at Rs 85 crore ad spend this financial year to win customers

Ruhail Amin Apr 5, 2019 8:51 AM

Karnik unveiled the ESP Properties' Sporting Nation in the Making–VI report and shared insight on brand endorsements, ad spends & digital gaming being the trend going forward

Noel Dsouza Apr 5, 2019 8:31 AM

The Hindi Speaking Market grew 32% and South 19% versus last year

exchange4media Staff Apr 4, 2019 7:14 PM

The brand has witnessed a 25% growth in orders during IPL and over a 10X increase in consumers searching for gulab jamuns on the platform post the gulab jamun ad's success

Misbaah Mansuri Jun 12, 2018 8:56 AM

Given its enormous popularity and colossal reach, brands have ramped up their association with the league to gain a high top of the mind recall.

exchange4media Staff Jun 6, 2018 8:58 AM

Meanwhile Vodafone created maximum social media buzz followed by Vivo and Reliance Jio

exchange4media Staff May 31, 2018 3:10 PM

Chinese handset manufacturer Vivo had the maximum mentions of over 667k times

exchange4media Staff May 31, 2018 8:59 AM

Chennai Super Kings was the most discussed team this IPL, followed by Mumbai Indians and SunRisers Hyderabad

exchange4media Staff May 31, 2018 8:56 AM

According to estimates, the figure includes Rs 300-350 crore revenue earned from Hotstar

Madhuwanti Saha & Sonam Saini May 30, 2018 8:57 AM

CMO Siddharth Banerjee speaks about the Unofficial Sponsor of fans Campaign by Vodafone

Venkata Susmita Biswas May 28, 2018 8:57 AM