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Dr Annurag Batra writes how Fossil’s choice of Sawai Padmanabh Singh, the titular Maharaja of Jaipur, sets it apart from conventional celebrity endorsements
Annurag Batra Oct 27, 2026 4:33 PM
The latest update, aha’s fastest-version ever, introduces a redesigned UI/UX, stories and language-first playback, as aha, India’s No.1 regional OTT platform, prepares a strong slate of originals
e4m Staff Oct 27, 2026 1:32 PM
The actor-entrepreneur gears up for India’s first superbike league, lending his experience across motorcycles and business of sports
e4m Staff Oct 26, 2026 2:43 PM
The proposal has come under scrutiny over environmental clearances and visual pollution
e4m Staff Oct 22, 2026 4:51 PM
Apart from spending more than a decade at Burson-Marsteller, Trahan has also worked with organisations like Philip Morris, ABB and Signify
e4m Desk Oct 21, 2026 10:16 AM
Noor brings an individual artistic identity to Zee Music Company’s expanding original music portfolio
e4m Staff Oct 17, 2026 7:29 PM
He noted that profitable start-ups are finding it difficult to raise venture capital as they face challenges in restructuring their existing operations to meet investor expectations
e4m Staff Oct 15, 2026 4:23 PM
The allotment covers advertising space on the external part of the terminal at Shirdi Airport
e4m Staff Oct 15, 2026 4:19 PM
From Flipkart to Amazon, big festive campaigns are increasingly coming from independents, as brands chase sharper cultural ideas and faster turnarounds
Aryendra Khan Oct 8, 2026 8:35 AM
On Gandhi Jayanti, Ambi Parameswaran, best-selling author and independent brand strategy veteran, explores how Mahatma Gandhi built his unique image as a leader who transcends borders
Ambi Parameswaran Oct 2, 2026 9:02 AM
Gandhi is a name that inspired millions, influenced leaders across the world and continues to be remembered more than seven decades after his death, writes Dr Annurag Batra
Dr Annurag Batra Oct 1, 2026 9:41 AM
Prior to this, Sanjay Kumar was Editor of Zee Media's hyperlocal news platform PINEWZ
e4m Staff Sep 30, 2026 11:18 AM
Mehta, Founder of The Artistes Studio, speaks about moving between creative mediums, the economics of theatre, and the threat artificial intelligence poses to voice artists
e4m Staff Sep 23, 2026 9:42 AM
The FDA had issued notices over ads for Vimal Elaichi, alleging that the campaign amounted to surrogate promotion of Vimal Pan Masala, which is banned in Maharashtra
e4m Staff Sep 15, 2026 12:08 PM
He joined UST in 2019 as Group Manager and Global Head - PR & Media Relations and rose to become Senior Director & Head - Global PR & Media
e4m Staff Sep 10, 2026 5:56 PM
The series will be presented on the YouTube channel Avadh Panch and will be presented by senior journalist Madhukar Upadhyay
e4m Staff Sep 10, 2026 12:16 PM
Guest Column: Ganapathy Viswanathan, Independent Comm. Consultant & Author, explores why regional festivals are becoming powerful mktg moments for brands seeking cultural relevance & consumer connect
Ganapathy Viswanathan Sep 8, 2026 8:13 AM
Sona Bahadur, Independent Food Journalist, remembered Steinem as the one who was known for a revolutionary spirit, trailblazing activism and extraordinary life
e4m Staff Sep 4, 2026 11:35 AM
Mahadevan was earlier with Coinbase as Director of Engineering, Head of AI Platform.
e4m Staff Aug 26, 2026 8:40 AM
Divya Narayan, Leila Bilimoria Surti and Saji Abraham have taken up the position
e4m Staff Aug 25, 2026 2:47 PM
The appointments have come across media, content, cinema, sponsorships & OOH verticals
e4m Staff Aug 25, 2026 12:51 PM
Officials raised concerns that changing advertisements and video content on LED screens could distract motorists and increase accident risks
e4m Staff Aug 24, 2026 12:28 PM
As per the tribunal the Rs 20 crore advanced by Pen India qualified as “financial debt” under the Insolvency and Bankruptcy Code
e4m Desk Aug 22, 2026 11:57 AM
SenateSHJ will retain its identity, client teams under Co-founder-Chair Angela Scaffidi AM & CEO Darren Behar; Adfactors PR CEO Nijay N. Nair to join SenateSHJ board
e4m Staff Aug 20, 2026 8:24 AM
Chandrahas Shetty recently stepped down as Head of Demand, India at Magnite
e4m Desk Aug 18, 2026 11:59 AM
Gopalkrishna Gandhi and Daniil Tolstoy revisit the historic correspondence between Mahatma Gandhi and Leo Tolstoy, illuminating an intellectual relationship and its enduring relevance to our times
e4m Staff Aug 17, 2026 12:38 PM
Alongside his CMO mandate, Mahadev also headed digital growth for the ZEE Network
e4m Staff Aug 17, 2026 9:22 AM
Ashish Mishra recently stepped down as Chief Marketing Officer of ACKO
e4m Staff Aug 17, 2026 9:03 AM
A day-long conclave on credibility, digital transition, identity and the next generation closed with the 40 Under 40 Awards, recognising young journalists carrying Urdu journalism forward
e4m Staff Aug 3, 2026 12:30 PM
Members from across the country participated in the election to choose EEMA’s national office-bearers and regional representatives
e4m Staff Jul 27, 2026 11:25 AM
The edition also features global marketing and advertising leaders on creativity, AI and growth
e4m Staff Jul 23, 2026 6:52 PM


















