Date-wise News
Noor brings an individual artistic identity to Zee Music Company’s expanding original music portfolio
Telangana CM A Revanth Reddy has confirmed the date of Kavya Maran and Anirudh Ravichander’s wedding reception
Meher Bajwa brings more than 15 years of experience building influential media brands across lifestyle, travel, luxury and digital publishing
Bharat brings a background in sports journalism, public relations and media communications
Doshi brings over 25 years of experience across marketing, technology, digital, analytics and sales
Tesla's Roadster reveal shows how spectacle can generate attention, but sustaining interest until production begins in 2028 may prove a bigger marketing challenge
Ipsita Johri Rane brings over 25 years of experience across marketing, communications, brand building
From UNIQLO’s celebrity-led fleece campaign to Taneira’s take on festive dressing, brands are using humour, product storytelling and familiar cultural cues to connect with consumers
Mattel is repositioning Barbie as a multi-generational cultural IP, combining nostalgia-driven collectibles with role models who champion diversity and empowerment
From Bengali traditions and family bonds to local Kumartuli artisans, brands look beyond conventional festive advertising to connect with Pujo audiences
Google’s new tools offer advertisers more flexibility in budget allocation, but non-binding limits, bundled channels and automated decisions raise questions about how much control they really gain
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, examines why festive advertising alone cannot drive purchases without the right design, quality and value
Ganapathy Viswanathan 1 day ago