Date-wise News

Prachi Kaushik?blur=25

She will drive corporate narratives and shape conversations around Schneider Electric’s work at the intersection of electrification, automation and digital intelligence

e4m Staff 6 minutes ago

IFFCO-TOKIO elevates Sanjeev Chopra as Director – Operations?blur=25

Associated with IFFCO-TOKIO General Insurance since 2001, Mr. Chopra has held several key positions during his tenure

e4m Staff 1 hour ago

Kinshuk Gupta?blur=25

He will lead strategic corporate messaging and brand communications for the telecom giant

e4m Staff 1 hour ago

Yesudas S Pillai?blur=25

Guest Column: Yesudas S Pillai, Entrepreneur, Investor, and a Curious observer, questions whether brands are losing sight of purpose in the pursuit of scale, and asks when purpose became negotiable

Yesudas S Pillai 2 hours ago

Ritika Garg on Building Credibility Through Strategic PR?blur=25

This e4m’s ‘Too Young to Start?’ features Avance PR’s Ritika Garg, as she shares her journey of building an agency, navigating growth and redefining what PR can deliver for businesses

Ritika Upmanyu 2 hours ago

Mayank Kumar Appointed Head of Content and Creative at IndiGo?blur=25

Before joining IndiGo, Kumar served as Head of Content - Associate Director at MobiKwik

e4m Staff 2 hours ago

Amit Mehta Joins Sony Pictures Networks India as CHRO?blur=25

Amit joins SPNI from upGrad, where he served as Chief Human Resources Officer

e4m Staff 3 hours ago

Gandhi?blur=25

The series will be presented on the YouTube channel Avadh Panch and will be presented by senior journalist Madhukar Upadhyay

e4m Staff 3 hours ago

Anushree Bose Appointed General Manager of Marketing at GMR Airports?blur=25

Her mandate includes building & strengthening the organisation’s consumer-facing marketing & brand agenda

e4m Staff 3 hours ago

Pitch cmo?blur=25

At e4m Pitch CMO Summit, industry leaders discussed why cultural intelligence, emotion and trust must remain central to AI-powered marketing

e4m Staff 3 hours ago

The OTT battle is changing. Zee 5 may be thinking one step ahead?blur=25

With a reimagined mobile and Connected TV experience, five distinct entertainment universes, an ambitious English slate and a revamped Free 5, Zee 5 is making a larger play for the Indian household

e4m Staff 3 hours ago

UPI?blur=25

Guest Column: Ishank Joshi, Founder, MD & CEO – Mobavenue AI Tech Limited writes that Indian marketing is shifting from mass reach to real-time, data-driven targeting

Ishank Joshi 4 hours ago

Koell Hemdev Promoted to General Counsel and Chief HR Officer at upGrad?blur=25

Koell joined upGrad in 2017 and has led the company's legal function for the last nine years

e4m Staff 4 hours ago

Monika Shergill , Netflix India?blur=25

Netflix India’s VP, Content, spoke on the platform’s shift from a premium-first perception to ‘Netflix for all’, microdramas, why it continues to explore cricket properties in India to invest and more

Kanchan Srivastava 5 hours ago

Creativity?blur=25

Dr. Annurag Batra writes that advertising’s shift to Mumbai and Bengaluru risks weakening India’s regional creative diversity

Annurag Batra 6 hours ago

Will Regulatory Scrutiny Transform the Advertising Industry??blur=25

One investigation does not make an industry-wide case. But it raises a larger question: as advertising becomes more complex, will the business behind the business face greater scrutiny?

Dr Annurag Batra 6 hours ago

TV?blur=25

As television distribution shifts from satellite, cable and DTH to IP-based CTV and FAST, TRAI’s carriage-centric regulation could gradually lose relevance while content regulation gains prominence

Imran Fazal 6 hours ago

Hema V.R. Promoted to Chief Channel Officer at Zee Entertainment?blur=25

In this new role, she will oversee Zee Marathi, Marathi ZEE5, Zee Talkies and Zee Yuva

e4m Staff 6 hours ago

e4m and Cricexec Join Forces to Boost Cricket Business Landscape?blur=25

The collaboration will bring together their respective strengths and networks to foster industry dialogue across media, sponsorship, technology, investment and the wider commercial cricket ecosystem

e4m Staff 6 hours ago

e4m D2C Summit 5.0 happening today?blur=25

The summit will be followed by the fifth edition of e4m D2C Awards

e4m Desk 6 hours ago