Date-wise News

Saket Sinha Unveils Kyntraa: A New Growth Intelligence Platform?blur=25

Kyntraa has been built to provide AI-enabled strategies to businesses

e4m Desk Jul 23, 2026 7:47 PM

Exploring The Mahadev Files: Insights from India's Finance Leaders?blur=25

The edition also features global marketing and advertising leaders on creativity, AI and growth

e4m Staff Jul 23, 2026 6:52 PM

Brands Embrace Silence as a New Form of Protest Amid CJP Movement?blur=25

Many brands have chosen to pause their marketing messages to solidarity with the student protests

Shalinee Mishra Jul 23, 2026 6:06 PM

Wipro Consumer Care Expands Portfolio with Good Home & Eva Acquisition?blur=25

Revenues of Good Home and Eva together were ₹148 crore in FY26, which are being acquired at a consideration of Rs 256 Cr

e4m Staff Jul 23, 2026 5:47 PM

Zee?blur=25

The slate brings together a line-up of movies, series, live sports, AI-powered storytelling, animation and kids' entertainment

e4m Staff Jul 23, 2026 5:34 PM

Ashiss Kumar Dash Named CEO-Designate of Infosys?blur=25

Dash is currently the global head of a diverse business portfolio and is planned to succeed Salil Parekh as Managing Director & Chief Executive Officer on April 1, 2027

e4m Staff Jul 23, 2026 5:10 PM

Yash Dabi Joins 22feet as VP of Technology Growth?blur=25

Dabi will lead teams across engineering, analytics, AI and UI/UX, driving technology-led innovation across the agency

e4m Staff Jul 23, 2026 4:59 PM

e4m TechManch 2026?blur=25

The tenth edition of the digital marketing conference will be he held on July 24

e4m Desk Jul 23, 2026 4:54 PM

Usha Rachael Thomas Joins Yash Raj Films as Head of Communications Strategy?blur=25

Usha was earlier a journalist with Indiantelevision.com and HT Media, and has led PR and Crp Comm at STAR India, ZEEL, and MX Player

e4m Staff Jul 23, 2026 4:02 PM

Transforming Marketing Leadership: Unifying Brand and Customer Experience?blur=25

Sumeet Chunkhare, SOBHA Ltd., explores whether today's leaders are ready to own more than marketing and why the future belongs to leaders shaping brand, voice and customer experience

Sumeet Chunkhare Jul 23, 2026 3:15 PM

Ash Shah | Angel Pabon?blur=25

Pabon brings 30 years of experience across AdTech, performance marketing, programmatic advertising and digital operations

e4m Staff Jul 23, 2026 2:25 PM

Jantar Mantar Protest?blur=25

From food deliveries sent through consumer apps to businesses responding directly to protesters, corporate actions became a talking point alongside the agitation itself

Shalinee Mishra Jul 23, 2026 2:11 PM

Marico’s Vrijesh Nagathan?blur=25

At the tenth edition of the conference, Vrijesh Nagathan, Chief Information & Digital Technology Officer, Marico, will engage in a fireside chat with Nawal Ahuja, Co-founder, e4m

e4m Desk Jul 23, 2026 1:01 PM

JioStar complaint leads to Andhra Police crackdown on pirated IPTV App network?blur=25

Police officials told e4m that the matter is being treated as a case of copyright infringement carried out through unauthorised app-based distribution of pay-TV content

Imran Fazal Jul 23, 2026 12:17 PM

Amit Gokhale Joins Rusk Media as National Revenue Head for Mid Market?blur=25

He will lead sponsorship sales across Rusk’s IP slate and help scale Alright TV! as a brand and OTT platform

e4m Staff Jul 23, 2026 12:12 PM

Muthoot FinCorp Welcomes Manoj Kumar Mauni as New CTO?blur=25

Prior to joining Muthoot FinCorp, Manoj served as Chief Information Officer (Telecom) at Bharti Airtel

e4m Staff Jul 23, 2026 12:00 PM

The Rise of Unified Marketing and Communications Strategies?blur=25

Shagun Walia, Avery Dennison – South Asia and SSA, explores why marketing and communications can no longer work in silos and what happens when brands bring them together

Shagun Walia Jul 23, 2026 11:53 AM

Cathay Pacific renews global agency mandate with Publicis Groupe?blur=25

As part of the renewed mandate, Publicis will continue to handle integrated creative and media responsibilities for Cathay's travel, cargo and Lifestyle businesses across global markets

e4m Staff Jul 23, 2026 11:24 AM

adtech?blur=25

Media industry veteran Sanjay Trehan writes that the next phase of AdTech will be defined by intelligent automation and human judgment working together

Sanjay Trehan Jul 23, 2026 11:18 AM

Diageo India ramps up Q1 ad spend to Rs 312 crore as it bets on premiumisation?blur=25

The ad spends in the quarter was Rs 12 crore higher than the previous quarter

e4m Staff Jul 23, 2026 11:11 AM

Sumit Bhatia Becomes Co-Founder of 367 Agency?blur=25

Bhatia was earlier with Finolex Industries as Vice-President -Sales and Marketing.

e4m Staff Jul 23, 2026 10:41 AM

Paramount secures EU nod for US$110 billion Warner Bros deal?blur=25

With the clearance from the European Commission, bodies and governments representing 65 jurisdictions have either cleared the transaction or chosen not to challenge

e4m Staff Jul 23, 2026 10:16 AM

Music Broadcast names Anurita Patel and Mili Shah as senior management personnel?blur=25

The company stated in a filing to the stock exchanges that this decision was made based on the recommendation of the Nomination and Remuneration Committee

e4m Staff Jul 23, 2026 9:50 AM

Are Agencies Shifting from Campaigns to Business Solutions??blur=25

As agencies stack up AI, commerce and consulting mandates, the industry is asking whether the campaign brief has quietly become a business one

Aryendra Khan Jul 23, 2026 9:20 AM

Alphabet Sees 24% Revenue Surge Driven by AI Innovations?blur=25

While Revenue from Search and Other rose 17% year over year, YouTube Ads recorded 13% growth; Google Cloud’s revenue surged 82%

e4m Desk Jul 23, 2026 9:03 AM

Travel bags become the next licensing frontier as brands?blur=25

Rather than treating luggage as a functional purchase, brands are increasingly viewing it as a storytelling platform where design, utility and cultural relevance converge

Imran Fazal Jul 23, 2026 9:02 AM

Jakub Otrząsek, Senior Vice President, Data APAC at Monks?blur=25

Jakub Otrząsek, Senior Vice President, Data APAC at Monks, discusses why breaking down silos between data, content, media and creative is critical to creating what he calls a real-time brand

Simran Sabherwal Jul 23, 2026 8:54 AM

AI is transforming Indian advertising. Can it say ‘Har Ghar Kuch Kehta Hai’??blur=25

Guest Column: In part two of this series, Renuka Naj and R. Chandra Mouli discuss how AI is forcing agencies into their biggest restructuring in decades, reshaping workflows

Renuka Naj & R. Chandra Mouli Jul 23, 2026 8:46 AM

newspapers?blur=25

Ad rates are traditionally determined by readership, circulation, market leadership, inventory and advertiser demand. Ad executives question whether a common 15% surcharge can work across publishers

Kanchan Srivastava Jul 23, 2026 8:26 AM

BCCI Increases Match Sponsorship Rights Price to Rs 4.9 Crore?blur=25

This is a 15% increase from the current rate of Rs 4.2 crore,  base price for associate partner rights hiked to Rs 95 lakh per match

e4m Desk Jul 23, 2026 8:14 AM

E20 Fuel: How a new blend is rebuilding the petrol brand?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how today's consumers are becoming increasingly conscious of what goes into their vehicles

Ganapathy Viswanathan Jul 23, 2026 8:10 AM