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The 18 sponsors on-board for 2021 edition include Dream11, Byju’s, Phone Pe, Just Dial, Upstox, Bingo, Kamla Pasand, AMF, Frooti, Asian Paints, Thums Up, and more
exchange4media Staff Apr 5, 2021 1:33 PM
Vi is launching three new unlimited recharge plans + 1 data-only plan that will offer 1-year Disney+ Hotstar VIP subscription as a bundled benefit
exchange4media Staff Mar 10, 2021 12:42 PM
In a roundtable organized by e4m in association with Taboola, industry leaders discussed how the smartphone & telecom industry would shape up in 2021 as the world adjusts to & recovers from Covid-19
exchange4media Staff Feb 26, 2021 8:41 AM
This partnership will enable Vi customers to get access to 380+ movie titles including one of the most talked-about film in 2020 'Tenet' in four languages, Hindi, English, Tamil & Telugu
exchange4media Staff Feb 22, 2021 2:14 PM
Tiwari has worked with Vodafone Idea Ltd, Vodafone, Pidilite, Reliance & Economic Times, in the past
exchange4media Staff Feb 13, 2021 3:19 PM
Tiwari has worked with Vodafone Idea Ltd, Vodafone, Pidilite, Reliance & Economic Times, in the past
exchange4media Staff Feb 13, 2021 1:12 PM
The platform uses over two decades of BookMyShow’s rich user understanding and data insights to focus on personalised content discovery
exchange4media Staff Feb 5, 2021 12:03 PM
Subscribers get access to latest popular shows, web originals, exclusive companion content and more
exchange4media Staff Feb 4, 2021 1:23 PM
Kalra will now be responsible for overall SVOD and AVOD business, developing the platform and content marketing strategy
exchange4media Staff Jan 27, 2021 12:44 PM
At Elara Capital’s recently hosted VIBES 3.0, panellists discussed the rise of 'on-demand models' in the OTT space
exchange4media Staff Jan 11, 2021 9:21 AM
OTTs with their regulated content and stringent quality checks have made them a favourite of advertisers. But lack of a common system of measurement has been hindering their ad potential, say experts
Javed Farooqui Jan 6, 2021 8:38 AM
In a first, the partnership will also allow Vi to access not only Firework’s content from its global studios but also those of its “unique occupational generated content”
exchange4media Staff Dec 23, 2020 12:55 PM
In his new role, Jain will drive growth across all of Lionsgate’s South Asian businesses and expanding the Starz premium subscription platform throughout the emerging markets of Asia
exchange4media Staff Dec 22, 2020 11:18 AM
On day 2 of e4m India Brand Conclave, Nair, Chief Digital Transformation & Brand Officer, Vodafone Idea, spoke about rebranding Vodafone into VI and building a brand in the digital era
exchange4media Staff Dec 4, 2020 8:20 AM
Takkar - MD & CEO, Vodafone Idea, delivered a keynote presentation on ‘Mobillion: Connecting the Next 500 Million’ on day two of e4m Screenage Mobile Marketing Virtual Conference
exchange4media Staff Nov 21, 2020 9:13 AM
The video streaming application also plans to onboard several brands as reward partners
exchange4media Staff Nov 13, 2020 1:49 PM
The gamified video ecosystem is designed to reward consumers for viewing content on the platform
exchange4media Staff Oct 28, 2020 10:41 AM
Ad volumes of sports genre spiked by nearly three times compared to 22 days prior to IPL 13
Tasmayee Laha Roy Oct 21, 2020 9:36 AM
