parle-agro
Parle Agro’s total revenue from operations grew 5.1% to Rs 3,284.13 Cr in FY25
e4m Staff Dec 22, 2025 4:54 PM
Senior Category Head Mayank Shah shares how IPL helps Parle connect with diverse audiences, amplify campaigns, and unify its product portfolio with fresh plans for IPL 2025
NATIVE CONTENT Mar 18, 2025 5:54 PM
Parle Agro has posted a profit of Rs 15 crore, almost 90% down from last financial year
e4m Staff Nov 22, 2024 12:01 PM
The campaign went live on October 1st and ran for three weeks across 70 cities
e4m Staff Oct 21, 2024 12:43 PM
Ankit Kapoor joined Parle Agro in March this year as Head of Marketing and International Business
e4m Staff Sep 13, 2024 7:07 PM
The launch has been supported by a campaign featuring brand ambassador Varun Dhawan
e4m Staff Sep 4, 2024 11:59 AM
Static and digital billboards have been positioned along major roads and intersections, targeting key routes, the company said
e4m Staff Apr 25, 2024 2:51 PM
Prior to this, Ankit Kapoor was with Ananta Capital as Chief Marketing Officer
e4m Staff Mar 4, 2024 11:00 AM
DQ joins Varun Dhawan as the brand’s ambassador for the south markets
exchange4media Staff Feb 26, 2023 6:00 PM
Sanon will feature alongside Jr. NTR in a national television commercial planned for Appy Fizz
exchange4media Staff Feb 9, 2023 4:15 PM
The multi-media campaign has been rolled out across TV, Digital and OTT channels
exchange4media Staff Apr 2, 2022 8:48 AM
The TVC will be advertised during IPL on TV and Disney+Hotstar
exchange4media Staff Mar 27, 2022 10:00 AM
A host of new advertisers drawn to IPL this year include Spotify, Zepto, Spinny, Niyo, Meesho, Pristyn Care and Ather Energy
Sonam Saini Mar 10, 2022 8:47 AM
Charan joins the star-studded bevy of Parle Agro brand ambassadors including Alia Bhatt, Priyanka Chopra, Arjun Kapoor & Varun Dhawan
exchange4media Staff Mar 4, 2022 3:23 PM
The TVC shows Dhawan presenting the new flavour with the jingle, 'Dus ka Doodh, Oh So Smoodh'
exchange4media Staff Jan 22, 2022 4:00 PM
The media campaign has been rolled out nationally across multiple channels including TV, OOH and Digital
exchange4media Staff Aug 23, 2021 4:13 PM
The plaintiff contended that the tagline 'For the Bold' has been registered for PepsiCo's nacho brand Doritos
exchange4media Staff Jun 16, 2021 11:18 AM
&Walsh, the creative agency for Parle Agro, has led the campaign narrative for the television commercials, print and digital
exchange4media Staff Mar 27, 2021 8:01 AM
The campaign #LiveTheFrootiLife will roll out across multiple media channels including TV, OOH and Digital
exchange4media Staff Mar 27, 2021 7:39 AM
Nadia Chauhan, JMD & CMO, Parle Agro, explains why IPL, with its many advantages and unique propositions, is a game-changer for the Frooti and Fizz range
Ashee Sharma Mar 23, 2021 8:28 AM
The brand plans to go all out with its advertising with TV commercials, innovative print, mobile and digital activations
Misbaah Mansuri Oct 30, 2020 9:03 AM
Both national and global brands across categories are embracing their Indian roots to become part of the PM’s Vocal for Local initiative
Sanstuti Nath May 28, 2020 8:18 AM
The brand’s new 'Vocal for Local' creatives feature brand ambassadors Alia Bhatt, Varun Dhawan and Allu Arjun
exchange4media Staff May 21, 2020 1:09 PM