nivea
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Conceptualized by FCB, the 360-degree campaign will be launched on Digital and will further be amplified through various other mediums of the media

exchange4media Staff Oct 31, 2020 8:14 AM

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The campaign features leading TV personalities and influencers, including Genelia Deshmukh and Anita Hassanandani

exchange4media Staff Jun 12, 2020 5:16 PM

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The digital campaign asks consumers to tag that ‘superhero caregiver mom’

exchange4media Staff May 11, 2020 11:45 AM

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From donating a day's salary to PM CARES to mobilising production of essentials, corporate houses are doing their bit to bolster the nation's efforts towards containing the outbreak

Nafisa Shaheen Apr 7, 2020 8:29 AM

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The marketing performance company will continue managing the CPG conglomerate’s full media brief, covering online & offline media strategy, planning and buying

exchange4media Staff Dec 12, 2019 3:11 PM

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WPP to be brand owner for Beiersdorf’s Eucerin and Hansaplast, say media reports

exchange4media Staff Nov 11, 2019 9:13 AM

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The campaign for Nivea Milk Delights facewash has been conceptualized and created by FCB Interface

exchange4media Staff Mar 16, 2019 8:48 AM

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Apart from roping in actor Taapsee Pannu, George, Managing Director, Nivea India, said a significant investment has gone into market positioning, branding and pricing

exchange4media Staff Mar 6, 2019 9:31 AM

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The session was chaired by Devendra Deshpande, Head Content Plus, Mindshare

exchange4media Staff Sep 10, 2018 8:56 AM

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Only two days to go, the event provides a stunning showcase of talent, expertise, inspiration and insight for brand marketers

Pallavi Borkar Sep 5, 2018 8:54 AM

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The first-of-its-kind innovation in the deodorant category features a unique dual-phase deodorant with two layers floating one on top of the other.

exchange4media Staff Aug 28, 2018 2:26 PM

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Ranveer Singh’s association will commence with the launch of Nivea Men’s innovation in deodorant segment on August 4, 2018, followed by a multi-media campaign starting August 10, 2018.

exchange4media Staff Aug 6, 2018 2:10 PM

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The situations where the winter body odour makes its presence felt have been humorously captured in short films

Misbaah Mansuri Jan 3, 2018 8:55 AM

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Nivea India’s new digital campaign highlights the eccentricities of consumption habits in the digital space

exchange4media Staff Jun 30, 2017 5:41 PM

Nivea India appoints Neil George as Managing Director; Rakshit Hargave elevated as SVP for India and Sub Sahara Africa?blur=25

George’s last stint with Nivea was at the German multinational’s Dubai office as the Vice President, in charge of Near East

exchange4media Staff May 17, 2017 1:59 PM

Netcore roundtable: Partner with FB and Google for best results in digital marketing say experts?blur=25

Industry leaders from across industry verticals came together to deliberate on Data Driven Marketing - Challenges and Opportunities at a roundtable organised by Netcore and exchange4media

exchange4media Staff Mar 22, 2017 2:53 PM

NIVEA MEN kicks off new campaign #CoveringUpFails?blur=25

Targeting men’s habit of relying on quick fixes and shortcuts to take care of all of their problems, including that of body odour, the campaign brings alive the reality of these ‘failing cover ups’. It also aims to educate men on the importance of solving issues at the root by not depending on deodorants, as they only cover up body odour

exchange4media Staff Nov 28, 2016 8:57 AM

Rakshit Hargave elevated to Senior VP for Sahara Africa, India & Sales, Beiersdorf near East?blur=25

Hargave joined NIVEA India, an affiliate of Beiersdorf AG, as the Managing Director of the Indian Operations in January 2011

Priyanka Mehra Aug 16, 2016 8:57 AM