The theme of the conference is ‘Digital Marketing to Digital Transformation’ & will have eminent speakers from Google, LinkedIn, FB, HUL, Marico, Maruti Suzuki, Republic TV, ABP among others

exchange4media Staff 5 days ago

We bring you a round-up of the top stories making headlines this past week

exchange4media Staff 1 week ago

Lodestar UM is the incumbent agency. They got the mandate in October 2017

Naziya Alvi Rahman 1 week ago

The third edition of DAN-e4m Digital Advertising Conference and Digital Report launch is scheduled for January 16, 2019, at the Four Seasons Hotel in Mumbai

exchange4media Staff 04-January-2019

Product can be bought at Big Bazaar, Hypercity stores; also on Amazon, Flipkart

exchange4media Staff 26-December-2018

CCC opined that Marico’s Losorb claim for their popular products as compared to other single seed oil was inadequately substantiated and misleading by omission

exchange4media Staff 23-November-2018

Revenue from Operations grew by 20 per cent year-on-year to Rs 1,837 crore.

exchange4media Staff 01-November-2018

Aggarwal had joined Marico Limited in 2015 as CMO. Until a new CMO is appointed MD and CEO, Saugata Gupta, will oversee marketing initiatives of the company.

Venkata Susmita Biswas 08-October-2018

Conceptualised by McCann Mumbai, the campaign aims to build awareness about the link between belly-fat and the risk of heart disease

exchange4media Staff 01-October-2018

FMCG companies' quarterly results for the period ended June 30 show a 14-30% increase in ad spends over last year

Venkata Susmita Biswas 07-August-2018

Marico has gone aggressive with ad spends this quarter, a sharp change from the lukewarm 9.5% ad spends in the same period last year due to volatile environment

exchange4media Staff 03-August-2018

Gupta worked at Marico as the Group Product Head for the male grooming category

exchange4media Staff 23-May-2018

‘Akai Aksho’, a Bangla phrase meaning “One is equal to hundred” has been aptly captured in the TVC through the spirit of modern Indian women

exchange4media Staff 19-May-2018

This range has been co-created by celebrity stylist Aalim Hakim

exchange4media Staff 15-May-2018

Revolutionary Fitness owns Revofit, an integrated fitness and holistic wellness solutions app

exchange4media Staff 17-April-2018

The brand has also undertaken a pan India multimedia campaign approach across TV, digital, on-ground activation and PR

exchange4media Staff 19-February-2018

Google brought together industry experts, top advertisers and ad agencies to share insights on how digital has changed consumer behaviour and offered new opportunities to help businesses grow

exchange4media Staff 06-December-2017

Advertising and Sales Promotion spends to sales ratio during the quarter was 10.4%.

exchange4media Staff 30-October-2017

Madison Media is the current incumbent. Marico is a leading consumer products group in the global beauty and wellness space.

exchange4media Staff 07-October-2017

A quick recap of some of the most important stories that you may have missed in the week gone by

exchange4media Staff 07-October-2017