Marico reports 5% YoY rise in advertising spend in Q4FY26

In FY26, Marico’s revenue from operations stood at ₹13,611 crore, delivering a record 26% year-on-year growth

by e4m Staff
Published: May 5, 2026 3:20 PM | 2 min read

Marico Limited reported FY26 revenue from operations of ₹13,611 crore, achieving a record 26% year-on-year growth, the highest in 14 years.
The India business saw an underlying volume growth of 8%, while the international segment recorded a 20% constant currency growth, both marking 14-year highs.
In Q4FY26, revenue reached ₹3,333 crore, with the India business growing 21% year-on-year and the international business achieving 19% constant currency growth.
The Board of Directors recommended a final dividend of ₹4.00 per equity share, despite facing input cost pressures and a decline in gross margin year-on-year.

Marico Limited reported a strong set of results for FY26, supported by steady performance across its India and international businesses.

In FY26, revenue from operations stood at ₹13,611 crore, delivering a record 26% year-on-year growth, the highest in 14 years. The India business reported underlying volume growth of 8%, marking a 7-year high, while the international business achieved constant currency growth of 20%, also a 14-year high.

In Q4FY26, revenue from operations was at ₹3,333 crore, up 22% YoY, with underlying volume growth of 9% in the India business and constant currency growth of 19% in the international business.

Underlying volume growth in the India business improved sequentially to 9%. The India business revenues stood at ₹2,505 crores, up 21% YoY. Offtakes remained strong, with 95%+ of the business gaining or sustaining market share and 90%+ of the business gaining or sustaining penetration, both on MAT basis.

Among channels, while e-commerce (incl. quick commerce) was the leading growth driver, there was visible improvement in traction in traditional trade, marking the outcome of consistent investments and targeted actions over the last 2 years.

The International business delivered 19% constant currency growth during the quarter, closing the year on a robust note. Performance was positive across all markets, except for the Gulf region, where ongoing geopolitical headwinds weighed on results in March.

Gross margin improved by ~140 bps on a sequential basis owing to progressive easing of copra prices, while staying under pressure (down ~360 bps YoY) on a year-on-year basis.

Despite significant input cost pressures, the company continued A&P investments, which were up 5% YoY. Consequently, EBITDA grew 14% YoY, with EBITDA margin at 15.6%, down ~114 bps YoY. PAT was up 14% YoY.

At its meeting held on 5 May 2026, the Board of Directors recommended a final dividend of ₹4.00 per equity share of face value ₹1 each on its paid-up equity share capital of ~₹129.8 crores.