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The Power of Color in Brand Identity and Marketing Strategy?blur=25

Guest Column: Ganapathy Viswanathan writes the meaning of a colour can change depending on the category, the brand and the way it is used

Ganapathy Viswanathan Aug 28, 2026 10:49 AM

Mitrankur Majumdar Takes Charge as Global Head of SURE at Infosys?blur=25

Majumdar has been associated with Infosys for close to three decades now

e4m Staff Aug 26, 2026 9:07 AM

Rajkumar Remalli?blur=25

Rajkumar Remalli’s birthday today marks a personal milestone and offers a chance to look back at a professional journey shaped alongside India’s evolving media and advertising landscape

e4m Staff Aug 26, 2026 8:24 AM

ASCI Reports 4,858 Betting Ads in Year Since PROGA Implementation?blur=25

ASCI said almost 97% of advertisements reported during the post-PROGA period were found on the Meta Ad Library, Instagram and websites

Imran Fazal Aug 25, 2026 9:18 AM

SEBI's New Bond Ad Rules Aim to Enhance Credibility for Finfluencers?blur=25

For the creator economy, the impact may depend largely on the type of financial content being produced

Shalinee Mishra Aug 25, 2026 9:12 AM

Neha Talreja Steps Up as Associate Brand Director at Saatchi & Saatchi India?blur=25

Prior to her promotion, Neha Talreja served as the Senior Brand Executive

e4m Desk Aug 24, 2026 6:30 PM

Sebi Proposes New Rules to Regulate Bond Marketing and Influencer Ads?blur=25

The regulator's consultation paper proposes a revised advertising framework for online bond platform providers

e4m Staff Aug 24, 2026 12:52 PM

Three New Business Dailies Set to Launch in India Soon?blur=25

Express Publications of The New Indian Express is set to launch business newspaper by Oct-end, Kumudam a Chennai-based daily in Tamil and English & Dinamalar a Tamil business daily

e4m Desk Aug 22, 2026 11:50 AM

Anand Mahindra Rejoins RBI Board as Part-Time Non-Official Director?blur=25

Additionally, the Central Government has appointed Somanath Sreedhara Panicker as a part-time, Non-Official Director on RBI’s Central Board

e4m Desk Aug 21, 2026 12:42 PM

Smriti Irani?blur=25

Guest Column: Shradha Agarwal, Co-founder and Global CEO of Grapes Worldwide, on Smriti Irani’s evolving leadership journey and the changing nature of political leadership

Shradha Agarwal Aug 21, 2026 12:13 PM

Industry Urges MIB to Restart BARC Ratings Before Festive Season?blur=25

Following Thursday's high-level govt meeting on the prolonged ratings impasse, the industry is yet to receive any fresh direction from the ministry

Imran Fazal Aug 21, 2026 9:10 AM

Rathin Lahiri | SBI General Insurance?blur=25

Rathin Lahiri, Head–Marketing & CSR, SBI General Insurance, on building trust in a crowded category, the evolving role of CTV & regional media, & the brand’s latest campaign featuring Pankaj Tripathi

Simran Sabherwal Aug 20, 2026 8:07 AM

Kirthana Valli Takes Charge as Business Head at SW Network Bengaluru?blur=25

Previously, she worked with Kinnect, RepIndia & Interactive Avenues

e4m Staff Aug 19, 2026 12:32 PM

KKR Acquires Minority Stake in BookMyShow to Boost Growth?blur=25

According to the company, KKR’s investment will support BookMyShow’s scaling of its live entertainment business

e4m Staff Aug 19, 2026 11:39 AM

Taranjeet Singh?blur=25

Guest Column: Senior business leader Taranjeet Singh offers an honest look at where AI actually moves the needle, and where it doesn’t

Taranjeet Singh Aug 19, 2026 8:43 AM

Pradeep Bhandari Joins BJP's National Media Team as Co-Convener?blur=25

Pradeep Bhandari has been appointed National Media Co-Convener of the BJP’s new national media team

e4m Staff Aug 18, 2026 5:04 PM

Aswini Bommakanti Joins Affle as New Marketing Director?blur=25

Prior to this, she was with RateGain as Vice President - Product Marketing

e4m Staff Aug 18, 2026 12:28 PM

Smriti Irani Returns as BJP National General Secretary Ahead of UP Elections?blur=25

Smriti Irani’s return as BJP National General Secretary is significant due to her strong political identity and her appeal among women voters

e4m Staff Aug 18, 2026 11:42 AM

Anil Baluni Continues as BJP National Media Coordinator Amid Reshuffle?blur=25

Anil Baluni has been associated with the BJP’s national media operations since 2017

e4m Staff Aug 18, 2026 11:23 AM

Saagar Sethi Takes Charge as Chief Business Officer at Dentsu South Asia?blur=25

Saagar will handle an expanded portfolio comprising Investment & Trading, Media Planning & Operations, Performance Practice and Operational Excellence

e4m Staff Aug 17, 2026 3:14 PM

Srinivasan Swamy?blur=25

Industry questions whether Srinivasan Swamy can take on another major responsibility, while calls grow for a younger, agile agency leader with a deep current-market connect

Imran Fazal Aug 13, 2026 2:20 PM

Brad Lightcap Departs OpenAI After Eight Years of Leadership?blur=25

Lightcap joined OpenAI in 2018 as Chief Financial Officer

e4m Desk Aug 12, 2026 12:41 PM

Spotify Introduces 'AI Persona' Badges for AI-Generated Artists?blur=25

The badges will start appearing from mid-September across artist profile banners and About sections

e4m Desk Aug 12, 2026 8:04 AM

Lagan Shastri Joins SLMG Beverages as New CEO?blur=25

As CEO, Lagan will lead SLMG Beverages by strengthening its market leadership, advancing digital capabilities, and fostering a culture of high performance

e4m Staff Aug 11, 2026 10:16 AM

Bodhi Thakur Takes Charge of Global Communications at Hyundai?blur=25

He is a global brand and communications leader with over 20 years of experience, brings expertise across the automotive, technology and enterprise SaaS sectors

e4m Staff Aug 10, 2026 12:09 PM

Hansveen Kaur Joins Vikram Solar as Head of Marketing?blur=25

She was previously the Vice President - Brand Marketing at eGenome.ai and B'spoke Wellness

e4m Staff Aug 6, 2026 4:28 PM

Typsy Beauty raises Rs 20 crore in funding round led by Saama Capital?blur=25

The round also saw participation from Sanjay Kapoor, founder of Genesis Luxury and an early backer of the brand, and SRF Family Office

e4m Staff Aug 6, 2026 12:51 PM

Banks Shift Focus to Lifestyle Rewards to Attract Younger Consumers?blur=25

Industry executives say private sector banks have expanded collaborations due to changing consumer expectations, particularly among millennials and Gen Z

Sunidhi Vijay Aug 5, 2026 9:07 AM

Anand Birje Takes Helm as CEO of Hitachi's Digital Engineering Unit?blur=25

Prior to this, Birje was Chief Executive Officer and Board Member of Encora Inc

e4m Desk Aug 4, 2026 9:12 AM

TV?blur=25

In a note, addressed to I&B Minister Ashwini Vaishnaw, Chrome DM Founder and CEO Pankaj Krishna argued that India's existing TV audience measurement architecture has become "obsolete and impractical"

Imran Fazal Aug 4, 2026 8:34 AM

Richa Chourasia Elevated to Head UPI Payments at Setu?blur=25

Before joining Setu, Chourasia worked at Cashfree Payments

e4m Staff Aug 3, 2026 12:46 PM

Nivas Ravichandran Joins Drivetrain AI as New Marketing Director?blur=25

Prior to this, Nivas Ravichandran was Angel Investor at Pazcare

e4m Desk Aug 3, 2026 12:23 PM

Anoop Josh?blur=25

On his birthday, we honor Anoop Joshi, SAIL's GM of Corporate Affairs, for three decades of impactful storytelling and strategic communication in the steel industry

e4m Staff Jul 31, 2026 4:05 PM

AAAI Launches Board Elections Amid Governance Controversy?blur=25

According to the election papers circulated among members, the new governing board will comprise 23 elected members, including one President

Imran Fazal Jul 31, 2026 10:40 AM

Anjali Byce Joins Suzlon Energy as New Group CHRO?blur=25

She most recently served as Chief Human Resources Officer at Tata Motors

e4m Staff Jul 29, 2026 5:49 PM

Vinay Golikeri Promoted to Regional President at Bacardi?blur=25

Prior to his promotion, Vinay Golikeri held the role of Managing Director - Bacardi India and Southeast Asia

e4m Desk Jul 27, 2026 12:49 PM

Saket Sinha Unveils Kyntraa: A New Growth Intelligence Platform?blur=25

Kyntraa has been built to provide AI-enabled strategies to businesses

e4m Desk Jul 23, 2026 7:47 PM

Ankit Santra Promoted to Chief Marketing Officer at flutrr?blur=25

Santra takes on the new role after serving as Creative Head at flutrr

e4m Staff Jul 22, 2026 8:17 AM

BCCI Opens Bidding for Title Sponsorship of Major Events?blur=25

The cricket body has said the Invitation to Tender can be purchased till August 4

e4m Desk Jul 21, 2026 11:17 AM

Megha Mamgain Departs Jagran New Media After Nine Successful Years?blur=25

Megha Mamgain served as Managing Editor - Health & Lifestyle at Jagran New Media

e4m Staff Jul 20, 2026 10:12 AM

Bhupendra Soni?blur=25

On his birthday, we celebrate not only a seasoned journalist but also a creative mind who continues to push the boundaries of news, documentaries and digital content

e4m Staff Jul 15, 2026 2:30 PM

Bacardi Names Mahesh Kanchan as New Managing Director for India?blur=25

Succeeds Vinay Golikeri, who steps up into the Regional President role for Asia, Middle East and Africa (AMEA) and Global Travel Retail (GTR), Bacardi

e4m Staff Jul 14, 2026 12:58 PM