hotstar

The video streaming platform also set a global live streaming record with a concurrency of 12.7 million viewers during Royal Challengers Bangalore v/s Mumbai Indians match on March 28

exchange4media Staff 3 days ago

Shankar, President of Walt Disney Company Asia Pacific and Chairman of Star & Disney India, spoke at the Disney Global Summit on April 11

exchange4media Staff 4 days ago

Arya, Founder and CEO, Grapes Digital shares insight on how today’s digital space has seen growth and has changed with smartphones penetration

Shweta Raaj Singh 1 week ago

Guest Column: Srivats TS, VP Marketing, Swiggy talks about the collaboration between Swiggy and Hotstar and how it ensures viewers don’t miss a single second of the cricketing madness

Srivats TS 1 week ago

Desai was earlier with Marico as Head - Media & Digital Marketing, India & Global Centre of Excellence

exchange4media Staff 1 week ago

exchange4media spoke to few official sponsors of VIVO IPL 2019 to know why the league is most appealing to advertisers and things to consider before entering into a partnership

Dolly Mahayan 1 week ago

Mass appeal, constant reinvention and hard work, say experts, have made him the face of several brands like Malabar Gold, MCR Dhotis, LG Electronics and Hotstar

Neethu Mohan 1 week ago

The ad campaign has been conceptualised and executed by DDB Mudra Group

exchange4media Staff 02-April-2019

We look at how brands like Vivo, Star Sports, Hotstar & PhonePe are making the most of their presence in this season of the Indian Premier League

Dolly Mahayan 01-April-2019

The Rs 365-a-year subscription plan has an interesting price point and is expected to make things bigger and better for the OTT platform, say media analysts

Moumita Bhattacharjee 26-March-2019

Swiggy POP will be integrated on the Hotstar app so that viewers can order food while watching matches

exchange4media Staff 25-March-2019

The e-commerce policy, if implemented in its present form, may prove to be a threat to Originals from global OTT platforms like Netflix and Amazon Prime, say experts

Tasmayee Laha Roy 25-March-2019

We bring you a roundup of the news making headlines this past week

exchange4media Staff 23-March-2019

Starting 20th March, Hotstar VIP will give audiences access to exclusive new shows, serials before TV and live sports at Rs 365 a year

exchange4media Staff 19-March-2019

Conceptualised and executed by the DDB Mudra Group, the ad campaign gives a humorous take on the laws of physics

exchange4media Staff 18-March-2019

Nikhil Madhok of Hotstar Original Content and Deepak Dhar of Banijay Asia, reveal whether or not MS Dhoni’s docu-drama is a move to provide more content to the consumers during IPL

Moumita Bhattacharjee 18-March-2019

Hotstar’s Executive Vice President Sidharth Shakdher, and SVP & Head, Client and Agency, Gulshan Verma talk about people connecting with family & friends over cricket despite being far from each other

Moumita Bhattacharjee 12-March-2019

The video-streaming platform is eyeing 30 crore viewers during this season of the Indian Premier League

exchange4media Staff 08-March-2019

OTT platform Hotstar has launched Hotstar Specials that will showcase exclusive, authentic, big and bold stories

exchange4media Staff 05-March-2019