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Bashir Badr?blur=25

Bashir Badr, the celebrated Urdu poet known for his ghazals, passed away on 28 May 2026

e4m Staff May 28, 2026 3:42 PM

Sumit Jain to step down from Unacademy operational role?blur=25

Sumit Jain is Unacademy’s Co-Founder and CEO for the test-prep vertical

e4m Desk May 19, 2026 2:04 PM

Saurabh Vijay takes charge as Chief Executive Officer of UIDAI?blur=25

Saurabh Vijay was earlier Principal Secretary (Expenditure) in the Finance Department of the Maharashtra government

e4m Staff May 19, 2026 10:04 AM

Fadi Tayar promoted to CFO Emerging Markets at Edelman?blur=25

Prior to this elevation, Tayar served as Regional Finance Director at Edelman

e4m Staff May 16, 2026 8:04 AM

Affle Co-founder Anuj Kumar steps down after 20 years with the company?blur=25

Anuj Kumar, who completes 20 years with Affle, will continue to be a shareholder

e4m Desk Apr 16, 2026 5:20 PM

Ankit Desai joins Mondelez as Senior Director Marketing India?blur=25

Prior to this move, Ankit Desai spent nearly seven years at The Hershey Company

e4m Staff Apr 10, 2026 1:40 PM

Chanchal Kumar appointed Secretary Ministry of Information and Broadcasting?blur=25

Chanchal Kumar will replace Sanjay Jaju, who has now been appointed Secretary, Ministry of Development of North Eastern Region

e4m Staff Mar 31, 2026 4:27 PM

Maheshwer Peri?blur=25

Academia360.in is designed to focus on meaningful, high-quality content for those shaping the education sector

e4m Staff Mar 23, 2026 1:16 PM

Cadbury Eid ad?blur=25

The Ogilvy-crafted digital film turned a simple gifting anxiety into a warm, universal statement on sweetness and inclusion

Aryendra Khan Mar 21, 2026 10:02 AM

Ads?blur=25

From McDonald's and Cadbury to Coca-Cola's Rimzim Jeera, brands are discovering that recycling emotion the right way is the sharpest tool in the creative arsenal right now

Aryendra Khan Mar 18, 2026 9:54 AM

Warner Bros at Oscars 2026?blur=25

Netflix finished as the runner-up at the 2026 Oscars, taking home seven awards

e4m Staff Mar 16, 2026 1:29 PM

Amay Mehrishi?blur=25

‘Abracadabra’ premiered at the 76th Berlin International Film Festival in the Generations Kplus section

e4m Staff Mar 12, 2026 1:16 PM

Cadbury Dairy Milk’s ‘Traffic Jam’?blur=25

How a playful moment between two strangers stuck in traffic, a bar of chocolate, and an unforgettable Amit Trivedi jingle created advertising magic that India still can't forget

Aryendra Khan Feb 14, 2026 8:42 AM

Week in Ads?blur=25

From brands already celebrating Valentines’ Day to the Super Bowl mania, we bring to you ad campaigns that caught our eye this week

Aryendra Khan Feb 7, 2026 9:47 AM

‘Say It With Silk’ Campaign?blur=25

The campaign’s highlight is a new digital film presenting a modern perspective on romance in an AI-driven world

e4m Staff Feb 2, 2026 12:36 PM

Apple elevates Avtar Ram Singh as Head of International Marketing?blur=25

Avtar Ram Singh will be overseeing App Store, Apple Arcade & Games App

e4m Staff Feb 2, 2026 11:48 AM

Cadbury Perk's Hunger Strike Ad?blur=25

On Preity Zinta’s birthday today, 31 January, we revisit the iconic 1996 commercial that reshaped Indian advertising and turned a young woman from Shimla into a household name

Aryendra Khan Jan 31, 2026 7:55 AM

Savita Mathai steps down as Group Chief Talent Officer at IPG?blur=25

Savita Mathai’s exit coincides with Anamika Mehta stepping down as Chief Growth Officer of Mediabrands

Kanchan Srivastava Jan 22, 2026 8:37 AM

Cadbury Museum ad?blur=25

The museum, the sculpture, the favourite blue colour: Deconstructing Cadbury's most memorable campaign

Aryendra Khan Jan 17, 2026 9:22 AM

Oscars x YouTube?blur=25

The Academy has signed a multi-year global partnership with YouTube, granting it exclusive worldwide streaming rights to the Oscars from 2029 to 2033, with live, free access and year-round programming

e4m Staff Dec 18, 2025 8:52 AM

ASCI?blur=25

The programme aims to reach its target by the end of 2026 through structured classroom sessions and addresses a critical gap by reducing children’s exposure to potentially harmful advertisements

e4m Staff Dec 9, 2025 2:42 PM

Avadhut Sathe?blur=25

SEBI Chairperson Tuhin Kanta Pandey’s remarks come days after the regulator issued a strict order against finfluencer Avadhut Sathe and his firm, Avadhut Sathe Trading Academy Pvt. Ltd

e4m Staff Dec 8, 2025 4:14 PM

Avadhut Sathe?blur=25

SEBI has barred Sathe and all associated entities from taking any new clients, offering market courses, or issuing trading instructions until the completion of proceedings

e4m Staff Dec 5, 2025 9:38 AM

Mahavatar Narsimha?blur=25

‘Mahavatar Narsimha’ is directed by Ashwin Kumar and produced by Kleem Productions

Vaishnavi Deshpande Nov 27, 2025 1:29 PM

McDonald’s India, Westlife Foodworld?blur=25

This Westlife Foodworld initiative will strengthen padel infrastructure, coaching, and tournaments across the country

e4m Staff Nov 11, 2025 5:21 PM

UpGrad, Unacademy?blur=25

As part of the potential deal, Unacademy’s language-learning app, AirLearn, will be carved out into a separate company

e4m Desk Nov 7, 2025 11:32 AM

Anand Kripalu with Piyush Pandey?blur=25

EPL Limited’s Anand Kripalu has paid tribute to legendary adman Piyush Pandey, remembering his Cadbury campaigns and enduring legacy

e4m Staff Oct 28, 2025 5:13 PM

Pandeymonium: Piyush Pandey on Advertising?blur=25

The book ‘Pandeymonium: Piyush Pandey on Advertising’ reminds us why he was called the ‘Adman of India’

e4m Staff Oct 24, 2025 5:27 PM

Piyush Pandey, the legendary adman of Ogilvy India?blur=25

Tributes have poured in from politicians, industry peers, admirers and well-wishers, honouring the life, work and legacy of Piyush Pandey

e4m Staff Oct 24, 2025 5:12 PM

Satyabrata Das pays tribute to Piyush Pandey?blur=25

Satyabrata Das pays tribute to the ‘Desi Heart of Indian Advertising’

e4m Staff Oct 24, 2025 4:46 PM

Jaideep Gandhi remembers Piyush Pandey?blur=25

Jaideep Gandhi, Founder of Another Idea, writes about his experience of knowing, learning from, and working with Piyush Pandey as a valued industry partner

e4m Staff Oct 24, 2025 4:21 PM

Sachin Tendulkar pays tribute to Piyush Pandey?blur=25

Former cricketer Sachin Tendulkar honours adman Piyush Pandey with a social media tribute

e4m Staff Oct 24, 2025 3:46 PM

Piyush Pandey, Indian advertising icon remembered by Gautam Adani?blur=25

Gautam Adani wrote a heartfelt note paying tributes to advertising legend Piyush Pandey who passed away this morning

e4m Staff Oct 24, 2025 3:35 PM

Ganapathy Viswanathan remembers Piyush Pandey, legendary Indian adman?blur=25

Ganapathy Viswanathan, an Independent Communication Consultant, who knew legendary adman Piyush Pandey for over four decades, has shared a heartfelt tribute

e4m Staff Oct 24, 2025 3:32 PM

Rajdeep Sardesai remembers Piyush Pandey, swadeshi game changer in advertising?blur=25

He made mass communication feel truly Indian,  intimate, accessible and deeply familiar writes Sardesai

e4m Staff Oct 24, 2025 3:18 PM

Raj Kamble remembers Piyush Pandey?blur=25

Raj Kamble reflects on adman Piyush Pandey’s legacy, emphasising the timeless lesson he shared

e4m Staff Oct 24, 2025 1:27 PM

Harish Bhat pays tribute to Piyush Pandey, legendary adman?blur=25

In a tribute, Harish Bhat, Former Brand Custodian, Tata Sons, remembers Piyush Pandey as the man who gave Indian advertising it's tenor and voice

e4m Staff Oct 24, 2025 12:01 PM

Piyush Pandey, the creative genius behind Kuch Meetha Ho Jaaye?blur=25

Nitin Saini, VP-Marketing, Mondelez India, recalls Piyush Pandey for as a creative visionary with an extraordinary ability to capture emotions

e4m Staff Oct 24, 2025 11:43 AM

Tribute to Piyush Pandey: Mastermind of Fevicol, Cadbury, Mile Sur Mera Tumhara?blur=25

From the iconic Fevicol ad to Mile Sur Mera Tumhara, Piyush Pandey’s campaigns are now part of India’s collective memory

Soumya Gawri Oct 24, 2025 10:52 AM

Advertising legend Piyush Pandey passes away at 70?blur=25

Piyush Pandey, whose advertising journey began with Ogilvy in 1982, was now the Chief Creative Officer Worldwide and Executive Chairman India at the agency

e4m Desk Oct 24, 2025 9:29 AM

court?blur=25

Under the terms of the settlement, neither Mars nor Cadbury will pursue any future claims or demands against the other, effectively bringing the dispute to a complete close

e4m Staff Oct 22, 2025 6:51 PM

Cadbury Dairy Milk, Mondelez, Ogilvy?blur=25

For the launch, Mondelez India will roll out a 360-degree campaign on television, digital media and with influencer collaborations

e4m Staff Sep 15, 2025 1:16 PM