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Queen's University Belfast Partners with Redhill India for Strategic Growth?blur=25

This partnership supports the University's next phase of growth in India following the launch of its GIFT City campus

e4m Staff Aug 31, 2026 5:06 PM

This Week's Ads: Celebrating Nostalgia and Sibling Bonds?blur=25

Our take on this week’s campaigns and a spotlight on fresh ways to turn familiar cultural cues into brand stories

Aryendra Khan Aug 8, 2026 9:36 AM

Ken42 announces inaugural edition of 42 Degrees?blur=25

The 3-day summit, taking place from 12–14 August in Udaipur, will see leaders from higher education, policy and technology explore how institutions can remain globally relevant over the next decade

e4m Staff Aug 1, 2026 3:23 PM

Celebrating Uday Shankar: Pioneer of Indian Media Transformation?blur=25

As JioStar Vice-Chairman, Uday Shankar, turns a year older, a look back at his stellar three-decade media journey

e4m Staff Jul 16, 2026 8:23 AM

Gayatri Yadav?blur=25

Gayatri Yadav shared, ‘As one of the fortunate people selected as a Fellow, what I experienced is too much to capture in a post’

e4m Staff Jun 2, 2026 6:03 PM

Bashir Badr?blur=25

Bashir Badr, the celebrated Urdu poet known for his ghazals, passed away on 28 May 2026

e4m Staff May 28, 2026 3:42 PM

Sumit Jain to step down from Unacademy operational role?blur=25

Sumit Jain is Unacademy’s Co-Founder and CEO for the test-prep vertical

e4m Desk May 19, 2026 2:04 PM

Saurabh Vijay takes charge as Chief Executive Officer of UIDAI?blur=25

Saurabh Vijay was earlier Principal Secretary (Expenditure) in the Finance Department of the Maharashtra government

e4m Staff May 19, 2026 10:04 AM

Fadi Tayar promoted to CFO Emerging Markets at Edelman?blur=25

Prior to this elevation, Tayar served as Regional Finance Director at Edelman

e4m Staff May 16, 2026 8:04 AM

Affle Co-founder Anuj Kumar steps down after 20 years with the company?blur=25

Anuj Kumar, who completes 20 years with Affle, will continue to be a shareholder

e4m Desk Apr 16, 2026 5:20 PM

Ankit Desai joins Mondelez as Senior Director Marketing India?blur=25

Prior to this move, Ankit Desai spent nearly seven years at The Hershey Company

e4m Staff Apr 10, 2026 1:40 PM

Chanchal Kumar appointed Secretary Ministry of Information and Broadcasting?blur=25

Chanchal Kumar will replace Sanjay Jaju, who has now been appointed Secretary, Ministry of Development of North Eastern Region

e4m Staff Mar 31, 2026 4:27 PM

Maheshwer Peri?blur=25

Academia360.in is designed to focus on meaningful, high-quality content for those shaping the education sector

e4m Staff Mar 23, 2026 1:16 PM

Cadbury Eid ad?blur=25

The Ogilvy-crafted digital film turned a simple gifting anxiety into a warm, universal statement on sweetness and inclusion

Aryendra Khan Mar 21, 2026 10:02 AM

Ads?blur=25

From McDonald's and Cadbury to Coca-Cola's Rimzim Jeera, brands are discovering that recycling emotion the right way is the sharpest tool in the creative arsenal right now

Aryendra Khan Mar 18, 2026 9:54 AM

Warner Bros at Oscars 2026?blur=25

Netflix finished as the runner-up at the 2026 Oscars, taking home seven awards

e4m Staff Mar 16, 2026 1:29 PM

Amay Mehrishi?blur=25

‘Abracadabra’ premiered at the 76th Berlin International Film Festival in the Generations Kplus section

e4m Staff Mar 12, 2026 1:16 PM

Cadbury Dairy Milk’s ‘Traffic Jam’?blur=25

How a playful moment between two strangers stuck in traffic, a bar of chocolate, and an unforgettable Amit Trivedi jingle created advertising magic that India still can't forget

Aryendra Khan Feb 14, 2026 8:42 AM

Week in Ads?blur=25

From brands already celebrating Valentines’ Day to the Super Bowl mania, we bring to you ad campaigns that caught our eye this week

Aryendra Khan Feb 7, 2026 9:47 AM

‘Say It With Silk’ Campaign?blur=25

The campaign’s highlight is a new digital film presenting a modern perspective on romance in an AI-driven world

e4m Staff Feb 2, 2026 12:36 PM

Apple elevates Avtar Ram Singh as Head of International Marketing?blur=25

Avtar Ram Singh will be overseeing App Store, Apple Arcade & Games App

e4m Staff Feb 2, 2026 11:48 AM

Cadbury Perk's Hunger Strike Ad?blur=25

On Preity Zinta’s birthday today, 31 January, we revisit the iconic 1996 commercial that reshaped Indian advertising and turned a young woman from Shimla into a household name

Aryendra Khan Jan 31, 2026 7:55 AM

Savita Mathai steps down as Group Chief Talent Officer at IPG?blur=25

Savita Mathai’s exit coincides with Anamika Mehta stepping down as Chief Growth Officer of Mediabrands

Kanchan Srivastava Jan 22, 2026 8:37 AM

Cadbury Museum ad?blur=25

The museum, the sculpture, the favourite blue colour: Deconstructing Cadbury's most memorable campaign

Aryendra Khan Jan 17, 2026 9:22 AM

Oscars x YouTube?blur=25

The Academy has signed a multi-year global partnership with YouTube, granting it exclusive worldwide streaming rights to the Oscars from 2029 to 2033, with live, free access and year-round programming

e4m Staff Dec 18, 2025 8:52 AM

ASCI?blur=25

The programme aims to reach its target by the end of 2026 through structured classroom sessions and addresses a critical gap by reducing children’s exposure to potentially harmful advertisements

e4m Staff Dec 9, 2025 2:42 PM

Avadhut Sathe?blur=25

SEBI Chairperson Tuhin Kanta Pandey’s remarks come days after the regulator issued a strict order against finfluencer Avadhut Sathe and his firm, Avadhut Sathe Trading Academy Pvt. Ltd

e4m Staff Dec 8, 2025 4:14 PM

Avadhut Sathe?blur=25

SEBI has barred Sathe and all associated entities from taking any new clients, offering market courses, or issuing trading instructions until the completion of proceedings

e4m Staff Dec 5, 2025 9:38 AM

Mahavatar Narsimha?blur=25

‘Mahavatar Narsimha’ is directed by Ashwin Kumar and produced by Kleem Productions

Vaishnavi Deshpande Nov 27, 2025 1:29 PM

McDonald’s India, Westlife Foodworld?blur=25

This Westlife Foodworld initiative will strengthen padel infrastructure, coaching, and tournaments across the country

e4m Staff Nov 11, 2025 5:21 PM

UpGrad, Unacademy?blur=25

As part of the potential deal, Unacademy’s language-learning app, AirLearn, will be carved out into a separate company

e4m Desk Nov 7, 2025 11:32 AM

Anand Kripalu with Piyush Pandey?blur=25

EPL Limited’s Anand Kripalu has paid tribute to legendary adman Piyush Pandey, remembering his Cadbury campaigns and enduring legacy

e4m Staff Oct 28, 2025 5:13 PM

Pandeymonium: Piyush Pandey on Advertising?blur=25

The book ‘Pandeymonium: Piyush Pandey on Advertising’ reminds us why he was called the ‘Adman of India’

e4m Staff Oct 24, 2025 5:27 PM

Piyush Pandey, the legendary adman of Ogilvy India?blur=25

Tributes have poured in from politicians, industry peers, admirers and well-wishers, honouring the life, work and legacy of Piyush Pandey

e4m Staff Oct 24, 2025 5:12 PM

Satyabrata Das pays tribute to Piyush Pandey?blur=25

Satyabrata Das pays tribute to the ‘Desi Heart of Indian Advertising’

e4m Staff Oct 24, 2025 4:46 PM

Jaideep Gandhi remembers Piyush Pandey?blur=25

Jaideep Gandhi, Founder of Another Idea, writes about his experience of knowing, learning from, and working with Piyush Pandey as a valued industry partner

e4m Staff Oct 24, 2025 4:21 PM

Sachin Tendulkar pays tribute to Piyush Pandey?blur=25

Former cricketer Sachin Tendulkar honours adman Piyush Pandey with a social media tribute

e4m Staff Oct 24, 2025 3:46 PM

Piyush Pandey, Indian advertising icon remembered by Gautam Adani?blur=25

Gautam Adani wrote a heartfelt note paying tributes to advertising legend Piyush Pandey who passed away this morning

e4m Staff Oct 24, 2025 3:35 PM

Ganapathy Viswanathan remembers Piyush Pandey, legendary Indian adman?blur=25

Ganapathy Viswanathan, an Independent Communication Consultant, who knew legendary adman Piyush Pandey for over four decades, has shared a heartfelt tribute

e4m Staff Oct 24, 2025 3:32 PM

Rajdeep Sardesai remembers Piyush Pandey, swadeshi game changer in advertising?blur=25

He made mass communication feel truly Indian,  intimate, accessible and deeply familiar writes Sardesai

e4m Staff Oct 24, 2025 3:18 PM

Raj Kamble remembers Piyush Pandey?blur=25

Raj Kamble reflects on adman Piyush Pandey’s legacy, emphasising the timeless lesson he shared

e4m Staff Oct 24, 2025 1:27 PM

Harish Bhat pays tribute to Piyush Pandey, legendary adman?blur=25

In a tribute, Harish Bhat, Former Brand Custodian, Tata Sons, remembers Piyush Pandey as the man who gave Indian advertising it's tenor and voice

e4m Staff Oct 24, 2025 12:01 PM

Piyush Pandey, the creative genius behind Kuch Meetha Ho Jaaye?blur=25

Nitin Saini, VP-Marketing, Mondelez India, recalls Piyush Pandey for as a creative visionary with an extraordinary ability to capture emotions

e4m Staff Oct 24, 2025 11:43 AM