brand
Digital Place Based Media?blur=25

DOOH experts share key learnings from location-based solutions to provide brands with an effective ROI

Noel Dsouza 1 day ago

instagram?blur=25

As part of the new updates, Instagram will be launching Branded Content tag in Reels, and will begin testing in Live in the coming weeks

exchange4media Staff Nov 21, 2020 11:39 AM

mediabrands?blur=25

The partnership is aimed at strengthening Mediabrands’ programmatic advertising offerings

exchange4media Staff Nov 20, 2020 12:39 PM

sameer nigam?blur=25

Sameer Nigam, Founder & CEO, PhonePe spoke on ‘Fast Track Financial Inclusion In Post Pandemic’ on the inaugural day of the Screenage Mobile Marketing Virtual Conference

exchange4media Staff Nov 20, 2020 8:47 AM

doceree?blur=25

With the innovative feature, the company aims to create an environment that is conducive for digital ways of working for Rx dug brands

exchange4media Staff Nov 19, 2020 12:28 PM

Sotheby?blur=25

Natarajan will also be supporting brand awareness for Sotheby’s International Realty’s ‘Keystone’ program, in India

exchange4media Staff Nov 18, 2020 6:35 PM

content upfront?blur=25

On the latest edition of e4m Upfront 2020, News 18 Network showed how brands can benefit from their multitude of platforms to execute impactful campaigns

exchange4media Staff Nov 18, 2020 9:18 AM

Radio Diwali ad spends?blur=25

As per industry heads, brands have been cautious but there has been an upward swing compared to the last quarter

Noel Dsouza Nov 18, 2020 8:31 AM

Mzaalo?blur=25

The video streaming application also plans to onboard several brands as reward partners

exchange4media Staff Nov 13, 2020 1:49 PM

OOH Diwali Spends?blur=25

Industry players say brands have renewed their interest in the medium and some new sectors have also come on board boosting the recovery process

Noel Dsouza Nov 12, 2020 9:41 AM

vidya balan?blur=25

The actor who recently played Shakuntala Devi will feature in Cuemath's new ad campaign

exchange4media Staff Nov 11, 2020 1:20 PM

Upfront?blur=25

The two-day event for the digital and marketing ecosystem saw compelling discussions around content and influencer marketing

exchange4media Staff Nov 11, 2020 9:25 AM

Spring Brand Solutions?blur=25

The agency aimed at start-ups and SMEs insists on taking up only a limited number of projects at a time, so the founders can be directly involved at every stage with the clients

Neeta Nair Nov 11, 2020 8:52 AM

sejal?blur=25

In her role as the brand ambassador, Sejal Kumar will help strengthen the bond with The Beauty Co.’s existing customers as well as attract a new set of new age digital-savvy on-the-go customers

exchange4media Staff Nov 10, 2020 2:55 PM

Tilt?blur=25

The consultancy’s first responsibility will be to aid TRUST Group launch and sustain its maiden mutual fund venture, TRUST Mutual Fund

exchange4media Staff Nov 10, 2020 11:17 AM

Tata Motors?blur=25

The brand film aims to encourage viewers to protect the environment by opting for an electric mobility solution as a step towards building a sustainable future for India

exchange4media Staff Nov 9, 2020 8:50 AM

airport branding post lockdown?blur=25

The increase in flights is expected to bring more opportunities for brands to advertise on airport sites, thus speeding OOH sector's revival post the pandemic

Noel Dsouza Nov 9, 2020 8:34 AM

DOOH?blur=25

DOOH experts share how brands can amplify the reach and visibility of their campaign with modern digital signage solutions

Noel Dsouza Nov 5, 2020 8:35 AM

Vineet Agrawal?blur=25

India, with the highest whisky consumption in the world, is an important market for Jack Daniel’s, says Vineet Agrawal, Marketing and Commercial Director, India Area, Brown-Forman

Christina Moniz Nov 4, 2020 8:54 AM

Kinshuk Gupta?blur=25

In our first interaction for the ‘e4m PR and Corporate Communications Festive Series’, we speak to Kinshuk Gupta, Head, Communications and CSR, India Sub-Continent, GSK Consumer Healthcare

Nafisa Shaheen Nov 4, 2020 8:42 AM