asian-paints
Sudhir Sitapati Joins Asian Paints as Independent Director?blur=25

Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products

e4m Staff May 29, 2026 12:41 PM

The Rise of Dark Ads: How Covert Campaigns Are Changing Marketing?blur=25

Guest Column: M. Gautham Machaiah writes on how the Asian Paints controversy exposes the mechanics of anonymous digital smear campaigns designed to sabotage corporate rivals

M. Gautham Machaiah May 28, 2026 12:57 PM

INVNT South Asia?blur=25

Strategic merger with Nth Degree creates an unmatched Live events platform, bolstering regional wins with Castrol (Agency of Record), LinkedIn, Asian Paints, and Jio BlackRock

NATIVE CONTENT May 25, 2026 9:25 AM

Pitch Madison Advertising Report 2026?blur=25

At the launch of the PMAR 2026, Amit Syngle, MD and CEO of Asian Paints, addressed the evolving dynamics between advertisers, agencies and media owners in an era of constant disruption

e4m Staff Feb 26, 2026 4:54 PM

Asian Paints Rang De India?blur=25

‘Rang De India’ is musical tribute featuring Sunidhi Chauhan and Vishal Dadlani

e4m Staff Feb 13, 2026 12:33 PM

Asian Paints, Q3 FY26?blur=25

The company’s consolidated revenue from operations stood at Rs 8,867 crore in Q3 FY26, up 4.4% year-on-year from Rs 8,494 crore in the corresponding quarter last year

e4m Staff Jan 28, 2026 9:15 AM

Asian Paints?blur=25

Madison Media, part of Madison World, handles the media responsibilities for Asian Paints

Chehneet Kaur Jan 14, 2026 11:43 AM

Asian Paints, Viswanathan Anand, Gukesh D?blur=25

The campaign draws a parallel between the strategic brilliance for defence required in chess and the smart defensive protection needed for homes

e4m Staff Dec 8, 2025 4:24 PM

Amit Syngle?blur=25

Amit Syngle, Managing Director & CEO of Asian Paints, talks about the strategic rationale behind the brand’s partnership with BCCI, activation plans, broader marketing ambitions, & more

Kanchan Srivastava Nov 25, 2025 1:53 PM

Asian Paints BCCI?blur=25

The three-year association will cover all Men’s, Women’s, and Domestic series played in India, spanning over 110 matches

e4m Staff Nov 25, 2025 12:20 PM

Asian Paints signs ₹45-crore deal as BCCI’s new official partner?blur=25

Strengthens the cricket board’s non-jersey sponsorship roster alongside Campa, Atomberg and SBI Life

e4m Staff Nov 25, 2025 8:46 AM

Asian Paints, Spotify, I-POP?blur=25

At Spotify I-POP, Asian Paints brought its artistic touch through a specially designed mural inspired by music and celebration

e4m Staff Nov 9, 2025 12:00 PM

Indian advertising, middle class?blur=25

Industry observers say the shift is more of an outcome of changing reality and an evolution as the middle-class dream has not faded but has just gone digital 

Aryendra Khan Nov 8, 2025 9:37 AM

Pandeymonium: Piyush Pandey on Advertising?blur=25

The book ‘Pandeymonium: Piyush Pandey on Advertising’ reminds us why he was called the ‘Adman of India’

e4m Staff Oct 24, 2025 5:27 PM

Piyush Pandey, the legendary adman of Ogilvy India?blur=25

Tributes have poured in from politicians, industry peers, admirers and well-wishers, honouring the life, work and legacy of Piyush Pandey

e4m Staff Oct 24, 2025 5:12 PM

Jaideep Gandhi remembers Piyush Pandey?blur=25

Jaideep Gandhi, Founder of Another Idea, writes about his experience of knowing, learning from, and working with Piyush Pandey as a valued industry partner

e4m Staff Oct 24, 2025 4:21 PM

Anand Mahindra pays tribute to Piyush Pandey, advertising legend?blur=25

Anand Mahindra, Chairman of Mahindra Group, paid tributes to advertising legend Piyush Pandey remembering his “irrepressible zest for life”

e4m Staff Oct 24, 2025 3:54 PM

Piyush Pandey, Indian advertising icon remembered by Gautam Adani?blur=25

Gautam Adani wrote a heartfelt note paying tributes to advertising legend Piyush Pandey who passed away this morning

e4m Staff Oct 24, 2025 3:35 PM

Ganapathy Viswanathan remembers Piyush Pandey, legendary Indian adman?blur=25

Ganapathy Viswanathan, an Independent Communication Consultant, who knew legendary adman Piyush Pandey for over four decades, has shared a heartfelt tribute

e4m Staff Oct 24, 2025 3:32 PM

Amit Syngle remembers Piyush Pandey, advertising legend?blur=25

Amit Syngle, MD & CEO, Asian Paints, remembers Piyush Pandey’s unique gift of turning a utilitarian product into a profound emotion

e4m Staff Oct 24, 2025 1:49 PM

Tribute to Piyush Pandey by Niranjan Kaushik, Fingerprint Films?blur=25

Niranjan Kaushik, the Chief Content Officer at Fingerprint Films, India, an advertising creative director and filmmaker, has paid tribute to adman Piyush Pandey

e4m Staff Oct 24, 2025 1:44 PM

Raj Kamble remembers Piyush Pandey?blur=25

Raj Kamble reflects on adman Piyush Pandey’s legacy, emphasising the timeless lesson he shared

e4m Staff Oct 24, 2025 1:27 PM

Advertising legend Piyush Pandey passes away at 70?blur=25

Piyush Pandey, whose advertising journey began with Ogilvy in 1982, was now the Chief Creative Officer Worldwide and Executive Chairman India at the agency

e4m Desk Oct 24, 2025 9:29 AM

Asian paints?blur=25

New ad film showcases homes as dynamic spaces of identity, creativity, and connection

e4m Staff Oct 9, 2025 6:20 PM

CCI, Asian Paints?blur=25

As per reports, the probe has been initiated following a complaint filed by Grasim Industries, which recently entered the paints sector under the Birla Opus Paints brand

e4m Staff Jul 2, 2025 11:49 AM

Amit Syngle, MD & CEO, Asian Paints?blur=25

Amit Syngle, MD & CEO of Asian Paints, speaks about the recently launched consumer-first initiative, Tractor Emulsion Varnamaalai in Tamil Nadu and why they chose to associate with Sun TV

Simran Sabherwal Jul 2, 2025 9:14 AM

Asian Paints, Varnamaalai?blur=25

The shade guide draws inspiration from Tamil serial sets

e4m Staff Jun 27, 2025 2:14 PM

Asian Paints?blur=25

Conceptualized by Ogilvy India, the campaign highlights the artistry and precision that painters bring to every home

e4m Staff Apr 15, 2025 1:58 PM

Asian Paints?blur=25

Ashish Choksi’s new role with effective from April 1, 2025, the company said in a stock exchange filing

e4m Desk Mar 27, 2025 12:15 PM

Asian paints?blur=25

Gagandeep Kalsi, Associate Vice President - Strategy, Business Development, will also handle Decor & Services

e4m Staff Dec 19, 2024 6:18 PM

Asian Paints?blur=25

Vishu Goel, Associate VP - Retail Sales, Commercial & Marketing and Shyam Swamy, VP - President, Home Improvement, Décor, Services & Retailing have tendered their resignations, media reports said

e4m Desk Dec 19, 2024 12:09 PM

asian paints?blur=25

The brand bagged 3 golds, 2 silver and 1 bronze metals across categories for driving innovation

e4m Staff Nov 28, 2024 10:07 PM

Asian Paints?blur=25

Conceptualized by Ogilvy India, the ad for Apex Ultima Protek unfolds against the vibrant backdrop of a Moroccan market

e4m Staff Nov 22, 2024 5:47 PM

Piyush Pandey and Amit Syngle Asian Paints?blur=25

Amit Syngle, MD & CEO, Asian Paints, and ad veteran Piyush Pandey take a trip down memory lane as they bring back the iconic ‘Har Ghar Kuch Kehta Hain’ campaign

Neeta Nair Sep 30, 2024 1:36 PM

Asian Paints St+art India?blur=25

The brand has unveiled the ‘Dawn of Valour’ project in Tawang

e4m Staff Sep 23, 2024 1:27 PM

independence day?blur=25

As India celebrates 78th Independence Day, brands drenched themselves in the colours of the tricolour as they launched creative ad campaigns

e4m Staff Aug 16, 2024 9:28 AM

Asian Paints?blur=25

The brand took home the award under the Best Integrated Media Campaign – Corporate sub-category

e4m Desk Aug 7, 2024 2:36 PM

asian paints woodtech?blur=25

 ‘Into the Grain’, a film series by Asian Paints Woodtech that focuses on the beauty and complexity of wood

e4m Staff Jul 2, 2024 3:24 PM

Asian Paints Virat Kohli?blur=25

The campaign has been launched for a cricket scholarship powered by NeoBharat

e4m Staff May 22, 2024 12:32 PM

Amit Syngle Asian Paints?blur=25

Amit Syngle, MD & CEO, Asian Paints, discusses the brand's new offering and how the brand is maintaining its position as a market leader

Anjana Naskar May 14, 2024 9:18 AM

virat kohli?blur=25

The brand has released an ad film to mark the launch of NeoBharat Latex Paint

e4m Staff Apr 26, 2024 4:02 PM

e4m Play Streaming Media Awards 2024 in Mumbai?blur=25

The brand jury meet will be chaired by Amit Syngle, MD & CEO, Asian Paints

e4m Staff Apr 15, 2024 8:40 AM

IPL?blur=25

Dream11, Vimal, Asian Paints, Charged by Thumsup, Joy Personal Care, Dettol and Amul come on board

e4m Desk Mar 14, 2024 7:01 PM

nilesh malai?blur=25

Before this, Nilesh Malani was with the CMO at Polycab India for over three years

e4m Staff Mar 4, 2024 1:55 PM