Date-wise News

e4m-MediaKart Roundtable 25th Sept 2026?blur=25

Senior brand and agency leaders will discuss attention, context, creativity, AI and measurement at the e4m-MediaKart Roundtable in Gurugram.

e4m Desk 4 hours ago

Vishal Mishra Takes Charge as Head of Growth and Chief AI Officer at IDC Technologies?blur=25

Mishra has been serving as Chief AI Officer at IDC Technologies in Dubai since April 2026

e4m Desk 8 hours ago

Ruchita Sharma Joins Xiaomi India as Senior Media Marketing Manager?blur=25

Ruchita Sharma will be leading media and growth marketing strategy across Xiaomi, Redmi, and POCO product lines

e4m Desk 8 hours ago

Remembering Bhaskar Majumdar: A Comms Pioneer and Friend?blur=25

Anup Sharma, PR & Strategic Communications Advisor; Co-founder - Quivora Advisory remembers Bhaskar Majumdar and the mark he left on communications

e4m Staff 8 hours ago

Prius Communications?blur=25

Prius Communications leads PR and digital strategy for Delhi Times Fashion Week 2026, enhancing its status as a premier fashion event in North India

e4m Staff 8 hours ago

Jaydip M Joins Davat Beverages as New Marketing Head?blur=25

Prior to this, Jaydip M was Business Head of Concept Communication

e4m Desk 9 hours ago

Communications Community Remembers Bhaskar Majumdar's Legacy?blur=25

Bhaskar Majumdar, a beloved figure in the PR industry, is remembered for his kindness, mentorship, and unwavering support for colleagues and friends.

e4m Staff 9 hours ago

Remembering Bhaskar Majumdar: A Mentor in the Comms Industry?blur=25

Vishwas Dass, Account Director, Seraphim Communications, pays tribute to Bhaskar Majumdar, recalling his guidance, warmth and support for industry peers

e4m Staff 10 hours ago

Tomojit Bhattacharjee Promoted to Additional GM at DMRC?blur=25

Tomojit Bhattacharjee was earlier Joint General Manager and Senior Deputy General Manager at DMRC

e4m Desk 10 hours ago

Zeenah Vilcassim Appointed Global CMO at DailyObjects?blur=25

Prior to this, Zeenah Vilcassim was Interim Marketing Director (India CMO) for Nothing

e4m Desk 10 hours ago

Bhavna Imran Honors Bhaskar Majumdar's Warm Legacy in Industry?blur=25

Bhavna Imran, Comms Lead - South Asia, Corteva Agriscience reflects on the warm and generous nature of Bhaskar Majumdar, celebrating his inclusive approach and lasting impact on industry peers

e4m Staff 11 hours ago

India's Online Video Investment Surpasses TV for First Time in 2025?blur=25

According to Media Partners Asia’s Video Content Dynamics 2026 report, Indian users streamed an estimated 420 billion hours of online video during the year

e4m Staff 11 hours ago

Joanne Wilson Leaves WPP CFO Role to Join Diageo?blur=25

Joanne Wilson will remain in her current role for a year, WPP has said

e4m Staff 11 hours ago

YouTube Boosts Shopping Affiliate Program in India for Creators?blur=25

With 450 million logged-in users making shopping-related searches on YouTube and creator payouts rising 160% YoY, the platform is positioning creator trust as the next commerce engine

e4m Staff 11 hours ago

Atul Raja Honors Communications Pioneer Bhaskar Majumdar?blur=25

Atul Raja, Global Marketing leader & Brand Strategist remembers Bhaskar Majumdar for his professional insight, generosity and contribution to the industry

e4m Staff 13 hours ago

Ela Das Takes the Helm as Editor of ELLE DECOR India?blur=25

Ela will lead the magazine’s editorial direction across print, digital & its wider platforms

e4m Staff 13 hours ago

Remembering Bhaskar Sir: A Mentor Who Shaped Careers in PR?blur=25

Himani Rautela, Communication Head, Redington, remembers Bhaskar Majumdar as a mentor and friend who shaped her professional journey

e4m Staff 13 hours ago

Remembering Bhaskar Sir: A Boss Who Believed in Me?blur=25

Stuti Singh, Director - Communications, Trosmic Sports remembers Bhaskar Majumdar for his leadership, people-first approach and the enduring lessons he left behind

e4m Staff 13 hours ago

YouTube Enhances Creator Tools for Brand Partnerships and Commerce?blur=25

YouTube’s latest creator push is less about giving creators more AI tools and more about closing the gap between creator content and the marketing funnel

e4m Staff 13 hours ago

Google and OpenAI Battle for AI Advertising Supremacy?blur=25

Google is preparing to retire its 15-year-old Dynamic Search Ads format as OpenAI expands its advertising suite, signalling a new phase in AI-powered search and conversational advertising

e4m Staff 14 hours ago

Building Trust in BFSI: The Role of AI and Human Connection?blur=25

The next phase of BFSI innovation should move beyond automation for its own sake, writes Dr. Annurag Batra

Dr Annurag Batra 14 hours ago

Brahma AI Secures $150 Million Investment Led by Multiples?blur=25

The company has also received a further $100 million of investor interest

e4m Staff 14 hours ago

NDTV Unveils NDTV Micro: A New Era of Short-Form News?blur=25

NDTV Micro aims to give short-form storytelling greater shape and substance

e4m Staff 14 hours ago

Sankalp Naswa Joins Qualcomm India as Head of Total Rewards?blur=25

Prior to this, Sankalp Naswa served as the HR Head, India and Sub-Continent at Lixil

e4m Desk 14 hours ago

Remembering Bhaskar Mazumdar: A Legacy in PR and CSR?blur=25

Ganapathy Viswanathan, Independent Communication Consultant & Author, pays tribute to Bhaskar Mazumdar, remembering his perspective on corporate communication and commitment to meaningful CSR

Ganapathy Viswanathan 14 hours ago

Senthil Kumar Mani Elevated to Director of Experimentation Platform at LinkedIn?blur=25

Prior to joining LinkedIn, Mani was Senior Engineering Manager at Flipkart

e4m Staff 14 hours ago

Firi Secures $3 Million Funding to Expand Beauty Marketplace?blur=25

The Gurugram-based beauty and personal care quick-commerce platform has seen participation from Better Capital, Kunal Shah and other angel investors

e4m Staff 14 hours ago

Shashank Jalani Joins Tata Power Renewable Energy as Brand Marketing Head?blur=25

Prior to joining Tata Power Renewable Energy, he was with Legrand (India) for over 5 years

e4m Desk 14 hours ago

Mitesh Popat Joins Next Communications as Co-Founder and COO?blur=25

Sharing the update, Popat said the venture is still in its early stages and there is significant work ahead

e4m Desk 15 hours ago

Ayesha Marfatia Joins 360 ONE as New Associate VP of Marketing?blur=25

Before joining 360 ONE, she was with the British Asian Trust

e4m Staff 15 hours ago

Rathin Rawal Joins Esal Tech as New COO?blur=25

His experience includes driving digital and operating model transformations across the GCC

e4m Staff 15 hours ago

Arvind Mathur Departs AWS After Two and a Half Years?blur=25

Arvind Mathur served as the Executive in Residence at Amazon Web Services (AWS)

e4m Desk 15 hours ago

Alvina Joseph Joins Purnasya M&E as VP of Growth Marketing?blur=25

She previously served as Head of Marketing - Growth and Retention at Games24x7

e4m Staff 15 hours ago

Dipanshu Goyal Promoted to Field Marketing Manager at Red Bull North India?blur=25

Goyal has been associated with Red Bull for more than five years

e4m Staff 15 hours ago

BJP Names Ashish Usha Agrawal as National Media Convenor?blur=25

Senior leader and MP Anil Baluni has been appointed coordinator of the BJP’s communication department

e4m Staff 16 hours ago

Amish Devgan Leaves News18 India for Times Network Role?blur=25

Amish Devgan joined Network18 in 2016, when he was appointed Executive Editor and anchor of IBN7, now News18 India

e4m Staff 16 hours ago

Kylian Mbappé Joins On: A New Era for Football and Sportswear?blur=25

Guest Column: Ganapathy Viswanathan writes how Nike was not simply the brand on Kylian Mbappé’s boots but a part of his journey from a young boy in Bondy to a global sporting icon

Ganapathy Viswanathan 16 hours ago

CTV and FAST Growth Challenge Traditional Cable Operators in India?blur=25

DTH operators’ aggressive CTV and FAST push threatens cable’s traditional distribution role, intensifying regulatory concerns and competition for subscribers, content and advertising revenues

Imran Fazal 16 hours ago

Tributes Pour In for Communications Leader Bhaskar Majumdar?blur=25

He passed away on Thursday morning following a prolonged illness

e4m Staff 16 hours ago

Dishant Sharma Returns as Marketing Manager at Godrej Properties?blur=25

He most recently served as Senior Manager - Marketing at Gera Developments

e4m Desk 17 hours ago

Rishi Chhabra on Trust as the Foundation of Agentic Commerce?blur=25

Speaking to Nawal Ahuja, at Pitch BFSI Summit, Chhabra said next phase of digital commerce will be built around a new layer of trust as consumers increasingly allow AI agents to act on their behalf

e4m Staff 17 hours ago

Navigating Measurement Challenges in Beauty Marketing This Festive Season?blur=25

This festive season, beauty brands are spending on creators, social, marketplaces, quick commerce and physical retail but marketers are finding it harder to isolate what actually drove sales

Sandhi Sarun 17 hours ago

Shiv Acharjee Joins Publicis Groupe India as VP of Strategy?blur=25

Acharjee brings over 16 years of experience across advertising and media

e4m Staff 17 hours ago

Pitch BFSI Summit 2026?blur=25

At the Pitch BFSI Summit, six leaders unpack where AI can drive value, where human judgment remains critical and how brands can protect customer trust

e4m Staff 17 hours ago

OpenAI and Anthropic Urge UN for Global AI Safety Cooperation?blur=25

AI industry leaders have urged governments to establish international safeguards as increasingly powerful systems raise concerns over human control, cybersecurity and global security

e4m Staff 17 hours ago

Rethinking Brand Communication: The Impact of AI Slop?blur=25

Guest Column: Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, writes on how signs of AI fatigue are apparent in the creative agencies

Pradeep Menon. M 18 hours ago

Nirvik Singh Takes Helm as CEO of EMEA Marketing Services at Monks?blur=25

Singh will focus on scaling Monks’ unitary model across Europe, the Middle East and Africa

e4m Staff 18 hours ago