yaap
Atul Hegde, Chairman & Managing Director of YAAP Digital Limited, passed away on Tuesday morning
As YAAP's profit jumped 98% in FY26, Hedge said that the strong earnings reflect disciplined execution, deeper client relationships & growing demand for marketing solutions
While revenue from operations rose 21% YoY to Rs 184.89 crore in FY26, total income increased 22% to Rs nearly 189 crore
The mandate spans digital communication strategy, content development, social media management, influencer collaborations, and media planning and buying
e4m Staff May 25, 2026 11:11 PM
GOZOOP will continue to operate as an independent brand, retaining its identity, leadership, and culture, while working closely with YAAP to build a larger, unified ecosystem
From early bets on digital to shaping influencer and content ecosystems, YAAP Founder Atul Hegde's journey reflects the industry’s transformation
e4m Staff Mar 27, 2026 10:50 AM
The acquisition will be carried out in three phases rather than through a single transaction
e4m Staff Mar 25, 2026 2:27 PM
As a founding member and senior partner at YAAP, Manan Kapur has played a defining role in shaping the company into a next-generation, design-led content and marketing partner for brands
e4m Staff Mar 7, 2026 10:23 AM
YAAP Digital is the 717th company to be listed on the NSE Emerge platform
While remaining independent in spirit, Gozoop has partnered with YAAP through a strategic collaboration, thus becoming part of a soon to be publicly listed company
As Atul Hegde takes his digital firm to the public markets, the broader economics of homegrown advertising companies has come under focus
Each investor has acquired 7,20,400 equity shares, representing approximately 4.68% equity stake
e4m Staff Feb 10, 2026 2:24 PM
Yaap's mandate encompasses a full spectrum of digital marketing services
This leadership announcement coincides with the launch of YAAP’s dedicated Tech Hub in Noida
e4m Staff Dec 18, 2025 3:17 PM
YAAP has also launched a dedicated tech hub in Noida; YAAP appoints Nishant Radia as Head of Platforms
e4m Staff Dec 18, 2025 1:59 PM
Suneil Chawla, Co-Founder, Social Beat and Harshil Karia, Founder & CEO, Schbang, were the runners-up in this category
e4m Desk Nov 11, 2025 10:00 PM
WPP India's CVL Srinivas conferred with Lifetime Achievement Award; Prasanth Kumar, Navin Khemka, Atul Hegde, among other key awardees
Among the other key winning agencies were ARM Worldwide, Dentsu X, Xapads and Connect Network
At e4m’s Independent Digital Agency Connect (IDAC) 2025, Atul Hegde, founder of YAAP, delivered a powerful speech urging indie firms to build strength in numbers
e4m Staff Oct 15, 2025 4:14 PM
The third edition of the Independent Digital Agency Connect (iDAC) conference will be held on October 15
e4m Desk Oct 10, 2025 12:38 PM
Priyanka brings over 17 years of experience across leading global networks and independent agencies including Dentsu Creative, Rediffusion, FCB, and Intertwined
e4m Staff Oct 7, 2025 11:09 AM
At the e4m BFSI summit, brand leaders spoke about how they are harnessing influencers and key opinion leaders to drive awareness, trust, and engagement
e4m Staff Sep 29, 2025 12:48 PM
At Pitch BFSI Summit 2025, Manan Kapur, Senior Partner at Yaap, outlined how brands must fundamentally reimagine their approach to digital content creation in order to succeed
e4m Staff Sep 25, 2025 7:08 PM
As founder and managing director of YAAP and co-founder of Rainmaker Ventures, Hegde has been at the forefront of the India’s digital transformation
e4m Staff Sep 23, 2025 2:06 PM
The YAAP–Gozoop story offers a counter-narrative: of Indian agencies consolidating not to be acquired but to build a globally relevant network of their own
Ruhail Amin Sep 23, 2025 1:50 PM
Ahmed Aftab Naqvi’s career is a testament to persistence, instinct and the courage to take risks
e4m Staff Sep 23, 2025 1:37 PM
The company has also allocated Rs 4 crore to establish a short-form content production hub powered by AI
The collaboration marks a defining moment for Solitario as it scales its presence across India and key international markets
e4m Staff Aug 6, 2025 11:34 AM
The collaboration aims to amplify Ideabaaz across digital and offline mediums
e4m Staff Jul 1, 2025 11:10 AM
In an interaction with Dr. Annurag Batra, Chairman and Editor-in-Chief of BW Businessworld, YAAP's Atul Hegde shared his views on AI, influencer marketing & digital evolution
e4m Staff Mar 29, 2025 9:19 AM
As Dr. Atul Hegde celebrates another milestone, it's the perfect moment to reflect on his remarkable journey in the world of media, marketing, and technology
e4m Staff Mar 27, 2025 12:32 PM
Siddhartha Sahn has previously worked with Leo Burnett, Dentsu Webchutney, Tribal DDB, Indigo Consulting, M&C Saatchi
e4m Staff Jan 29, 2025 2:16 PM
With over two decades of experience in media and advertising, Hegde has been instrumental in shaping YAAP since its inception in 2016, focusing on innovative strategies and global expansion.
e4m Staff Dec 16, 2024 10:42 PM
The agency took home 2 golds, 4 silver and 6 bronze metals across categories for its outstanding work
YAAP is a specialised content and influencer marketing company
exchange4media Staff Sep 11, 2023 10:24 AM
Pillai has 15 years of experience in digital content and advertising
exchange4media Staff Jul 28, 2023 11:54 AM
Prior to joining YAAP, she was the Chief Growth Officer at DViO
exchange4media Staff Mar 23, 2023 3:23 PM
YAAP founder Atul Hegde and Tagger Media CEO Dave Dickman talk about keeping pace in a rapidly evolving influencer market and staying relevant in a highly competitive environment
Shantanu David Mar 15, 2023 8:41 AM