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Payments is designed with a strong set of security and privacy principles, including entering a personal UPI PIN for each payment

exchange4media Staff Nov 6, 2020 12:29 PM

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When disappearing messages is turned on, new messages sent to a chat will disappear after 7 days

exchange4media Staff Nov 5, 2020 3:03 PM

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Facebook has also said it will add a shopping button on WhatsApp that will be functional in India later

exchange4media Staff Oct 23, 2020 11:03 AM

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The WhatsApp Chat service provides easy and convenient access for customers in need of information

exchange4media Staff Oct 21, 2020 4:19 PM

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Vidit Aatrey, CEO & Co-Founder, Meesho, talks about their their first ad campaign, why Covid presented the best opportunity for their growth story, and how Meesho stands out for its originality

Neeta Nair Oct 5, 2020 9:05 AM

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Manish Dubey, Chief Marketing Officer, ICICI Prudential Life on how a lot of communication elements are aligned to the way the younger generations consume content and media

Tasmayee Laha Roy Oct 2, 2020 9:35 AM

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‘Whatsapp University: Jhakaas ya Bakwaas’ is a podcast voiced by Radio ki Hiroini, RJ Rohini from Radio Nasha and Executive Editor, Hindustan Times, Sachin Kalbag

exchange4media Staff Sep 14, 2020 6:40 PM

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Aligning with the government's Digital India initiative, OPPO has introduced digital invoices for their customers across service centres in the country

exchange4media Staff Aug 24, 2020 12:39 PM

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A comparison with Week 28 shows the number of new brands has also increased by 8%, with WhatsApp leading among the fresh names

exchange4media Staff Jul 23, 2020 8:12 AM

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Avinash Pant, Director - Marketing at Facebook India, shares insights on WhatsApp’s first India campaign, user data safety, India as a market and more

Tasmayee Laha Roy Jul 4, 2020 12:17 PM

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For the ‘It’s Between You’ campaign, WhatsApp collaborated with Director Gauri Shinde and BBDO India to create two 60-second ads

exchange4media Staff Jul 4, 2020 12:16 PM

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The move is in line with the company’s plan to focus on direct to consumer channels to explore newer categories of consumers and to strengthen communication with existing customers

exchange4media Staff Jun 24, 2020 1:45 PM

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Fortified with an increasing number of internet users and a bulky digital budget, the state is well prepared for the fight online, say analysts

Tasmayee Laha Roy Jun 18, 2020 8:23 AM

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The new service number can help Indian customers with new bookings, upgrading existing bookings, seeking assistance on baggage queries, redeeming miles, etc.

exchange4media Staff Jun 11, 2020 2:00 AM

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With more than 111.9 million installs worldwide, the app has recorded a two-fold growth year-on-year since May 2019

exchange4media Staff Jun 3, 2020 12:32 PM

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The primary mode of monetisation would be putting ads in WhatsApp's status feature

exchange4media Staff Apr 24, 2020 4:59 PM

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Facebook’s investment in Jio will empower a digital transformation in the country that will boost opportunities for eCommerce and put India in the itinerary of most global investors, say experts

Tasmayee Laha Roy Apr 23, 2020 8:52 AM

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As several codes followed between agencies and clients are being willingly discarded after COVID-19, we find out how written client briefs have disappeared in less than a month due to the lockdown

Neeta Nair Apr 17, 2020 8:28 AM