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The campaign aimed to create awareness about the Honor 9N & Honor Play smartphones, showcasing them as the perfect Diwali gift

exchange4media Staff 23 hours ago

Enforcement of the policy will begin on March 11, after which only certified advertisers will be allowed to run political campaigning ads on the service

exchange4media Staff 2 days ago

Parle Products has promised to revive the childhood candy of kids from the 90s if fans are able to crowdsource 10,000 retweets

exchange4media Staff 3 days ago

Madani was with Twitter for more than five years; he has also been with Neo Sports, Nimbus Communication Limited, and Leo Burnett India

Dolly Mahayan 1 week ago

Owing to the upcoming election season, Twitter in a blog post clarifies that their product and policies are never developed nor evolved on the basis of political ideology

exchange4media Staff 1 week ago

The monthly active users totalled 321 million in the fourth quarter, down from 326 million in the third quarter

exchange4media Staff 08-February-2019

The social media pages by Bengaluru City Police were started in 2011 and they were one of the first police departments in the country to utilise this medium to communicate with the public

Neethu Mohan 04-February-2019

The panel, named after Twitter India’s recently launched social initiative #PowerOf18 to encourage young Indians to take part in the public conversation, will take place at 5.30pm on Jan 25

exchange4media Staff 24-January-2019

Brands also cash in with images of their products from a decade ago and now

Neethu Mohan 18-January-2019

Twitter had started this past election in the US, wherein the dashboard provided transparency to the public so that users can take a look at spending on the platform during the course of the election

exchange4media Staff 11-January-2019

#ChaupalOnTwitter that will be launched on Friday aims to facilitate sessions between citizens and leaders with eye on elections 

exchange4media Staff 10-January-2019

Guest Column: COO, Grapes Digital talks about some of the trends marketers would want to spend money on

Shradha Agarwal 08-January-2019

With the general elections a few months away, parties have been using platforms like Facebook and WhatsApp to woo voters, especially the youth

Dolly Mahayan 31-December-2018

Guest Column: Rishabh Sharma, Brand Strategist, Twitter India tells us how brands used the social media platform to change the dynamics of fan engagement and produce campaigns that awed audiences

Rishabh Sharma 28-December-2018

The events that unfolded this year put the spotlight on data security and privacy, social media’s role in propagating fake news and misinformation, and brand safety issues. 

exchange4media Staff 27-December-2018

In 1st installment of video series, singer Jassie Gill talks about youth, politics and what #PowerOf18 means to him

exchange4media Staff 26-December-2018

Citron Research bases comments on Amnesty International Report on Twitter failing to check abusive behaviour by users

exchange4media Staff 21-December-2018

Mobile phone brands dominate list of top 10 most engaging brands in India; Google India leads list of top 10 brands based on video views

exchange4media Staff 19-December-2018