Susan Credle, Global CCO, FCB, tells us why she doesn’t believe in rushing her team to win awards until they are completely ready

Neeta Nair 4 days ago

Rohit Ohri, Group Chairman, CEO, FCB India, shared insights on FCB’s creative approach, capitalising on Delhi’s phenomenal growth and plans going forward

Noel Dsouza 11-June-2019

Rohit Ohri, CEO & Group Chairman, FCB India, tells us why he is looking at Cannes through a new lens after almost a decade

Neeta Nair 06-June-2019

This year’s agenda for Young Lotus contest is inviting ideas to end food wastage

exchange4media Staff 11-February-2019

Creative leaders share their big predictions for the new year

Misbaah Mansuri 08-January-2019

Creative stalwarts Rohit Ohri, Kainaz Karmakar, KV Sridhar, Raghu Bhat and Krittika Chakraborty on ads that hit the right spot this year and why

Misbaah Mansuri 31-December-2018

Given the high expense of pitching, could it be about time for clients to pay a fee to their pitching agencies as a standard price?

Misbaah Mansuri 21-November-2018

How does a brand remain authentic in its pursuit of purpose and how effective is purposeful advertising? Experts open up...

Misbaah Mansuri 13-November-2018

Advertising maestros tell us about one teacher or mentor who has played an integral role in their advertising journey

Misbaah Mansuri 05-September-2018

Vistara airlines is a joint venture of Tata Sons and Singapore Airlines

exchange4media Staff 31-May-2018