BW conclave?blur=25

The chief guest for the event was KJ George, Cabinet Minister of Energy, Government of Karnataka

e4m Staff 1 day ago


The court reportedly issued the order in response to a plea by Star India Pvt Ltd and Novi Digital Entertainment Pvt Ltd, which operates Disney+ Hotstar

e4m Staff Sep 29, 2023 3:07 PM

mauka mauka?blur=25

The film aims to build anticipation and excitement for arch-rivals India and Pakistan's 8th faceoff during the ICC Men's Cricket World Cup

e4m Staff Sep 28, 2023 1:32 PM


With the ICC Men's World Cup set to coincide with the festive season in India, experts opine whether advertisers will have to rework their budgets or dip into their coffers

Tanzila Shaikh Sep 28, 2023 8:40 AM


The digital campaign has been released to mark World Dentist's Day on October 3

e4m Staff Sep 27, 2023 4:00 PM


This comes after BARC fixed the price for Respondent Level Data at Rs 15 lakh per annum

e4m Staff Sep 27, 2023 12:19 PM

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The platform has roped in Mahindra & Mahindra Ltd., Booking.com, Surf Excel (HUL), Peter England (ABFRL), Thums Up, Kingfisher Premium Packaged Drinking, Diageo India, MRF Tyres, LendingKart

e4m Staff Sep 27, 2023 8:02 AM


According to sources, around 50-60 advertisers have signed up for the upcoming cricket tournament on TV

Sonam Saini Sep 26, 2023 1:22 PM


The issue exclusively showcases the ‘Guide to Wealth Creation’ as well as an ‘Up-close with BW Top Marketers’ along with the ‘G20 Summit Takeaways’

e4m Staff Sep 23, 2023 4:15 PM


The innovation will enable an easier viewing experience on mobile phones

e4m Staff Sep 22, 2023 11:25 AM


The film features cricketers Rohit Sharma, Virat Kohli, Hardik Pandya, Shubman Gill, Ravindra Jadeja, Shardul Thakur, Mohammed Siraj, and Kuldeep Yadav

e4m Staff Sep 20, 2023 4:29 PM

WC cricket?blur=25

In the year of Cricket viewership on HD reaching a matchless scale, the festive World Cup promises unparalleled brand and business impact for advertisers

NATIVE CONTENT Sep 20, 2023 4:12 PM

Ranveer Singh?blur=25

Actor Ranveer Singh and music composer Pritam come together for ‘Dil Jashn Bole’

e4m Staff Sep 20, 2023 12:23 PM


According to Taurani, the digital revenues for CWC may prop significantly this year

e4m Staff Sep 18, 2023 5:33 PM


A decision on the price at which BARC will provide Respondent Level Data to channels is expected soon

e4m Staff Sep 18, 2023 8:52 AM


As reported by e4m, BARC had asked MIB to clarify if it is supposed to provide broadcasters Respondent Level Data or Raw Level Data

e4m Staff Sep 15, 2023 9:22 AM


The industry speak is that campaigns will work on drawing audiences to both online and offline options with both relatability and larger-than-life being keywords

Tanzila Shaikh Sep 14, 2023 8:27 AM


The carmaker is a sponsor for the ICC Men’s Cricket World Cup 2023 with Nissan Magnite as the official car of the tournament

e4m Desk Sep 13, 2023 12:11 PM

Star Sports?blur=25

2023 broke all viewership records on TV delivering a tournament reach of over 500 million viewers and a 34% increase in TVR compared to 2022, as per BARC

NATIVE CONTENT Sep 12, 2023 6:45 PM