Smart move, Netflix!: Uses existing Sacred Games billboards to promote next original
Initiative wins Anchor Electricals' media mandate worth Rs 100 Crore
Our grocery campaign acted as a tool for women empowerment: Pratap TP, Woohoo
Semi-urban & rural India have huge untapped markets for e-wallet: VP, Balance Hero India
Outbrain announces promotions in APAC
Come honour the Pandey brothers with us tonight at e4m's Prime Time Awards
The brothers who will both be bestowed with the Lion of St. Mark award at the 2018 Cannes Lions International Festival of Creativity will be honoured...
Here are the Shortlisted Entries for Prime Time Awards 2018
The jury chair for PTA 2018 was CVL Srinivas, Country Manager, WPP India and CEO, GroupM South Asia.
Nike India, Madison India, Publicis India emerge big winners at Prime Time Awards'16
The fourth edition of the exchange4media Prime Time Awards concluded today with Nike India taking home the Advertiser of the Year award and Publicis I...
Star India Madison, Contract Advertising lead Prime Time Awards shortlist
Madison sees 41 entries make it to shortlist. Star India, with 25 entries, Contract Advertising with 12 entries, Mindshare with 11 entries and Godrej...
Asian Paints, Contract Advertising & Madison Media lead at Prime Time Awards
The second edition of the exchange4media Prime Time Awards concluded with Asian Paints taking home the Advertiser of the Year award, Contract Advertis...
Prime Time Awards: Winners speak
The second edition of the exchange4media Prime Time Awards concluded with Asian Paints taking home the Advertiser of the Year award, Contract Advertis...
Prime Time Awards: Winners speak
The second edition of the exchange4media Prime Time Awards concluded with Asian Paints taking home the Advertiser of the Year award, Contract Advertis...
We are very happy to see Prime Time doing a great show for the industry: Kartik Sharma
The first edition of exchange4media's Prime Time Awards saw Maxus taking the Media Agency award. Kartik Sharma, MD, Maxus South Asia comments on the w...
It is always heartening when your work is recognized by eminent and experienced people: Ronita Mitra
Vodafone came in a close second with Tata Global Beverages for Client of the Year category at Prime Time Awards. Ronita Mitra, SVP, Brand & Consumer I...
What is unique about Prime Time Awards is the combined awards for creative and media agencies: Sam Balsara
Madison Communications took home a total of 7 awards at the Prime Time Awards which comprised of 1 Gold, 4 Silver and 2 Bronze awards. Sam Balsara, Ch...
Prime Time Awards are refreshingly different from a lot of regular awards: Haresh Moorjani
FCB Ulka bagged the Creative Agency award at the first edition of Prime Time Awards. Haresh Moorjani, Creative Director, Draft FCB + Ulka speaks on t...
On redefining the role of TV in the age of digital disruption
At exchange4media's Prime Time Awards, Sam Balsara, Chairman of Madison World, Kartik Sharma, MD of Maxus South Asia, LV Krishnan, CEO of TAM Media, S...
exchange4media's Prime Time Awards all set to recognise best in TV advertising today
The first edition of the awards will be held in Mumbai today; eminent jury members share their views on recognising excellence in TV campaigns
Vodafone, Tata Global Beverages, Maxus, FCB, Madison lead shortlist for Prime Time Awards
The exchange4media Prime Time Awards is a platform which gives recognition to the excellent work done by brands, agencies and broadcasters on TV campa...
One clear trend is segregation of campaigns for digital from TV: Pradeep Dwivedi
We will see a lot more of purely 'made for digital' campaigns vis-a-vis 'made for TV and adapted for digital', calling for a different audio-visual cr...
The challenge of TV advertising is only going to get tougher: Rana Barua
Barua, CEO, Contract Advertising talks about the challenges of creating an effective TV ad with the rise of long format digital ads
Time is ripe for creatively charged ads that resonate well with consumers: Kanika Mittal
Mittal, Head, Marketing and Brand Communications, Reebok India stresses on the non-negotiability of making a TV campaign that is based on a relevant i...
Yoav Tourel has been promoted as Head of Sales for Asia Pacific and Helena Gavros as the Head of Brands and Agencies for Southeast Asia. Also, Anand Makhija has been promoted as the Director of Busine...
Karan Kumar says Fabindia tries to engage with customers only intermittently
In the three months ended June 2018, Hotstar reported Rs 5.69 billion in revenue, compared to Rs 5.71 billion it posted in the 12 months ended March 2018