mercedes-benz
Martin Schwenk Mercedes Benz India

Martin Schwenk, MD & CEO, Mercedes-Benz India, talks about the current scenario in the auto sector, performance of the luxury car market and their plans to focus on Tier markets

Dolly Mahayan Jul 17, 2019 8:46 AM

OMG Mercedes Benz

Omnicom Media Group will be responsible for all Daimler divisions: Mercedes-Benz Cars, Mercedes-Benz Vans, Daimler Trucks, Daimler Buses, Daimler Financial Services

exchange4media Staff Oct 24, 2018 4:13 PM

Wavemaker India

Rushes captures adrenaline-pumping activities in their most native forms in India

exchange4media Staff Apr 25, 2018 8:52 AM

For us an idea is brilliant if the right audience responds to it: T Gangadhar MEC

T Gangadhar, Managing Director, MEC South Asia talks about how he plans to sustain MEC India’s 40% plus growth record for two years in a row, this year as well, importance of diversification of talent not being a media agency and more …..

Priyanka Mehra May 20, 2016 8:18 AM

MEC and Mercedes Benz rope in music maestros to launch winner’s anthem-Khushnuma.

Having completed 20 successful years in India, Mercedes Benz is celebrating its ‘Winning’ moment this year. The anthem and its accompanying music video were premiered at the Auto Expo 2016 for an exclusive guest list

exchange4media Staff Feb 8, 2016 7:55 AM

Mercedes-Benz India announces key organizational changes

Mercedes-Benz India announced key organizational changes in after-sales and marketing functions and CRM divisions. The new appointments will be effective from January 1, 2016

exchange4media Staff Dec 22, 2015 8:08 AM

Guest Column: Harnessing the power of experiential marketing

Consumers face unique experiences and varied choices, which link them directly to the brand. Marketers are ready to invest in innovative technologies, so experiential is the trend, says Windchimes

Windchimes Communications Aug 2, 2014 11:41 AM

Guest Article: Dr KF Lai, BuzzCity, on mobile marketing in India

With mobile operators under pressure to generate new revenue streams, mobile content, value added services and new technology will help drive a spurt in mobile advertising as well, says Dr KF Lai, CEO, BuzzCity.

Dr KF Lai Feb 1, 2011 8:58 AM

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