The anthem is a music video aimed at spreading the message about maintaining hygiene

exchange4media Staff Oct 12, 2020 12:41 PM

The skincare brand has been chosen as the team's official 'SkinFit & Hygiene' partner

exchange4media Staff Sep 21, 2020 12:22 PM

Despite the challenges this year, team franchises have been negotiating sponsorship values and have managed to rope in some top brands

Ruhail Amin Sep 7, 2020 9:31 AM

Experts weigh in on the fact that communication with its target groups and affordable data rates played a key branding role in triggering growth and prominence of the OFS industry

Nafisa Shaheen Sep 4, 2020 8:46 AM

TV9 Bharatvarsh is the Lead Arm Sponsor of Kolkata Knight Riders and the Upper Chest Sponsor of Trinbago Knight Riders

exchange4media Staff Sep 3, 2020 6:45 PM

The e-conclave premiere saw more than 180K live views across social media platforms

exchange4media Staff Aug 24, 2020 11:53 AM

According to data traffic on UC Browser, the most popular match of the IPL season was between Kolkata Knight Riders and Sunrisers Hyderabad held on March 24

exchange4media Staff May 13, 2019 7:18 PM

#RCBvsCSK becomes most-tweeted-about match in Week 4 of IPL 2019

exchange4media Staff Apr 24, 2019 6:44 PM

Launches #CricketKaTicket campaign with digital film, along with an augmented reality game on Facebook

exchange4media Staff Apr 15, 2019 4:44 PM

What Works will ideate and execute video content strategy across platforms in line with KKR’s other marketing plans

exchange4media Staff Mar 29, 2019 2:03 PM

Gozoop has retained the team's digital mandate for the fourth consecutive year and will take charge of the digital and content creation duties for the brand throughout this IPL season

exchange4media Staff Mar 28, 2019 1:45 PM

The season’s opening weekend witnessed close to 1.4 million Tweets as fans join in the global cricket conversation

exchange4media Staff Mar 26, 2019 7:24 PM

Fans will get behind-the-scenes updates and chance to show support through Augmented Reality Lenses, Our Stories and more

exchange4media Staff Mar 22, 2019 4:40 PM

As part of a 360-degree marketing campaign, TVCs will be run for 8 weeks 

exchange4media Staff Mar 20, 2019 1:54 PM

He joins KKR from ESPN, where he was leading brand and content marketing for both ESPN Cricinfo and ESPN.in

exchange4media Staff Nov 15, 2018 5:10 PM

The Kingfisher Indian Pranks League celebrates the IPL teams and their spirit of the good times with a series of video commercials

exchange4media Staff May 5, 2018 8:54 AM

Created by the DDB Mudra Group, KKR’s latest anthem #KKRHaiTaiyaar shows die-hard fans gearing up for the 2018 IPL

exchange4media Staff Apr 18, 2018 1:04 PM

As a part of the mandate, the agency will be responsible for the digital & content creation duties for the brand. Gozoop will be working with KKR to ensure that the brand engages their audience with unique social media activations, campaigns and real-time fan engagement during matches.

exchange4media Staff Apr 16, 2018 4:10 PM

A record for peak concurrent viewers on Hotstar was established during the match between Chennai Super Kings and Kolkata Knight Riders

exchange4media Staff Apr 12, 2018 3:08 PM

The collection will span an extensive assortment of merchandise including t-shirts, a back to school range, mugs, board games, card games, mobile covers, power-banks and more.

exchange4media Staff Apr 9, 2018 6:36 PM