According to WhatsApp, right now, they are focused on building new features to help businesses maximize the value of their service

Tasmayee Laha Roy Jan 20, 2021 8:29 AM

The campaign is conceptualized and executed by Grapes Digital

exchange4media Staff Jan 9, 2021 7:13 AM

The agency's Delhi office will manage digital marketing, social media strategy, influencer management and content planning for the brand

exchange4media Staff Nov 24, 2020 1:05 PM

The agency will handle the digital strategy, media planning and buying for the brand

exchange4media Staff Sep 10, 2020 12:11 PM

The agency will be strategizing and providing digital marketing services for the brand

exchange4media Staff Sep 1, 2020 12:09 PM

The account was won following a multi-agency pitch and will be managed by the agency's Delhi & Mumbai office

exchange4media Staff Aug 18, 2020 6:40 PM

The campaign has been conceptualised and executed by Grapes Digital

exchange4media Staff Jun 21, 2020 12:00 AM

Gamification is often touted as a trend to watch out for as it boosts engagement on the platforms and also attracts brands to leverage the hyper-personalisation tool

Shikha Paliwal Feb 19, 2020 8:15 AM

Joy Personal Care has developed a special range of products for acid attack survivors and to promote this they have associated with the movie Chhapaak to reach a wider audience

exchange4media Staff Jan 19, 2020 6:00 PM

The account will be handled from the agency’s Mumbai office

exchange4media Staff Nov 12, 2019 12:11 PM

With moment marketing, brands are embracing current events by creating campaigns around them which people can relate to easily

Nafisa Shaheen Jul 9, 2019 8:49 AM

The Grapes Digital creative around a faux pas that went viral reached 1.5 million users on Facebook, 57,000 likes and 8,000 shares across social media

Tasmayee Laha Roy May 30, 2019 9:08 AM

Conceptualised by Grapes Digital, the month-long campaign started with teaser posts on April 22nd, followed by the hero video release on May 8th

exchange4media Staff May 22, 2019 5:05 PM

The mandate includes managing their social media presence, digital strategy and influencer marketing along with helping to create innovative video content

exchange4media Staff May 6, 2019 11:26 AM

Industry experts say the ban on the video-sharing app will hit its growth but with necessary changes the impact will be short term

Shweta Raaj Singh Apr 18, 2019 9:03 AM

Arya, Founder and CEO, Grapes Digital shares insight on how today’s digital space has seen growth and has changed with smartphones penetration

Shweta Raaj Singh Apr 11, 2019 9:22 AM

The mandate was awarded to Grapes Digital after a multi-agency pitch and will be handled by their Delhi team

exchange4media Staff Feb 28, 2019 11:02 AM

Ropes in Rajeesh Rajagopalan as Business Head and Nakul Pingale as Executive Creative Director for their Mumbai office; wins 5 accounts

exchange4media Staff Feb 4, 2019 1:14 PM

We chatted with Neeraj Kanitkar, Creative Director, Taproot Dentsu to understand what went behind conceptualising the brand’s first-ever TVC

Misbaah Mansuri Dec 6, 2018 9:05 AM

Adidas ad film to celebrate its association with Real Kashmir FC has clocked over 1,790,806 views on YouTube (until the time of writing this article)

Misbaah Mansuri Nov 6, 2018 8:37 AM