godrej-consumer-products
In a social media post, Harsh Deep Chhabra reflected on the journey of establishing a global media capability spanning India, Indonesia, Africa, Latin America and the US
e4m Staff Jun 30, 2026 1:44 PM
Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products
e4m Staff May 29, 2026 12:41 PM
In this new role, Manglani will lead Shopper Marketing for the e-commerce channel, along with driving innovations portfolio and digital transformation initiatives
Harsh Deep Chhabra, Global Head – Media at Godrej Consumer Products, discusses how FMCG companies are adjusting media strategies amid supply-side disruptions and geopolitical tensions
Imran Fazal May 28, 2026 9:25 AM
Moorthy’s additional responsibilities include media buying, influencer marketing, brand building, and oversight linked to Lightbox, the company’s in-house creative agency
Imran Fazal May 26, 2026 9:14 AM
Bhattacharya highlighted her role didn’t have any scope for creativity; said she now stands without a title
Neeta Nair and Raaina Jain May 15, 2026 10:25 AM
The company has also announced the elevation of Rahul Mahajan to the role of Vice President – Sales
Prior to joining Godrej Consumer Products Limited, Sudhir Sitapati spent over two decades at Unilever
On a quarterly basis, ad spends were down 2% year-on-year. Sequentially, the spending was down 10%
He joins SPNI from Godrej Consumer Products Limited, where he served as Global Media Head
Ashwin Moorthy, Global Head of Category Direction & Head of Marketing – India at Godrej Consumer Products, spoke about the challenge of balancing brand building with immediate performance pressures
e4m Staff Mar 13, 2026 4:17 PM
The upcoming edition of the conference will be held on March 12 in Mumbai
The total income for the quarter stood at Rs 4,155 crore, compared with Rs 3,851 crore in Q3 FY25
e4m Staff Jan 23, 2026 5:34 PM
Somasree Bose Awasthi stepped down as Marico's Chief Marketing Officer in June after a stint of nearly three years
Before joining GCPL, Swati Bhattacharya served as Chief Creative Officer at FCB India
The TVC has been conceptualised by Godrej Creative Lab, the in-house creative studio of GCPL
e4m Staff Oct 15, 2025 3:42 PM
Harshdeep Chhabra, Global Media Head of GCPL, outlined the company's revamped media and advertising strategies that have propelled it to become India’s fifth largest advertiser across all categories
Sunidhi Vijay Aug 13, 2025 9:22 AM
The TVC is conceptualized and developed by Godrej Creative Lab, the in-house creative studio of GCPL
Speaking at a media roundtable, GCPL Managing Director & CEO Sudhir Sitapati shared that the company has moved away from traditional media silos and now focuses purely on cost per reach
Sunidhi Vijay May 8, 2025 9:04 AM
‘Hands That Speak’ is part of GCPL’s ongoing efforts to champion equity in employment
e4m Staff May 1, 2025 12:20 PM
GCPL’s decision to invite pitches for its multimedia account marks a strategic pivot, signalling the company’s intent to explore fresh media perspectives
Tasmayee Laha Roy Nov 8, 2024 8:26 AM
Ashwin Moorthy will also lead category direction, Innovation, Equity & CMI teams for global categories
e4m Desk Sep 11, 2024 12:11 PM
The TVC is conceptualized by Lightbox, the in-house creative studio of Godrej Consumer Products Ltd.
e4m Staff Aug 30, 2024 4:54 PM
Ashwin Moorthy, CMO of GCPL, shared that ad spends constitutes 10-12% of their total expenditure
e4m Staff Jul 12, 2024 6:47 PM
Sudhir Sitapati, MD and CEO of Godrej Consumers Products Limited, is optimistic about revival in rural consumption and feels that the upcoming budget should stimulate rural growth
Kanchan Srivastava Jul 12, 2024 4:13 PM
Godrej Enterprises Group will be controlled by Jamshyd Godrej as Chairperson and Managing Director; Nyrika Holkar as Executive Director, and their immediate families
Sudhir Sitapati, MD and CEO of Godrej Consumer Products, was delivering the Subhas Ghosal Memorial Lecture at the Advertising Agencies Association of India (AAAI) event on Thursday
Sonam Saini Jan 19, 2024 8:48 AM
The TVC is conceptualized by Lightbox, the in-house creative studio of Godrej Consumer Products
e4m Staff Dec 15, 2023 4:16 PM
The total revenue in the first quarter stood at Rs 3,448.91 crore, up 10.36%
exchange4media Staff Aug 8, 2023 2:13 PM
The RCCL FMCG business is being sold to GCPL along with the trademarks of Park Avenue (for the FMCG category), KS, KamaSutra and Premium, through a slump sale
exchange4media Staff Apr 27, 2023 6:11 PM
Sitapati, MD & CEO of Godrej Consumer Products, spoke to exchange4media on the sidelines of the launch of a ready-to-mix bodywash
Kanchan Srivastava Jul 20, 2022 8:15 AM
GCPL leveraged the power of personalized video to break through a high-clutter environment and build brand salience for its home insecticide brand
exchange4media Staff Sep 14, 2021 7:51 PM
The new launches are in categories of detergents (laundry and dishwashing) and home care. All three products can be purchased only via e-commerce platforms
exchange4media Staff Aug 14, 2021 4:00 PM
Cinthol Health Plus' #HaiTaiyaarHum campaign, featuring the actor, has been conceptualized by Creativeland Asia
exchange4media Staff Aug 9, 2021 4:28 PM
Reckitt replaced HUL this week and Dettol Soaps emerged as the leading brand
exchange4media Staff Jun 18, 2021 8:15 AM
From setting up COVID-19 war rooms to special treatment and quarantine centres, Indian corporates are ramping up efforts to support employees during the relentless second wave
Anjana Naskar May 21, 2021 8:33 AM
Nisaba Godrej, who is currently the Chairperson and Managing Director of Godrej Consumer, will serve as Executive Chairperson
exchange4media Staff May 11, 2021 6:55 PM
This program, covering both passengers and railways staff, aims to boost hygiene quotient as well as equip them with hygiene solutions during their rail journeys
exchange4media Staff Apr 22, 2021 5:37 PM
The film has been conceptualised by Wunderman Thompson Mumbai
exchange4media Staff Feb 27, 2021 8:29 AM
Gambhir will be closely working with co-founders Aman Gupta and Sameer Mehta to drive the company's vision and accelerate the overall growth
exchange4media Staff Feb 19, 2021 2:25 PM
The theme for the event this year is 'Driving Business Outcomes in a Digital-First World'
exchange4media Staff Feb 3, 2021 9:17 AM
Hindustan Unilever, Reckitt Benckiser India, Godrej Consumer Products, CGMMF (Amul) and Colgate Palmolive India were top advertisers in blackout and also during 3 preceding months
Tasmayee Laha Roy Jan 21, 2021 9:04 AM