dream11
When you shoot with MS Dhoni & Rohit Sharma, goosebumps are guaranteed, says Shriram Iyer, Chief Creative and Content Officer, Tilt Brand Solutions
Industry watchers say the category, seen making a big advertising splash this IPL, should advertise responsibly with brands getting endorsers to talk about playing it the right way
Industry watchers say getting viewers to pay for quality content is key to finding a balance between subscribers and average daily active users
Dipali Banka Sep 21, 2020 8:43 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Sep 19, 2020 9:17 AM
OOH experts say that brand activations on the sporting event will see a huge dip this year but they are hopeful interest will pick up towards the second half of the tournament
Noel Dsouza Sep 16, 2020 9:14 AM
As Associate Sponsor of the team, Stylam’s logo will feature on the trousers of the team
exchange4media Staff Sep 15, 2020 5:17 PM
The streaming platform for South Asian content will air 60 matches of the tournament between September 19 and November 10
exchange4media Staff Sep 15, 2020 12:23 PM
In a conversation with exchange4media, Thakar, the CEO of Star Sports, says he is confident that Dream11 IPL 2020 will be the property’s biggest season in terms of both viewership and revenue
Simran Sabherwal & Dipali Banka Sep 15, 2020 8:17 AM
This is Tata Motors third consecutive year of association with the BCCI
exchange4media Staff Sep 14, 2020 12:07 PM
Experts claim, for brands, it will provide one-time access to the site on a cost-per-engagement basis, which means a more engaging brand experience than traditional banner advertising
Naziya Alvi Rahman Sep 14, 2020 8:56 AM
Vi has acquired the co-sponsorship rights of the live broadcast of T20 premier league
exchange4media Staff Sep 14, 2020 7:13 AM
According to industry experts, franchises will make Rs 10-15 crore minus the central pool revenue
Ruhail Amin Sep 9, 2020 9:05 AM
Viewers will need an annual subscription of Disney+ Hotstar VIP or Disney+ Hotstar Premium to watch all the Dream11 IPL 2020 matches Live
exchange4media Staff Sep 5, 2020 4:41 PM
Experts weigh in on the fact that communication with its target groups and affordable data rates played a key branding role in triggering growth and prominence of the OFS industry
Nafisa Shaheen Sep 4, 2020 8:46 AM
The ‘Ek Saath Waali Baat’ campaign captures this feeling of togetherness while driving the message of hope and support
exchange4media Staff Sep 3, 2020 11:18 AM
Experts weigh in on the rise of digital-first sponsors like Dream11 & Unacademy that are betting big on IPL for unmatched visibility and impact this season
Ruhail Amin Aug 31, 2020 9:00 AM
Expected to set a new viewership record, IPL 2020 is attracting advertisers from across sectors giving the broadcaster the confidence to quote higher prices for ad slots
Tasmayee Laha Roy Aug 26, 2020 9:22 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Aug 22, 2020 8:56 AM
In a letter to Union minister Kiren Rijiju, Confederation of All India Traders has said Dream11’s stake in Chinese firm Tencent Global is against the PM’s call for ‘Vocal for Local’
Ruhail Amin Aug 20, 2020 3:45 PM
